Mara Seaweed- Who are We?
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- Amberlynn Dickerson
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2 Mara Seaweed- Who are We? We produce healthy and delicious seaweed products. Mara makes your food taste better and you feel better. We innovate and collaborate We are passionate about seaweed We export Started with Look at all that seaweed. Why don t you eat it?
3 The Sea-Spice Collection
4 Mara From Sea..
5 Mara Sea Spice Collection of dried and millled seaweed seasonings Celtic Sea Spice Company
6 To Plate Lobster with Kombu and Shony Celtic Sea Spice Company
7 In ancient Gaelic culture, a rock of dulse was worth as much as one cow.
8 On the Shelves: Harrods Food Hall
9 Where has seaweed been all my life? says Paul Hollywood
10 That stuff I pull off my mussel lines as food? You re joking! Seaweed industry world wide worth $16bn annually In rest of the world 90% of the seaweed harvested goes into the human food chain SE Asia can t product enough to meet demand, and are looking to us for safe products. In the UK, 95% of the seaweed is used for high volume, low value products like fertiliser. But Seaweed is a Superfood Scottish Seaweed Industry Association
11 So, What s it Worth? Mara sells a shaker tin of seaweed in Harrods for 5.99; for 30-50g, more into the export market Several processes and a lot of product development, marketing and selling in between! 5-10 tons dry = 1 ton wet, depending on seaweed species and level of wastage.
12 The Challenges Supply capacity Drying capacity Perils of wild harvesting
13 Harvesting was done in several ways, here it is being tossed onto a boat and will be dragged to shore.
14 Not much has changed! Celtic Sea Spice Company
15 Team Mara seaweed harvest, July 2014
16 Seaweed the Cultural Opportunities Collaboration between shellfish producers and companies like Mara. E.g. Rope Grown Loch Fyne and Mara Tank grown Otter Ferry Seafish, SAMS and Mara Shellfish growers? Rope Grown same hardware as mussels
17 Scottish Seaweed Aquaculture: Development and Commercialisation IMTA site in Loch Fyne 5 hectare site growing mix of species 2 km of Alaria esculenta long line Last year harvested 3 tonnes and sold commercially
18 From Little Acorns.Loch Fyne farm, 2013 Celtic Sea Spice Company
19 Scotland s First Seaweed Farm Celtic Sea Spice Company
20 Celtic Sea Spice Company Sugar Kelp (Saccharina Latissima)
21 Dried Alaria/Wakame Celtic Sea Spice Company
22 into our Shony product
23
24 Scottish Seaweed Aquaculture: Development and Commercialisation Development of advanced textiles to facilitate open sea cultivation of aquatic biomass (seaweed), Use for renewable energy, biofuels, animal feed, and biomaterials Advanced textile substrates for seaweed cultivation Advanced coated textiles for floatation tubes, and storage and transportation tanks
25 Tank Farmed S3eed project collaboration S3EED = Seaweed for a Sustainable Environmental and Economic Development Mara is Commercial Lead Partner Otter Ferry Seafish technical partner SAMS - scientific partner Government Funded through TSB- Agric Tech Innovation Catalyst Grew from Innovation Voucher, to winning Interface Food and Drink Competion 18 month from May , for 18 months
26 S3EED Seaweed for Economic and Environmental Development Identified commercial opportunities Consistent supply of high quality, seasonal seaweeds throughout the year Consistent quality, nutrients and flavour profile Reduce Costs Increase number and scale of products
27 Celtic Sea Spice Company Dulse (Palmaria Palmata)
28 Sea Lettuce (Ulva Lactuca) Celtic Sea Spice Company
29 What are we Doing? Vegetative cultivation of seaweed in tanks. Mainly Palmaria palmata and ulva Tumble culture, aerated, filtered seawater tanks. Wild Seed Stock 18 month project Measurement of growth parameters and yield
30 Palmaria seed stock Celtic Sea Spice Company
31 Quality Control Celtic Sea Spice Company
32 Tank building
33 Tank Launch: May 2014
34 First Palmaria in tank
35
36 Defra visit July 2014
37 S3eed team with Defra Minister
38 Outcomes? Too early to tell, but aim is to increase yield significantly from last year s project Establish a new SUSTAINABLE, COMMERICALLY VIABLE, FOOD SOURCE for the world market.
39 Opportunities and Challenges Want to cultivate seaweed? Cash crop from opportunistic growth Cut seaweed from ropes at sporing time, leave to grow- create eco-system, like mussels See if seaweed settles Crop at the right time Challenge - drying capacity?
40
41 Mara Seaweed Contact details Mara Seaweed 6 Long Craig Rigg, West Shore Rd, Edinburgh EH5 1QT Fiona Houston fiona@maraseaweed.com Rory MacPhee- Seaweed Manager. Maraman@maraseaweed.com Tel:
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