The Barth Report and Germain Hansmaennel present. Market Leaders and their Challengers in the Top 40 Countries

Transcription

1 The Barth Report and Germain Hansmaennel present 2009 Market Leaders and their Challengers in the Top 40 Countries

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3 Explanation RANKING The ranking of the countries is based on production volume. The number on the left of the country indicates its world beer production ranking. POPULATION (POP): Million inhabitants. GROSS NATIONAL PRODUCT (GNP): In billion US-dollars. PRODUCTION (PROD): Production of beer in million of hectolitres. PER CAPITA CONSUMPTION (PCC): Beer in litres. MARKET SHARE (MS): Market share based on the mentioned breweries domestic sales. The breweries are mentioned in the national ranking either if their market share is superior to 10 % with a minimum volume of 1 million hl or if they appear in the top 40 brewery list having more than 5 % market share in the respective country. FINANCIAL PARTICIPATION If the group behind the domestic brewery is written in capital letters it means it has a participation over 50 %. If it is written in small characters it means it has a participation below 50 %. BREWERY GROUPS - SHORTCUT ABI AB INBEV SABM SAB-MILLER HEI HEINEKEN CAR CARLSBERG MOCO MOLSON-COORS KIR KIRIN SOURCES: Barth-Report 2009/2010, United Nations and World Bank Statistic FRONT PAGE: Have a look at IMPRINT Publisher: Joh. Barth & Sohn GmbH & Co KG, Nuremberg Editor: Stephan Barth, Managing Partner, Nuremberg Subeditor: Heinrich Meier, Georgensgmuend Layout: Büro Alexander Fröde, Cologne Printer: COS Druck & Verlag GmbH, Hersbruck 3

4 North and Central America Canada 16 USA 2 Mexico 6 2 USA POP GNP 14,284.0 PROD 229,926 PCC 83 MS 79% AB INBEV ABI MILLERCOORS SABM/MOCO Quick Helper POP: Million inhabitants GNP: Gross National Product in billion US-dollars PROD: Production of beer in million of hectolitres * Estimate PCC: Per Capita Consumption Beer in litres MS: Market Share ABI AB INBEV SABM SAB-MILLER HEI HEINEKEN CAR CARLSBERG MOCO MOLSON-COORS KIR KIRIN 6 Mexico POP GNP 1,070.3 PROD 82,325 PCC 61 MS 99% MODELO ABI CUAUHTEMOC FEMSA HEI WEYERMANN MALT 16 Canada POP 33.3 GNP 1,387.0 PROD 22,394 PCC 69 MS 83% LABATT ABI MOLSON MOCO Brennerstrasse Bamberg - Germany 4

5 South America 14 Venezuela 17 Columbia 30 Peru 4 Brazil 39 Chile 24 Argentina 4 Brazil POP GNP 1,500.6 PROD 107,000 * PCC 57 MS 99% AMBEV ABI SHINCARIOL KAISER FEMSA HEI PETROPOLIS 14 Venezuela POP 27.9 GNP PROD 23,141 PCC 100 MS 95% POLAR REGIONAL 17 Columbia POP 44.5 GNP PROD 20,140 PCC 43 MS 98% BAVARIA SAB 24 Argentina POP 39.8 GNP PROD 17,000 * PCC 44 MS 90% QUILMES ABI CCU ARG hei 30 Peru POP 20.2 GNP PROD 10,900 PCC 39 MS 96% BACKUS&JOHNSTON SABM AMBEV PERU ABI 5 39 Chile POP 13.7 GNP PROD 5,923 PCC 35 MS 100% CCU hei CIA CHILE ABI Quick Helper POP: Million inhabitants GNP: Gross National Product in billion US-dollars PROD: Production of beer in million of hectolitres * Estimate PCC: Per Capita Consumption Beer in litres MS: Market Share ABI AB INBEV SABM SAB-MILLER HEI HEINEKEN CAR CARLSBERG MOCO MOLSON-COORS KIR KIRIN

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7 Asia 7 Japan 21 South Korea 1 China 26 India 15 Vietnam 18 Thailand 27 Philippines 1 China 7 Japan 15 Vietnam 18 Thailand POP 13,156.0 GNP 4,203.0 PROD 423,638 PCC 34 MS 54% POP GNP 4,929.7 PROD 59,820 PCC 51 MS 99% POP 96.1 GNP 84.3 PROD 23,000 PCC 25 MS 75% POP 64.2 GNP PROD 19,450 * PCC 31 MS 92% CRE SNOW sabm TSINGTAO asahi AB INBEV CHINA ABI YANJING KIRIN KIR ASAHI SUNTORY SAPPORO SAIGON BR. HANOI BR. car APB hei SINGHA CORP THAIBEV CHANG 21 South Korea POP 48.7 GNP PROD 17,995 PCC 35 MS 100% HITE ORIENTAL BR. 26 India POP 1,139.8 GNP 2,284.3 PROD * PCC 1 MS 79% UNITED BR. hei SAB INDIA SABM 27 Philippines POP 89.5 GNP PROD 14,600 PCC 17 MS 93% SAN MIGUEL kir Quick Helper POP: Million inhabitants GNP: Gross National Product in billion US-dollars PROD: Production of beer in million of hectolitres * Estimate PCC: Per Capita Consumption Beer in litres MS: Market Share 7 ABI AB INBEV SABM SAB-MILLER HEI HEINEKEN CAR CARLSBERG MOCO MOLSON-COORS KIR KIRIN

8 Western, Central and Eastern Europe 3 Russia 5 Germany 8 U. K. 09 Spain POP GNP 1,630.2 PROD 108,500 PCC 77 MS 80% POP 82.1 GNP 3,667.5 PROD 99,984 PCC 105 MS 38% POP 61.4 GNP 2,674.1 PROD 45,141 PCC 87 MS 78% POP 45.4 GNP 1,567.0 PROD 33,800 PCC 85 MS 84% BBH CAR SUN INBEV ABI HEINEKEN RUS HEI EFES RUS RADEBERGER GR INBEV GER ABI OETTINGER BITBURGER GP HEINEKEN UK HEI INBEV UK ABI CBL MOCO CARLSBERG UK CAR MAHOU - SAN MIGUEL HEINEKEN SP HEI DAMM 10 Poland 11 Ukraina 13 Netherlands 19 Czech Rep. POP 49.0 GNP PROD 32,200 PCC 85 MS 91% POP 38.1 GNP PROD 30,500 PCC 62 MS 94% POP 16.4 GNP PROD 25,377 PCC 79 MS 90% POP 10.3 GNP PROD 18,800 PCC 155 MS 76% KOMP. PIWOWARSKA SABM ZYWIEC HEI OKOCIM CAR SUN INBEV ABI OBOLON BBH CAR HEINEKEN NL HEI BAVARIA GROLSCH SABM INBEV NL ABI PLZENSKY PRAZDROJ SABM STAROPRAMEN ABI HEINEKEN CZ HEI 20 Belgium 22 Romania 28 France 29 Italy POP 10.7 GNP PROD 18,009 PCC 84 MS 69% POP 21.5 GNP PROD 17,600 PCC 93 MS 86% POP 61.6 GNP 2,865.7 PROD 14,314 PCC 31 MS 59% POP 59.8 GNP 2,284.9 PROD 12,409 PCC 31 MS 52% INBEV ABI ALKEN-MAES HEI SAB RO SABM BRAU UNION RO HEI INBEV RO ABI KRONENBOURG CAR HEINEKEN FR HEI HEINEKEN ITA HEI PERONI SABM 31 Turkey 32 Austria 33 Ireland 34 Portugal POP 74.8 GNP PROD 9,500 PCC 12 MS 99% POP 8.2 GNP PROD 8,728 PCC 106 MS 59% POP 4.4 GNP PROD 8,041 PCC 101 MS 99% POP 10.6 GNP PROD 7,832 PCC 60 MS 98% EFES TURK TUBORG BRAU UNION HEI STIEGL GUINNESS DIAGEO MURPHY HEI UNICER CAR CENTRALCER HEI Quick Helper POP: Million inhabitants GNP: Gross National Product in billion US-dollars PROD: Production of beer in million of hectolitres * Estimate PCC: Per Capita Consumption Beer in litres MS: Market Share 37 Hungary POP 10.0 GNP PROD 6,194 PCC 70 MS 90% BRAU UNION HEI DREHER SORGYAR SABM BORSODI SORGYAR ABI 38 Denmark POP 5.4 GNP PROD 6,046 PCC 65 MS 97% CARLSBERG CAR ROYAL UNIBREW 40 Serbia POP 7.3 GNP 67.6 PROD 5,682 PCC 55 MS 87% APATIN ABI CARLSBERG SERB. CAR UNITED SERBIAN BR. HEI ABI AB INBEV SABM SAB-MILLER HEI HEINEKEN CAR CARLSBERG MOCO MOLSON-COORS KIR KIRIN 8

9 Ireland U. K. Portugal Spain Denmark Netherlands Belgium Germany France Czech Rep Italy Austria Poland Hungary Ukraina Serbia Romania Russia Turkey 9

10 Indispensable Worldwide Print Newsletter Online Contact us now! Fachverlag Hans Carl GmbH P.O. Box Nürnberg, Germany Phone: ++49(0)911/ Web:

11 Africa and Oceania 25 Nigeria 36 Cameroon 23 Australia 35 Angola 12 South Africa 12 South Africa 25 Nigeria 35 Angola 36 Cameroon 23 Australia POP GNP PROD PCC MS POP POP POP , % , % NIGERIAN BR. HEI GUINNESS NIG.DIAGEO GNP PROD PCC MS , % CUCA BR. sabm N.GOLA SABM GNP PROD PCC MS , % SABC-CASTEL sabm POP GNP PROD PCC MS , % FOSTERS LION NATHAN KIR E20001-F60-T110-X-7600 SAB SABM SEDIBENG HEI GNP PROD PCC MS Making the most of the harvest. Worldwide. Prost! Cheers! Quality How can you make the same quality beer everywhere in the world? Utilize BRAUMAT PCS 7, our system for precisely defining, controlling and storing any recipe. With our MES-System SIMATIC IT, our system for enabling smooth data exchange globally. And with our precise process instruments. Our portfolio guarantees consistent taste. Setting standards with Totally Integrated Automation. Answers for industry _Anz_F60_T110_e_210x149.indd :31

12 Barth-Haas grants The Barth-Haas grants your hops research opportunity Since 2007 the Barth-Haas Group confers five grants of 2000 each year to support research ideas that focus on hops and hop products in brewing. Our grants have become so successful that Hop research is now experiencing renewed interest. The hitherto 15 funded ideas revealed just the tip of the iceberg on unknown properties of hops. The previously funded research projects looked into e.g. hop derived antifoams the methodology of olfactory and gustatory perceptions in beer hop aroma utilisation during brewing flavour stability by using advanced hop products instrumental bitterness detection degradation products of iso-alpha acids anti-radical behaviour of hop compounds More about hops Our Hop Science Newsletter informs about the newest research activities and new findings to provide the readers with all kind of hop related information. If you would like to receive the Hop Science Newsletter once a month free of charge please write to christina.schoenberger@johbarth.de All these research projects answered a lot of questions but as it is natural in science in the same time produced a lot more questions. To meet with the increasing number of applications each year we decided this year to support eight research ideas with our grants. The 2010 winners are listed on page 14. THE BEER MARKET IS THIRSTY FOR NEW IDEAS. LET S TALK ABOUT THEM. New Symrise beer mixes. What does next year s trend setting drink taste like? Whether it s fruity, fresh, exotic or tangy the modern and younger consumer particularly welcomes new taste concepts for beer mixes. Wherever a beer is ordered, we make sure that it is one of yours. The key to success in the beer market has, after all, always been a question of getting the mixture right. Symrise always inspiring more 12

13 Top 40 countries World beer production ranking Country Beer production Beer production Beer production CHINA 220, , ,638 2 USA 232, , ,926 3 RUSSIA 54, , ,500 4 BRAZIL 82, , ,000 * 5 GERMANY 110, ,911 99,984 6 MEXICO 57,812 82,343 82,325 7 JAPAN 70,998 61,111 59,820 8 U.K. 55,279 49,611 45,141 9 SPAIN 26,400 33,400 33, POLAND 24,000 35,600 32, UKRAINE 10,270 32,030 30, SOUTH AFRICA 24,500 25,900 25, NETHERLANDS 25,072 27,181 25, VENEZUELA 18,590 24,905 23, VIETNAM 7,430 18,499 23, CANADA 23,074 23,662 22, COLUMBIA 13,500 19,000 20, THAILAND 11,543 21,350 19,450 * 19 CZECH REP. 17,916 19,806 18, BELGIUM 14,733 18,044 18, SOUTH KOREA 18,568 18,615 17, ROMANIA 12,097 20,200 17, AUSTRALIA 17,150 17,080 17, ARGENTINA 12,000 15,500 17,000 * 25 NIGERIA 6,300 15,400 16, INDIA 5,500 13,800 15,500 * 27 PHILIPPINES 12,200 13,300 14, FRANCE 18,926 14,430 14, ITALY 12,575 13,212 12, PERU 5,627 10,800 10, TURKEY 6,903 9,900 9, AUSTRIA 8,750 8,937 8, IRELAND 8,710 8,846 8, PORTUGAL 6,451 8,208 7, ANGOLA 1,232 5,325 6, CAMEROON 3,674 5,100 6, HUNGARY 7,300 7,049 6, DENMARK 7,460 6,474 6, CHILE 4,193 5,970 5, SERBIA --- 6,366 5,682 Quick Helper Production of beer in 1,000 hectolitres * Estimate Total 1,277,162 1,681,084 1,673,318 World beer production ,809,683 Market share top 40 countries ,5 % 13

14 Barth-Haas grants: the winners 2010 University/Institute Research Supervisor/Student Form of project Titel 1 TU München Weihenstephan, Dr. Krottenthaler/ Master Thesis Comparison of different Germany Sebastian Schmidt dry hop techniques 2 TU München Weihenstephan, Dr. Gastl/ Master Thesis Hop oils and hop extracts and their Germany Michael Müller influence on Gushing in beer 3 Oregon State Prof. Shellhammer Research Project Hop survey - expectations of brewers in regard University, USA to hop variety specific flavors in beer 4 Hochschule Weihenstephan, Prof. Ilberg Research Project Evaluation of pre-isomerized hop products Triesdorf, Germany and their influence on the physico-chemical stability of beer by using the particle analysis 5 Université catholique Prof. Collin/ Research Project Sensorial impact of bottle refermentation: de Louvain, Belgium Sophie Chaumont identification of beer sulfur compounds issued from hop precursors 6 Université catholique Prof. Collin/ Research Project Evidence of free and bound de Louvain, Belgium Jaques Gros polyfunctional thiols in different hop cultivars 7 UC Davis, USA Prof. Bamforth/ Research Project Development of a Brian Donaldson hop aroma lexicon 8 Faculdade de Ciências da Prof. Barros/ Research Project Isolation and purification of xanthohumol Universidade do Porto, Portugal Paulo Magalhães from hops: further study of its antiproliferative effect on human cancer cell lines For 115 years Doemens in Munich-Gräfelfing has been a capable and professional partner to the brewing and beverage-industry. Doemens Academy educates brewmasters, foodstufftechnologists and is a reliable partner to all young people starting their career in the beverage-industry. Doemens Seminars offer a wide variety of courses to continue education within the brewing and beverage-industry. Doemens Technicum provides a wide variety of specialists to help in any field beverage-industrie has to cope with. World Brewing Academy offers English language courses in brewing-technology with classes in Chicago/USA and Munich/Germany. For further information please contact us: info@doemens.org Fon: or 14

15 The 40 largest brewing groups The 40 largest brewing groups worldwide as of Brewery Country Production vol. Percentage of world 2009 in mill. hl beer production 1 AB InBev 1) Belgium % 2 SABMiller 2) United Kingdom % 3 Heineken Netherlands % 4 Carlsberg Denmark % 5 China Resource Brewery Ltd. China % 6 Tsingtao Brewery Group China % 7 Molson-Coors USA/Canada % 8 Grupo Modelo Mexico % 9 Yanjing China % 10 Femsa Mexico % 11 Kirin Japan % 12 Asahi Japan % 13 Efes Group Turkey % 14 Diageo (Guinness) Ireland % 15 BGI / Groupe Castel France % 16 Gold Star China % 17 Polar Venezuela % 18 Chongqing Beer China % 19 Grupo Schincariol Brazil % 20 San Miguel Corporation Philippines % 21 StarBev Czech Republic % 22 Radeberger Gruppe Germany % 23 Grupo Mahou - San Miguel Spain % 24 Pearl River China % 24 Singha Corporation Thailand % 26 Petropolis Brazil % 27 Hite South Korea % 28 Obolon Ukraine % 29 Foster s Group Australia % 29 Lion Nathan Australia/New Zealand % 29 Saigon Beverage Corp. (SABECO) Vietnam % 29 CCU Chile % 33 Oettinger Germany % 34 Damm Spain % 35 Shenzhen Kingway China % 36 United Brewery India % 37 Suntory Japan % 37 Bitburger Braugruppe Germany % 39 Sapporo Japan % 40 Beer Thai (Chang) Thailand % Total 1, % World beer production , % Merger and acquisition highlights on the 40 largest brewing groups worldwide Consolidation continues in the brewing sector with the top four breweries now accounting for 45% and the top ten for 63 % of world beer output. The most recent M&A activity involved the take-over of FEMSA s beer division by Heineken. Further deals are expected by industry pundits. And some deals didn t happen: the Kirin-Suntory merger was called off after many months of negotiations. The spinoff of ABI s Eastern European breweries, which resulted in the formation of Starbev, brings a new player to the league table with approx. 15 million hl of annual beer production. Quick Helper The data were taken from the brewer s own annual reports. In other cases, the production volume had to be estimated after different sources had reported differing or no figures. 1) Without Modelo 2) Without China Resource Brewery Ltd. 3) Last year s figure, no new data available 15

16 Tradition meets Innovation The Barth-Haas Group is the global market leader in all products and services derived from hops. As a successful family-run company, we have been developing innovative hopbased products to meet brewers needs for over 100 years. We are setting new standards in hop-based applications. Our customers benefit from our reliable partnership, extensive technical know-how and comprehensive service. We are the Barth-Haas Group and Hops are our World! Germain Hansmaennel 8 A rue du Maire Kuss Strasbourg Telefon: Fax: ghansmaennel@aol.com