2018/19 EXPANDED PRODUCT RANGE. IMPROVED TECH. MORE RESORT COVERAGE

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1 The New News Winter Season 2018/19 EXPANDED PRODUCT RANGE. IMPROVED TECH. MORE RESORT COVERAGE

2 Dear Partners, After a truly Epic season we want to thank you for your support during our first 2 years of trading - and to share our plans for an even bigger and better Season in 2018/19. This season s record snow was a true test for Team Huski, but we are pleased to say our sleds/vans passed with flying colours % Delivery Completion: 1,500 deliveries to 20 resorts and we didn t miss one. 2. Double the Business: Sales up 400% + we doubled the number of resorts we covered 3. Consistently Great Service: 100% of customers gave us 5-Stars, and word of mouth keeps growing But as with any new business we ve also learned a lot and every piece of feedback is a chance to make vital improvements. Looking to next season there are 3 areas that you will see BIG improvements from Huski: EXPANDED FOOD RANGE: More suppliers = more choice. We must always offer you the right products at the right price for every guest. This has been a massive area of focus, and we move next season from one to SEVEN food suppliers. We now truly have something for everyone. SLICKER TECH: As our range grows we need to make it simpler for you and your customers to choose and order. So this summer we are doing a major tech over haul, focused on a new menu building tool and enhanced API capability to integrate our products into your own booking set-up. MORE RESORTS: We aim to be pan Alps next season so we can deliver to ANY RESORT - through a combination of our own drivers & logistics partners - with daily drops across the French Alps and weekly deliveries everywhere else. So there s lots to do, but like any good Husky Dog we don t fear hard work! We re planning on doubling the Huski business again this year, but we will only get there with your support. Your customers are demanding more flexibility, better experiences & greater value for money by partnering with Huski we can help you deliver just that. Have a look at our plans & please drop us a line to discuss how we can support your business next season. For the love of the Mountains, Paddy, Mark, Anna & Duncan HUSKI FOUNDERS

3 HOW IT WORKS SELF-CATERED CATERED OPTION 1 OPTION 2 OPTION 3 OPTION 4 Simple Referral Flexi Catered Range boosting time savers Bespoke Menu Solutions Direct guests to or order through an integrated API on your own website Sell Welcome Night Meals or 3-6 night menus with self catered bookings Pick & Choose from Huski s range: Kids dinners Cakes Night-Off Meals Emergency Back Up Vegan & Free From Full Week s Catering Ensure quality whilst saving on staff hours. 10% Commission 20% Commission 20% Discount 20% Discount 1. Tell us what you want 2. We ll create your menus 3. We ll run tasting sessions We provide marketing support We provide tech integration We ll train your teams DELIVERS

4 EXPANDED PRODUCT LINE-UP OUR MISSION: FOR OUR 3RD SEASON WE SET OUT TO OFFER SOMETHING FOR EVERYONE, AT EVERY PRICE POINT AND WE THINK WE HAVE IT NAILED WITH THIS WORLD CLASS LINE-UP FRESHLY PREPARED MEALS FROM THE SAVOIE PREMIUM FRESH PREPARED MEALS FRESH PREMIUM FROZEN PREPARED MEALS PREMIUM FROZEN PREPARED MEALS FROZEN LOCALLY MADE FROZEN PREPARED MEALS LOCAL ORGANIC KIDS & TODDLERS MEALS KIDS PREMIUM, FROZEN, VEGAN MEALS GREAT VALUE, FROZEN, VEGAN MEAL KITS VEGGIE HAND PICKED ARTISAN BEERS & WINES DRINKS

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6 HUSKI OPTIONS FOR PARTNERS PRODUCTS & PRICES

7 SELF CATERED Option 1: SIMPLE REFERRAL Direct your Guests to order through or an integrated API on your website SKI-CO WEBSITE Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do e i u s m o d t e m p o r incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud ex ORDER FOOD Powered by Guests purchase from Huski Huski fulfils payment & delivery direct to Guest 10% commission on all sales

8 SELF CATERED Option 2: FLEXI CATERED Perfect up-sell for self-catered guests at time of booking Example Flexi Catered Pricing: A bit of extra help for your self-catering guests 3-DAY 6-DAY Lineup Starter, Main & Dessert Example RSP from 50 pp / week from 100 pp / week Example 3-Day Menu: Our most popular Flexi Catered option DAY 1 DAY 2 DAY 3 AFTERNOON TEA LEMON DRIZZLE RASPBERRY AND COCONUT BELGIAN CHOCOLATE CAKE APPETISER CHICKEN PATE FRENCH ONION TART GARLIC CIABATTA MAIN BEEF BOURGUIGNON COQ AU VIN LASAGNE VEG OPTION SPANISH BEAN STEW, PEPPERS AND KALE BUTTERNUT SQUASH AND GOATS CHEESE RISOTTO ROASTED VEGETABLE LASAGNE DESSERT CHOCOLATE BROWNIE GLAZED APPLE TART LEMON TARTS e.g. 10 Person Chalet, Commission = 100 per week 20% commission on all sales

9 CATERED Option 3: RANGE BOOSTING TIME SAVERS If you want to save on staff hours try simply outsourcing cakes, kids meals, special dietary meals or Christmas dinners Example Pricing for Huski to supply your cakes: CAKES Supplier Portions Weight RSP Price/pers 20% Discount Belgian Choc Brownie Small Tray Cook Billionaire's Shortbread Cook Chocolate Truffle Torte Cook Raspberry & Coconut Small Tray Cook Triple Layer Carrot Cake Cook 8 #N/A White Chocolate & Raspberry Cheesecake Cook TOTAL Example Pricing for Huski to supply Kids Dinners: CAKES Supplier Portions Weight RSP Price/pers 20% Discount Kids Beef Lasagne Cook Kids Chicken & Veg Casserole Cook Kids Chicken Paella Cook Kids Chicken Tikka & Rice Cook Kids Cottage Pie Cook Kids Fish Pie Cook Kids Macaroni Cheese Cook Kids Meatballs & Spaghetti Cook Kids Pasta Bolognese Cook Kids Sausage Casserole Cook Organic Planet Spaghetti Miniscoff 1 270g Organic Simply Tomato & Penne (v) Miniscoff 1 250g Organic Salmon Ocean Pie Miniscoff 1 250g Organic Joly Spag Bolly Miniscoff 1 250g Organic Mr MacGregor's Pie Miniscoff 1 250g Organic Curly Wurly Chicken Miniscoff 1 250g Organic Creamy Salmon Pasta Miniscoff 1 250g Organic Ali Baba's Shepherd's Pie Miniscoff 1 270g Organic Chilli Yum Yum Miniscoff 1 250g % Discount on all products

10 CATERED Option 4: BESPOKE MENU SOLUTIONS The full Huski solution, providing a full week s customised menus From 75 per/head Example of a premium, full 6-day menu: MAIN MENU Supplier Price for 2 Price/pers DAY 1 Starter Camembert in Puff Pastry with onions, potatoes and bacon Local 450g (4) Main Beef Bourguignon Gourmade 600g Side Dauphinoise Potatoes Gourmade 250g Pudding Rubard and Strawberry Crumble Gourmade 130g DAY 2 Starter Chicken Liver Pate Local 220g Main Chicken & Bacon Gratin Gourmade 700g Side Parsnips, Honey and Maple Roast Gourmade 360g Pudding Salted Caramel Roulade Gourmade 180g DAY 3 Starter Spinach and Goats Cheese Puffs Local 440g Main Lamb Mousaka Gourmade 650g Side Creamy Mash Potato Bon Appetit 500g Pudding Pear Frangipane Gourmade 180g DAY 4 Starter Butternut and Sage Risotto Bon Appetit 400g Main Fish Pie Gourmade 750g Side Carrots and Peas Bon Appetit 300g Pudding Sicilian Lemon Roulade Gourmade 180g DAY 5 Starter Cherry tomato, pesto and goat cheese tartlettes Local x Main Lasagne Gourmade 700g Side Peas with bacon and spring onion Gourmade 250g Pudding Sticky Toffee Pudding Gourmade 180g DAY 6 Starter Spinach and Pine nut (and Parmesan) Quiche Local 400g Main Lamb Tagine Gourmade 600g Side Cous cous Bon Appetit 350g Pudding Baked Raspberry Cheesecakes Gourmade 180g TOTAL % Discount on all products

11 THE HUSKI SUPPLIERS OUR FOOD HEROES

12 HUSKI INTRO PREMIUM FRESHLY MADE CHALET DINING * LOCALLY INSPIRED, SOURCED AND MADE * We are really excited to announce the newest members of the Huski family: chefs Matt & Clarinda, who have partnered with us to develop a unique range of Freshly-Made Dishes to complement our frozen range. Called Chalet Chef Matt & Clarinda will be cooking up from our brand-new kitchen at our new custom built HQ in Bourg-Saint-Maurice - and we will be delivering to all our resorts for Winter 18/19. INTRODUCTION TO THE CHALET CHEF When passionate foodie Clarinda met classically trained chef Matt sparks flew and they began a culinary journey together. They call their style gourmet gourmand - combining their creativity in the kitchen with their love for travel, taking pleasure in learning traditional recipes and incorporating fresh local ingredients. When they came to the Alps in 2014 lured by a shared love of the mountains, their cuisine became inspired by the centuries old traditions of the Savoie. In these beautiful but harsh mountains, where folk still live off the land like they always have, and cows graze the lush mountains plumply and freely; where cheese is still hand-churned and pre-sliced bread is considered heresy - rearing ingredients is no simple feat. Matt and Clarinda developed a deep appreciation for the work and challenges involved in producing the fresh, local ingredients that they had become so passionate about and grew determined to give their mountains the place on the culinary map it deserves; to celebrate the rustic simplicity of century old tummy hug recipes and elevate them into something new, exciting and indulgent. WHAT WE LOVE ABOUT THE CHALET CHEF Matt & Clarinda are the real deal. Their style is everything we love about chalet food delicious hearty dishes, made with love and heroing the best local ingredients - that taste just right after a day s skiing. For the past two years they have delivered their delicious, fresh, home-made meals to thousands of people all over the Three Valleys and La Plagne. By joining Huski Matt & Clarinda can spend more time in the kitchen, and less time on the road. They have a first-rate reputation both in the ski industry and with skiers themselves - with 5-star reviews across the board - and we were delighted when they chose to partner with us. HERO DISHES

13 PREMIUM FROZEN PREPARED MEALS OFFERING A HUGE RANGE TO COVER ALL TASTES INTRODUCTION TO COOK COOK began at a small bakery in Kent where founder Edward began making handmade frozen cakes. The cakes were stunning and it got him wondering why no one was making savoury meals in the same way. So Edward decided he would and he teamed with Dale, a chef and one of Edward s favourite clients, and together in 1997 they opened a small shop in Farnham, Surrey selling hand-prepared, frozen food. They dreamed of being the world s best-ever maker of ready meals and of doing business differently from the crowd. Today not much has changed The COOK kitchen in Kent, unlike most food companies, don't believe in using machines to do jobs that people can do better. So amazingly everything, even chopping thousands of onions every day, is done by hand as you would do at home. And that s why their food tastes home made. Simple. WHAT WE LOVE ABOUT COOK What s not to love?! COOK have been with us since Day 1 and their products have got 100% 5-Star Reviews for two seasons now. They really are as good as home-made and they taste great after a hard day s skiing. COOK have a massive range and can provide everything from Breakfast Pastries, Afternoon Tea Cakes, to Posh Canapés, to 3-Course Dinners, and beyond. As well as British and European Classics, their range of Curries have been our surprise hit. Who knew that a Chicken Madras or Lamb Bhuna was what people craved after a day in the snow? The format is 100% tried and tested, with reliable quality every time cooking straight from frozen. They also come in a rage of sizes from 1, 2, 4, and 8 person portions, and can be presented in table pleasing earthenware. HERO DISHES SEE FOR YOURSELF

14 PREMIUM FRESH PREPARED MEALS OFFERING BOTH READY-TO-HEAT DISHES AND EASY-TO-COOK MEAL KITS INTRODUCTION TO CHARLIE BIGHAM S It all started in 1994 when, in a maverick move, Charlie quit his job to go travelling in India. Captivated by the tastes, colours, textures and aromas of the cuisine, he decided to set up a food business. After perfecting three dishes in his home kitchen Caribbean Lamb, Cajun Chicken and Salmon with a Dill Sauce he went knocking on doors and managed to find some upmarket London food shops who were up for stocking him. Then Waitrose were interested. Then Sainsbury s. Then Tesco And now he has made it on to Huski s List! Using top quality ingredients, Bigham s today are leading the way with a high-quality range that delivers maximum taste with minimum effort. WHAT WE LOVE ABOUT CHARLIE BIGHAM S We ve long been fans of Bigham s in the UK, with his formula of high quality and tasty food in simple to cook formats that make you feel like a master of the kitchen. So we are very excited when we got the chance to add this true UK food pioneer to our menus We ve seen first hand how every dish is made by hand no machines are involved and it is truly cooking like you would do at home just at a bigger scale The addition of a fresh option is a big new story for Huski. Frozen (wrongly) gets a bad rap, so this option is the perfect antidote to the frozen sceptics. This is a serious UK player available in the Alps for the first time. It is a chance to really make a statement to your guests and we think these dishes will work perfectly in the Alps. HERO DISHES SEE FOR YOURSELF

15 PREMIUM FROZEN PREPARED MEALS READY TO HEAT MAINS, SIDES & DESSERTS INTRODUCTION TO GOURMADE I'm Jo and this is Glenn, the team behind Gourmade. I've always loved cooking, but when we had kids, life got (very) busy and I noticed I was doing a lot of prep for a meal that would disappear from the dinner table in 15 minutes! That's where the idea for Gourmade came from; frozen meals made with good ingredients and frozen within the hour. So you can spend more time eating and enjoying each other's company, and less time cooking. Cook less, live more, that's our philosophy! WHAT WE LOVE ABOUT GOURMADE A bit of a find! a family run business, with bags of passion for what they are doing, knocking out delicious dishes that we think skiers will love. They will be new to most of your guests which will created a nice moment of discovery for them too. Commercially they are also a bit of a find: Generous portions at a competitive price point, with the flexibility that comes with working with a smaller supplier. We are already working with them on developing some Huski exclusives. Great brand design and really appealing packaging Delivered in the Frozen and ready-to-cook format that is tried and tested with COOK in previous seasons. This offers great freshness and consistency, easy transportation and long shelf lives. HERO DISHES SEE FOR YOURSELF - coming soon!

16 ORGANIC, HAND-MADE KIDS & TODDLERS MEALS INTRODUCTION TO MINISCOFF We set up our organic food company Miniscoff when my wife, Shoo, and I both had demanding jobs and a new baby and were struggling to feed our two-year-old, Freddy. Although in an ideal world we d all like to cook from fresh for our kids, the reality is that working parents often don t have the time or energy. But when we looked around for suitable ready meals, convenience always seemed to be at the expense of quality. So Shoo, a magician in the kitchen, had this mad idea and the rest, as they say " WHAT WE LOVE ABOUT MINI-SCOFF (Organic Childrens's Menus (1yr-8yr's+) /19 PRICING Strong Brand Identity - 12 year track record offering Quality, Taste, Health and Environmentally focused food specifically for children. Premium Health & Nutritional Standards - Meets RDA (salt, sugar and fat) recommendations for 1-4yr age group. They are passed the stringent tests of retailers like Waitrose and also supply direct to UK State Primary schools. Best of British Meat (min 85% VL) - High Animal Welfare, Outdoor Reared and Free Range - all sourced from award-winning organic farms. Organic Ingredients - Only natural, organic kitchen cupboard ingredients - Non GM - nothing artificial - no preservatives. Handmade and Award winning - Made by chefs using only traditional home-cooking methods - Trade and consumer awards. Ethical and Eco friendly - Local sourcing policy - Green energy and recycling practices - strict ethical and sustainability standards for all suppliers. Allergen free options - Egg, dairy and gluten free options HERO DISHES SEE FOR YOURSELF

17 SAVOIE MADE FROZEN PREPARED MEALS Martin Clare. Chef / Owner When I m in my kitchen, with the tastes and smells, I could be anywhere in the world INTRODUCTION TO BON APPETIT Bon Appetit is an online gourmet frozen meal company, inspired by chalet holidays and making food that tastes great after a day in the mountains. Based in the Haute Savoie Bon Appetit have created and developed an extensive international menu to suit all tastes and dietary requirements, including many family favourites and classic dishes. Their team of experienced chefs use locally sourced fresh ingredients to make each dish, exceptional, delicious and authentic. Prepared and frozen on the day of production to lock in flavour and quality, Bon Appetit allows you the flexibility of a restaurant quality meal at any time. WHAT WE LOVE ABOUT BON APPETIT A local hero Martin has been developing great chalet dining with passion and flair for a few years now, and we are proud to have such a high quality local supplier on our list. Bon Appetit do a great range of British, Asian and Classic French dishes, but most of all we love their Tartiflette and other Alpine Classics We have been desperate to add some proper mountain food to our list and now we have it. Martin sources great local ingredients and keeps food miles low which is a must for more and more guests these days. Delivered in the Frozen and ready-to-cook format that is tried and tested with COOK in previous seasons. This offers great freshness and consistency, easy transportation and long shelf lives. HERO DISHES SEE FOR YOURSELF

18 PREMIUM, FROZEN, VEGAN PREPARED-MEALS INTRODUCTION TO ALLPLANTS Started in 2015 by two brothers in London who had an epiphany when they switched to a vegetarian diet and felt a millions time healthier - and happier about their place on the planet. AllPlants followed and is now a fast growing and super-hot new frozen food delivery business. Vegetarian and specifically Vegan food have been our biggest growth area in the last season, and we are super excited to have such an exciting specialist supplier on our list. AllPlants dishes are delicious, nutritious and colourful - cooked slowly by hand, perfectly portioned and quickly frozen to lock in all the goodness. WHAT WE LOVE ABOUT ALLPLANTS AllPlants are a total find and will be a unique offering in the Alps where it is notoriously difficult for vegetarians to eat well.absolutely Delicious, Handmade and Vegan. As a Frozen format they fit right into our delivery system and make catering vegetarians alongside carnivores a breeze. GREAT VALUE, FROZEN, VEGAN MEAL KITS INTRODUCTION TO LAZY VEGAN Satisfying Vegan food in a great cook-from-frozen format, at very reasonable prices Lazy Vegan are really on to something. This new brand from the Netherlands is a perfect solution for Vegetarian skiers who want to eat well on a budget. Their stir-fry format tastes great, is high in protein, with bags of taste - and will work perfectly for guests staying in chalet or apartments with more basic kitchens. No Animals. No Soy. No Hassle. WHAT WE LOVE ABOUT LAZY VEGAN We love their Groovy Dutch style with a great brand with loads of personality and good karma Their cook-from-frozen stir-fry format is a winner for veggies on a budget High Protein and High Taste with their Pea Protein based recipes and bags of vegetable nutrients for skiers wanting to eat healthily in the mountains.

19 HAND PICKED ARTISAN BEERS & WINES DESIGNED TO MATCH OUR FOOD PERFECTLY INTRODUCTION TO LE VERRE GOURMAND Le Verre Gourmand is a wholesale wine, craft beer and artisanal spirits merchant based in the French Alps and distributing wines all over Europe. Owners Adam Breen, Roch Braillon and Sam Owens have assembled a crack team with a no-holds barred approach to sourcing the best wines and getting them to where they are needed. WHAT WE LOVE ABOUT LE VERRE GOURMAND LVG approach wine like we approach our food 100% dedicated to finding the perfect products and delivering a can-do service to make it sure it all runs like clockwork They have a huge range and can find the perfect wines, sparklers and craft beers to match our menus - and the price points of your guests Sourced with love it s easy to buy wine in the Alps, but so much of it is generic mass-produced rubbish. LeVerre Gourmand go the extra mile to find great growers producing wines that have an element of discovery Marketing support - LVG will give you whatever you need to help sell the product, be that photography, tasting notes, or even supplying experts to help train your teams HERO PRODUCTS SEE FOR YOURSELF

20 NEXT STEPS HERE TO HELP

21 MEET THE TEAM HUSKI IS ABOVE ALL ELSE, ABOUT GREAT, CAN-DO, SERVICE HERE IS THE TEAM THAT DELIVERS IT PADDY GRIFFITH CEO MARK HARRIS COO ANNA BARBER Commercial Director DUNCAN BARBER Logistics Director Here to support your marketing efforts Here to make your commercials work Here to develop the right products for you Here to make it all run like Swiss Trains +44(0) (0) (0) (0) JAMES AVILL DEPOT & IT MANAGER MARK FIELDING RELATIONSHIP MANAGER PETE DOWDELL HEAD DRIVER Here to connect you systems with ours Here to support your team and make everything flow Here to make sure things arrive on time & in shape +33 (0) (0) (0)

22 IMPROVED TECH A simple learning from the last 2 seasons has been that the more integrated the offer the higher the conversion rate. So this season we are developing 3 new tools Booking Form to help you sell our products more easily, with less resource needed from your teams 1. From a super-simple Booking Form Menu Builder 2. To an easy-to-use Menu Building Tool 3. or for the more sophisticated digital platforms, a Fully-Integrated Booking API allowing your customers to book directly from your own site or app Integrated API GREATER COVERAGE In Season 1 we were live in 6 Resorts.In Season 2 we reached 20 Resorts, but for Season 3 we are really going for it, delivering pan-france daily and delivering weekly across the Alps. DAILY DELIVERIES BY TEAM HUSKI WEEKLY DELIVERIES VIA OUR LOGISTIC PARTNER

23 NEXT STEPS IF YOU ARE INTERESTED TO SEE HOW HUSKI CAN HELP YOU NEXT SEASON PLEASE GET IN TOUCH FOR CHAT. Which option would you like to develop?: OPTION 1 Simple Referral OPTION 2 Flexi Catered OPTION 3 Range boosting time savers OPTION 4 Bespoke Menu Solutions Agree headline SLA We will provide briefing notes for your tele-sales team & your on the ground teams We will develop marketing materials & agree a comm s plan with your team Agree a shortlist of menu options We will then arrange a sampling session to refine your choices & come up with a bespoke menu solution Once agreed we will run a training sessions for your tele-sales team & your on the ground teams Agree whether sales made via integrated API or referrals We will develop marketing materials & agree a comm s plan with your team Agree a shortlist of menu options We will then arrange a sampling session to refine your choices & come up with a bespoke menu solution Once agreed we will run a training sessions for your tele-sales team & your on the ground teams Agree whether sales made via integrated API or referrals We will develop marketing materials & agree a comm s plan with your team Agree a shortlist of menu options We will then arrange a sampling session to refine your choices & come up with a bespoke menu solution Once agreed we will run a training sessions for your tele-sales team & your on the ground teams Lets talk us at hello@hu.ski

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