The Ethical Choice in Body Care. Presented by

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1 The Ethical Choice in Body Care. Presented by

2 Why fair trade? - Farming families and planting employees in the developing countries live under the pressure of globalised markets. - A defined and fair price is paid for the products which prevents exploitation of the producers. - Fair trade is an alternative approach to conventional trade which improves and stabilizes the basis existence of farmers and employees. - Fair trade is synonymous with fair prices and good working conditions for the producers and contributes to the development of a fairer world.

3 Why fair hotel cosmetics? - Authenticity, community spirit and social responsibility become increasingly important for society. - Tomorrows consumers want to be sure that products they are using are not only useful and comfortable but also ecologically and ethically perfect. - By purchasing from certified companies and choosing fair trade products you contribute in the development of a better world. - Fair wages, social commitment and natural care: This ADA cosmetic line relies on fair trade and premium care!

4 Certification process with FLO-CERT - ADA Cosmetics International has applied for the certification process of the umbrella organization FLO- CERT in order to receive an official distribution authorization for fair trade. - 6 month after the distribution authorization we need to pass an Audit and after that we will receive an official fair trade certificate which will be valid for 4 years. The certification will also allow us to call ourselves certified company. - This authorization entitles us to: - Purchase fair trade raw materials & use them for producing cosmetics - as well as market fair trade products and claim the used fair trade ingredients on the packaging.

5 Licensing process with TRANSFAIR - For the use of an official Fair Trade Label on product or in communication (Flo-Cert, Max Havelaar) one must apply for a licensing agreement with the organization TransFair must be closed. - Due to this reason we haven't applied for the licensing agreement with TransFair and therefore aren t allowed to use the logos. - Using such a label is not allowed for cosmetic products in the German speaking countries.

6 Fair hotel cosmetics for whom? Target group Hotels that, - want to act sustainable and socially responsible to make the world a little better - Want to differentiate from competition and show their social responsible manner by offering a cosmetics line with fair traded ingredients - Want to offer cosmetic products which comply with the social responsible life style of their guests

7 Fair hotel cosmetics for whom? Positioning - innovative natural fair social responsible

8 Natural care with fair traded ingredients - Body Cleanser / Liquid Soap Cleanses and freshens the skin - with fair traded sugar cane from Mauritius - ph-skin neutral - without parabens and synthetic ingredients - Hair Shampoo / Shampoo Hair & Body Gives shine and cares for skin and hair - with fair traded sugar cane from Mauritius - ph-skin neutral - without parabens and synthetic ingredients

9 Natural care with fair traded ingredients - Body Lotion Gives moisture and elasticity to the skin - with fair traded brazil nut oil from Bolivia - without parabens, PEG-compounds, silicones and synthetic colorants - Hair Conditioner Gives shine and clams the scalp - with fair traded brazil nut oil from Bolivia - without parabens, PEG-compounds, silicones and synthetic colorants - Cream Soap Protects and gently cleanses the skin - with fair traded organic avocado oil from Kenia; vegetable soap, without synthetic colorants

10 Fair traded brazil nut oil from Bolivia - The brazil nut tree is a rain forest giant reaching a height up to 60 meters. Due to the symbiotic relationship between animals and plants is still not possible to cultivate the plant. - In the frame of fair trade farmers collect brazil nuts in the rain forest which are ripe and falling down from the tree. Brazil nut oils is extracted by cold-pressing of the nuts. - Preservation of the rain forest and sustainable management of the brazil nut tree need to go side by side. - Use in cosmetics: Brazil nut oil contains antioxidant and vitamin E and has cellstimulating and cell-regenerating characteristics.

11 Fair traded cane sugar from Mauritius - Cane sugar is harvested by small producers in Mauritius that are working independently. It is processed in local factories and fair traded afterwards. - First cane sugar is mashed in a mill which separates the bagasse (=fibrous remains of the sugar production). Cleared, concentrated and kneaded in a crystallizer syrup then turns into sugar. - Use in cosmetics Cane sugar binds moisture in the skin and protects is from dryness.

12 Fair traded organic avocado oil from Kenya - This organic avocado oil is extracted from the pulp of fair traded, Kenyan avocado which are harvested by independently working small farmers in Central and West Kenya. - Use in cosmetics: - High rate of nutrition's and vitamins E, A and D as well as alpha-tocopherol which is an active ingredient for metabolism and skin. - To extract the oil the pulp is once cold and gently pressed - Avocado oil has good hydrating properties and caring properties and is quickly and deeply absorbed by the skin.

13 A fair scent: aromatic floral woody The fresh and fruity scent vitalizes the senses Frisky and floral notes embraced by warm flavors of fine woods give character and individuality to this composition.

14

15 Cosmetics with fair traded ingredients because - Natural cosmetics with intensive caring properties - USP for the hoteliers which value quality and want to act in an ecological and social responsible manner at the same time - Practical tubes for hygienically and comfortable usage - With fair traded ingredients support of farmers and employees by offering fair prices and better working conditions - Contemporary design with powerful colors - Good value for money

16 Kindly contact the exclusive Distributor Australia / New Zealand Swisstrade Pty Ltd P.O Box 553 Newport Beach NSW 2106 Australia Tel Fax info@swisstrade.com.au

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