find your nearest store Watching the football tonight?... Ge Stella 8x440ml 7.49!!! Jul 16th (1 day ago) facebook facebook.

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1 PM x440m find your nearest store Watching the football tonight?... Ge into your local go local extra store a for all the lates and news!!! and visit us at golocale golocalextra 8 the symbol of independent retailing xtra ence store receive our latest promotions enter address go Connect with us offers my local store competitions local & proud! about us contac buy fr 2.35 Stella 8x440ml 7.49!!! Jul 6th ( day ago) facebook facebook.com/golo Promotional Advice In store 5th August Until st September 203 golocalextra.co.uk facebook.com/golocalextra twitter.com/golocalextra youtube.com/golocalextratv An Employee Owned Company

2 Welcome golocalextra Dear Go Local Extra Retailer, The number one premium ale brand Crabbies two newest flavours Scottish Raspberry, and Strawberry & Lime have their own FSDU stand for this promotion and a promotion price of 3. In addition to this fantastic promotion there is the opportunity for one Go Local Extra retailer to win 00 of Crabbies stock for the best in-store display. Simply build your display and send in a photo to info@golocalextra. co.uk to enter. Displays will be judged by a member of the Crabbies Trade team. The FA Premier League kicks off on 7th August and to celebrate the start of a new season there is a consumer competition to win a pair of tickets to a Premier League match* courtesy of Lucozade Sport. To enter the draw consumers have to text golocal to or go online to and like and share our page. Retailers can win too, but this time Lucozade have an i-pad for one retailer who provides a photo of a Lucozade Sport 500ml display and has the best cash and carry sales % increase of Lucozade Sport 500ml in Go Local 8 v Go Local 7. Kronenbourg & Fosters Gold 5pk bottles are featured at 9.99 along with Carling 2pk cans at 8.99, great packs for those impromptu BBQs or to enjoy over the Bank Holiday weekend. Stock up and don t miss out!! We need your help!! Go Local Extra is looking for retailers who are interested in exploring what new wines we can bring to Go Local Extra. Suppliers will present wines to the retailer wine panel who will taste and critique wines, and make suggestions for Wine of the Month features, as well as recommendations to other retailers. If successful these wines will be extended to form part of the recommended range of wines at all Go Local Stores. There will be four wine panels held throughout the year at various locations, if you are interested please your details to info@golocalextra.co.uk WIN! Best wishes and a successful Go Local Extra promotion. Andy Whitworth Head of Customer Development An Employee Owned Company

3 Promotional Merchandising Enhance the promotion with our easy to use planogram Promotion Checklist Ensure all instore POS is displayed correctly Ensure promotional leaflets are distributed locally and a small number are available instore Ensure all window posters are displayed with the latest promotional activity

4 Promotional Advice Offer period: 5th August Until st September 203 Collection of orders: Week Commencing 29th July 203 Product Promotion Sell Information Variants Opening Pick Notes8 4 buy 2 packs get a Doritos FREE! Description: Desperados 3 Pack Pack Size: 8x3x330ml Club Price: POR: 4.9% Desperados 3 Pack 5 Buy 5 cases get 2 cases of Doritos PM free - This enables the retail deal Doritos are PM.00 0x0g (available in Original/Chilli Heatwave/Tangy Cheese/BBQ) 2 bottles 5 Description: Carlsberg Citrus 2.8% Pack Size: x2x275ml Club Price: 3.75 POR: 0.0% Carlsberg Citrus 2 Pack 5 bottles 9.99 Description: Kronenbourg 5 Pack Pack Size: x5x275ml Club Price: 7.49 POR: 0.0% Kronenbourg 5 Pack 5 Stack Display 5 bottles 9.99 Description: Foster s Gold 5 Pack Pack Size: x5x300ml Club Price: 7.49 POR: 0.0% Foster s Gold 5 Pack 5 Stack Display 2 bottles 8.99 Description: Budweiser 2 Pack Pack Size: x2x300ml Club Price: 6.45 POR: 4.0% Budweiser 2 Pack 5 Stack Display 2 cans 8.99 Description: Carling 2 Pack Pack Size: x2x440ml Club Price: 6.79 POR: 9.4% Carling 2 Pack 5 Stack Display 4 cans 4.49 Description: Stella Artois 4.8% / Budweiser PMP: 5.49 Pack Size: 6x4x500ml Club Price: 7.99 POR: 9.9% Stella Artois 4.8% 4 Pack Budweiser 4 Pack 2 8 cans 8 Description: Carlsberg Pint PMP: 5.00 Pack Size: 6x4x568ml Club Price: 7.49 POR: 2.5% Carlsberg Pint 4 Pack

5 Product Promotion Sell Information Variants Opening Pick Notes.58 8 cans 9 Description: Foster s Pint PMP: 5.29 Pack Size: 6x4x568ml Club Price: 9.49 POR: 3.4% Foster s Pint 4 Pack cans 8 Description: Strongbow Pint PMP: 5.29 Pack Size: 6x4x568ml Club Price: 6.99 POR: 5.0% Strongbow Pint 4 Pack any 3 for 5 Description: San Miguel / Carlsberg Export Pack Size: 8x660ml Club Price: 9.49 POR: 4.3% San Miguel Carlsberg Export As Line(s): Tuborg any 3 for 5 Description: Budweiser / Stella Artois Pack Size: 2x660ml Club Price: 4.65 POR: 2.% Budweiser Stella Artois 2.80 Description: Golden Pippin Ale Pack Size: 8x500ml Club Price: 7.79 POR: 6.5% Golden Pippin Ale any 2.80 Description: Marston s Pedigree / Wychwood Hobgoblin Pack Size: 8x500ml Club Price: 8.09 POR: 3.3% Marston s Pedigree Wychwood Hobgoblin any 3 Description: Crabbie s Pack Size: 8x500ml Club Price: 7.99 POR: 20.% Raspberry Strawberry & Lime As Line(s): Ginger Beer 2 2 FSDU 2 8 cans 5 Description: Somersby Cider PMP: 7.00 Pack Size: 3x8x440ml Club Price: 0.59 POR: 5.3% Somersby Cider 8 Pack 3 Description: Magners Pack Size: 2x568ml Club Price: 2.79 POR: 4.7% Berry

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7 Product Promotion Sell Information Variants Opening Pick Notes any 3 for 4.50 Description: Bulmers Fruit Cider Pack Size: 2x568ml Club Price: 2.49 POR: 6.7% No.7 Red Grape As Line(s): Black Cherry 4 Description: Cactus Jack Cherry Pack Size: 6x20cl Club Price: 7.29 POR: 27.% Cherry Kool Kola Apple.99 Description: Disaronno Amaretto Pack Size: 6x50cl Club Price: POR: 2.4% Disaronno Amaretto Singles available at Description: Di Antonio Sambuca Pack Size: 6x50cl Club Price: POR: 9.3% Di Antonio Sambuca Singles available at Description: Glen s Vodka Pack Size: 6x70cl Club Price: POR: 7.6% Glen s Vodka Singles available at Description: Tia Maria Pack Size: 6x70cl Club Price: POR: 0.3% Tia Maria Singles available at Description: Russian Standard Vodka Pack Size: 6x70cl Club Price: POR: 8.2% Russian Standard Vodka Singles available at Description: Whyte & Mackay Pack Size: 6x70cl Club Price: POR: 8.0% Whyte & Mackay Singles available at 9.95

8 Product Promotion Sell Information Variants Opening Pick Notes 4.49 Description: Malibu Red Pack Size: 6x70cl Club Price: 65.9 POR: 0.0% Malibu Red Singles available at Description: Bacardi Pitcher Pack Pack Size: 6x70cl Club Price: POR: 9.% Bacardi Pitcher Pack Singles available at Description: Sourz PMP: 9.99 Pack Size: 6x70cl Club Price: POR: 2.7% Apple 3.50 Description: Caribbean Twist Pack Size: 6x70cl Club Price: 7.49 POR: 4.4% Strawberry Daquiri Blackcurrant Daquiri Blue Lagoon Rum Twist Cocktail Mango & Passion Fruit As Line(s): Pineapple Pina Colada 2.50 Description: VK Pack Size: 2x500ml Club Price:.00 POR: 2.% VK Blue 5 Description: Lambrini Bianco Pack Size: 6x.5ltr Club Price: 0.99 POR: 2.0% Lambrini Bianco 4.99 Description: iheart Wine Pack Size: 6x75cl Club Price: 9.79 POR: 20.7% Rose Pinot Grigio Merlot As Line(s): Shiraz Chardonnay 9 Description: Andrew Peace Gold Reserve Pack Size: 6x75cl Club Price: 9.29 POR: 4.2% Chardonnay Shiraz Leaflet Feature with Tasting Notes 5.99 Description: McGuigan Black Label Pack Size: 6x75cl Club Price: POR: 7.2% Red Chardonnay Shiraz As Line(s): Merlot Pinot Grigio Gewurz Riesling Sauvignon Blanc

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10 Product Promotion Sell Information Variants Opening Pick Notes 5.49 Description: Gallo Family Vineyards Pack Size: 6x75cl Club Price: POR: 8.0% Chardonnay White Grenache Merlot As Line(s): Chilled Summer Red Pinot Grigio Sauvignon Blanc Shiraz White Zinfandel Cabernet Sauvignon Merlot Rose 6.99 Description: Wolf Blass Yellow Label Pack Size: 6x75cl Club Price: POR: 7.0% Cabernet Sauvignon Chardonnay As Line(s): Shiraz Rose Sauvignon Blanc 4.99 Description: Arniston Bay Pack Size: 6x75cl Club Price: 2.9 POR: 5.0% Chenin Chardonnay Pinotage Rose Ruby Cabernet Merlot 4 Description: Ocean Star Wine Pack Size: 6x75cl Club Price: 8.49 POR: 5.% White Rose Red 5.99 Description: Campo Viejo PMP: 6.99 Pack Size: 6x75cl Club Price: POR: 4.2% Tempranillo 6.99 Description: Brancott Estate Pack Size: 6x75cl Club Price: POR: 5.0% Sauvignon Blanc 4.49 Description: Vintners Collection Wine Sauvignon Blanc Chile Pack Size: 6x75cl Club Price: 8.79 POR: 6.3% 2 Wine of the month 55p 2.95 Description: Nescafé Gold Blend PMP: 3.50 Pack Size: 6x00g Club Price: 4.49 POR: 8.% Nescafé Gold Blend

11 Product Promotion Sell Information Variants Opening Pick Notes 2.29 Buy get FREE! Description: Mellow Bird s Coffee PMP: 2.29 Pack Size: 6x00g Club Price: 5.29 POR: 23.0% Mellow Bird s Coffee Description: Kellogg s Crunchy Nut PMP:.00 Pack Size: 2x250g Club Price: 8.65 POR: 27.9% Kellogg s Crunchy Nut Cornflakes 65p any 3 for Description: Kellogg s Nutri-Grain PMP: 55p Pack Size: 28x37g Club Price: 7.25 POR: 22.3% Strawberry As Line(s): Apple Blueberry 60p 89p Description: Belvita Milk & Cereals PMP:.49 Pack Size: 8x50g Club Price: 5.49 POR: 22.9% Milk & Cereals As Line(s): Honey & Nut.49 Description: Hellmann s Squeezy Mayonnaise Pack Size: 8x430ml Club Price: 8.89 POR: 25.4% Real As Line(s): Light 35p 65p Description: HP Sauce PMP:.00 Pack Size: 2x255g Club Price: 6.35 POR: 8.6% HP Sauce Description: Cow & Gate Baby Food Pack Size: 6x25g Club Price: 2.29 POR: 23.7% Baby Balance Ride Pudding Baby Balance Creamed Porridge As Line(s): 25g Range available as stocked in depot 75p Description: Encona Sauces Pack Size: 6x42ml Club Price: 3.49 POR: 22.4% Hot Pepper Thai Sweet Chilli As Line(s): Thai Chilli & Garlic Sweet Mango Chilli Chilli BBQ

12 PRICES DOWN. SALES UP. NEW ML PMC 250ML PMC 355ML PMC 473ML PMC THE RED BULL PRICE MARKED RANGE: AVAILABLE NOW. With two thirds of retailers telling us that sales of price marked packs have rocketed in the past 2 months*, just watch how fast our cans will fly off your shelf now that our price points have been further improved. Simply put, this means more profit for you and fast! Red Bull Gives You Wiiings. *SOURCE: HARRIS INTERNATIONAL MARKETING

13 Product Promotion Sell Information Variants Opening Pick Notes 75p Description: Lyle s Squeezy Syrup Pack Size: 6x325g Club Price: 3.65 POR: 8.9% Golden As Line(s): Chocolate Strawberry Butterscotch 89p Description: Nurishment Chocolate Pack Size: 2x400g Club Price: 8.99 POR: 5.8% Chocolate Strawberry As Line(s): Vanilla Raspberry Mango Banana Cherry Peanut Description: Bertolli Olivio Pack Size: 8x250g Club Price: 5.99 POR: 25.% Bertolli Olivio 59p Description: Dairylea Lunchables PMP:.59 Pack Size: 0x02g Club Price: 7.49 POR: 25.% Ham & Cheese.29 Description: Aunt Bessie s Chips Pack Size: 2x750g Club Price:.99 POR: 22.5% Aunt Bessie s Homestyle Chips This product is available from Eden Farm Direct to Store, and also available from your local Parfetts depot. Please talk to your RDA for more detail. Singles available in Depot at.49 Description: Bird s Eye Chicken Dipper Pack Size: 8x220g Club Price: 9.55 POR: 9.9% Bird s Eye Chicken Dipper This product is available from Eden Farm Direct to Store, and also available from your local Parfetts depot. Please talk to your RDA for more detail. Singles available in Depot at.9 28p.70 Description: Young s Cod Fish Cakes PMP: 99p Pack Size: 2x4 s Club Price: 8.25 POR: 9.% Young s Cod Fish Cakes This product is available from Eden Farm Direct to Store, and also available from your local Parfetts depot. Please talk to your RDA for more detail. Singles available in Depot at 69p 29p Description: Young s Pies PMP:.29 Pack Size: 2x340g Club Price: 8.5 POR: 32.% Admiral s Mariner s This product is available from Eden Farm Direct to Store, and also available from your local Parfetts depot. Please talk to your RDA for more detail. Singles available in Depot at 68p

14 Product Promotion Sell Information Variants Opening Pick Notes 25p Description: Cadbury Ice Cream PMP:.25 Pack Size: 2x4 s Club Price: 8.35 POR: 7.2% Cadbury Fudge Ice Cream This product is available from Eden Farm Direct to Store, and also available from your local Parfetts depot. Please talk to your RDA for more detail. Singles available in Depot at 69p Description: Mr Kipling Slices Pack Size: x6 s Club Price: 0.79 POR: 2.0% Country As Line(s): Lemon Twix Description: McVitie s Club Cake Bar Chocolate Pack Size: 2x8 s Club Price: 9.00 Orange As Line(s): POR: 25.0% Description: Slice / McVitie s Galaxy Cookie Crumble Slices Pack Size: 0x6 s Club Price: 7.50 POR: 25.0% 29p Description: Maryland Gooeys PMP:.29 Pack Size: 2x60g Club Price: 8.95 POR: 25.4% Chocolate Hazelnut 4p 59p Description: Penguin/Club 6 Pack PMP:.00 Pack Size: 2x6 s Club Price: 4.75 POR: 3.2% Penguin Club As Line(s): Taxi 3p 69p Description: Fox s Rocky PMP:.00 Pack Size: 2x6 s Club Price: 5.25 POR: 23.9% Caramel Chocolate As Line(s): Classic Buy get FREE! Description: Mini Cheddars/Twiglets PMP:.00 Pack Size: 2x25g/05g Club Price: 4.99 POR: 6.8% Mini Cheddars Twiglets Description: Seabrook 6 Pack Pack Size: 8x25g Club Price: 4.99 POR: 25.2% Cheese & Onion Variety As Line(s): Sea Salt

15 Refresh your stock with the No. dilute! for of Vimto customers buy full sugar 38%cordial 44% 8% of Vimto customers buy No Added Sugar cordial of Vimto customers buy both Full Sugar and No Added Sugar cordial Vimto squash +2.9% Year On Year* Growing 6x faster than the market* *Nielsen, Total Coverage, MAT

16 Product Promotion Sell Information Variants Opening Pick Notes 50p.50 Description: McCoy s / Hula Hoops PMP:.00 Pack Size: 2x00g Club Price: 4.99 POR: 33.4% McCoy s Steak Hula Hoops Original As Line(s): Hula Hoops BBQ 2.99 Description: Walkers 20 Pack Pack Size: x20x25.4g Club Price: POR: 6.% Variety Description: Walkers Quavers 20 Pack Cheese Pack Size: 8x20x6.4g Club Price: 6.59 POR: 6.7% 5 50p.50 Description: Butterkist Popcorn PMP:.00 Pack Size: 2x00g Club Price: 5.39 POR: 28.% Toffee Cinema Sweet 50p.50 Description: Cadbury / Maynards Sweets PMP:.00 Pack Size: 2x30g Club Price: 5.49 POR: 26.8% Cadbury Eclairs Maynards Midget Gems Maynards Sports Mix Maynards Wine Gums As Line(s): Bassetts Jelly Babies Bassetts Liquorice Allsorts Maynards Sour Patch Kids Maynards Sour Patch Kids Soda 50p Description: Chewits / Vimto Stick Pack Pack Size: 40xSingle Club Price: 5.99 POR: 28.4% Strawberry Blackcurrant Vimto As Line(s): Cola Fruit Salad Orange 50p Description: Chewits Chewie Gum Pack Size: 2xSingle Club Price:.79 POR: 28.4% Chewits Chewie Gum 50p.50 Description: Kit Kat 2 Finger 5 Pack PMP:.00 Pack Size: 8x04g Club Price: 8.99 POR: 20.% Kit Kat 2 Finger 5 Pack As Line(s): Description: Breakaway / Blue Riband 5 Pack PMP:.00 Pack Size: 4x95.5g Club Price: 6.99 POR: 20.% 3 for Description: Swizzels Matlow Squashies Pack Size: 24x45g Club Price: 4.69 POR: 29.7% Drumstick Refresher Love Heart As Line(s): Double Lollies

17 Product Promotion Sell Information Variants Opening Pick Notes 80p Description: Smarties Hexatube Pack Size: 48xSingle Club Price: 2.59 POR: 2.5% Description: Rowntree s Jelly Tots Pack Size: 36xSingle Club Price: 9.39 POR: 2.7% Smarties Hexatube Rowntree s Jelly Tots As Line(s): Rowntree s Fruit Gums Description: Milkybar Medium Pack Size: 40xSingle Club Price: 0.89 POR: 8.5% Milkybar Medium 78p Description: Boost Energy PMP: 89p Pack Size: 2x500ml Club Price: 3.99 POR: 20.2% Original 65p Description: Sunny Delight Florida Pack Size: 6x500ml Club Price: 2.69 POR: 7.2% Florida California As Line(s): Orange & Passion Fruit Orange & Raspberry 38p.40 Description: Irn Bru Bottle PMP: 89p Pack Size: 2x500ml Club Price: 5.45 POR: 22.% Original 65p Description: Vimto Cordial PMP:.65 Pack Size: 2x725ml Club Price: 8.39 POR: 6.% Original No Added Sugar 3 for Description: Ben Shaws Cans Pack Size: 24x330ml Club Price: 4.39 POR: 34.2% Cloudy Lemonade Bitter Shandy Dandelion & Burdock As Line(s): Cream Soda.49 Description: Highland Spring Still Water 6 Pack PMP:.49 Pack Size: 4x6x500ml Club Price: 3.29 POR: 33.7% Highland Spring Water 2 99p 99p buy get FREE! Description: Pepsi Pack Size: 24x500ml/600ml Club Price: 7.49 POR: 24.4% Pepsi Regular Pepsi Diet Pepsi Max

18 FUEL YOUR SALES WITH THE UK S # SPORTS DRINK * 9 MILLION MARKETING CAMPAIGN LUCOZADE, LUCOZADE SPORT and the Arc device are registered trade marks of the GlaxoSmithKline group of companies. *Source: Nielsen ScanTrack Total Coverage all data MAT to w/e

19 Product Promotion Sell Information Variants Opening Pick Notes 58p.40 Description: Lucozade Sport PMP: 99p Pack Size: 2x500ml Club Price: 5.49 POR: 2.5% Orange Raspberry As Line(s): Caribbean Burst 2 FSDU Description: Pepsi / 7up PMP:.69 Pack Size: 6x2ltr Club Price: 4.25 POR: 5.0% Pepsi Regular Pepsi Diet Pepsi Max 7up Regular As Line(s): 7up Free 99p 3 Description: Whiskas Pouch PMP: 3.99 Pack Size: 4x2x00g Club Price: 7.89 POR: 2.% Fishermans Chunks In Jelly Poultry Chunks In Jelly As Line(s): Traditional Chunks In Gravy Favourites Chunks In Jelly.09 3 Description: Felix Pouch 2 Pack PMP: 4.09 Pack Size: 4x2x00g Club Price: 7.89 POR: 2.% Mixed Selection As Line(s): Fish Selection Description: Jeyes Baby Wipes Pack Size: 2x72 s Club Price: 5.69 POR: 43.% Jeyes Baby Care Baby Wipes 29p 49p Description: Radox Bath / Shower PMP:.49 /.29 Pack Size: 6x500ml Club Price: 3.79 POR: 24.2% Muscle Therapy Refresh As Line(s): Stress Relief Muscle Soak For Men Moisture Description: Dove Bar Pack Size: 2x4 s Club Price:.5 POR: 3.0% Dove Bar Description: Listerine Mouthwash Pack Size: 6x250ml Club Price: 4.5 POR: 7.0% Coolmint Freshburst As Line(s): Total Care Original Zero Mildmint Citrus 58p.20 Description: Parozone Thick Bleach Original PMP: 89p Pack Size: 2x750ml As Line(s): Club Price: 4.79 Lavender POR: 20.2% Citrus

20 If you interested in exploring which new wines we can bring to Go Local Extra... Join our Retailer Wine Panel today! Suppliers will present wines to the retailer wine panel who will taste and critique wines, and make suggestions for Wine of the Month features, as well as recommendations to other retailers. If successful these wines will be extended to form part of the recommended range of wines at all Go Local Stores. There will be four wine panels held throughout the year at various locations to register your interest golocalextra