ON SALE BENDIGO WHATS NEW

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1 ON SALE BENDIGO WHATS NEW PROMOTIONS & DEALS

2 OCTOBER 250ML DEAL. MAXIMISE YOUR ENERGY DRINK CATEGORY SALES WITH THE NO.1 ENERGY DRINK BRAND IN AUSTRALIA. * *SOURCE. IRI COMBINED GROCERY & CONVENIENCE BRAND VALUE SHARE (LATEST 52WK MAT 18/07/18). BUY ANY 3 CASES OF 250ML VARIANTS * MUST EXECUTE ANY 2 FOR $5.00 *MUST INCLUDE A MINIMUM OF 2 VARIANTS. FOR RETAILER S PRICE AND RECEIVE $7.90 OFF PER CASE OF RED BULL 250ML^ NON BANNERED CUSTOMERS ONLY. ^ OFFER VALID WHEN YOU PURCHASE ANY 3 CASES OF RED BULL 250ML WHICH MUST INCLUDE MINIMUM OF 2 VARIANTS. NON-BANNERED DEAL ONLY. MAXIMUM OF 30 DEALS PER CUSTOMER. PROMOTION AVAILABLE FROM 1ST OCTOBER - 31ST OCTOBER MUST EXECUTE ANY 2 FOR $5.00 ON RED BULL 250ML VARIANTS. OFFER INCLUDES RED BULL ENERGY DRINK 250ML, SUGARFREE 250ML, ZERO 250ML, THE COCONUT EDITION 250ML, THE TROPICAL EDITION 250ML. RED BULL WILL NOT ACCEPT ANY PICK, PACK OR DELIVERY CHARGES ON THE FREE STOCK DELIVERED WITH THIS DEAL.

3 **OFFER AVAILABLE TO NON BANNERED ACCOUNTS ONLY.OFFER ENDS 30/09/18 5 ON ANY 170G SMITH S OR DORITOS VARIETIES

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5 Thins Himalayan Pink Salt 45g THE BRAND Australia's favourite thinly sliced potato chip brand is partnering with the McGrath Foundation to drive awareness and support for breast cancer. OBJECTIVE Create new news for the brand, with a strong charity affiliation. Drive brand awareness through partnership with McGrath Foundation. CONSUMER INSIGHT Breast cancer touches almost all Australian families. Consumers welcome the opportunity to support the McGrath Foundation simply through buying a product that they already love FEATURES & BENEFITS Light, crispy, delicious potato chips, salted with Himalayan Pink Salt. CATEGORY BENEFITS Drives incremental sales - consumers buy Thins Pink in addition to their standard purchase LAUNCH DETAILS Milestones Date Available To Order 20/08/18 TBC On Shelf 27/08/18 STORE WHOLESALER PRODUCT QTY THINS HIMALAYAN PINK SALT 45G Compelling offer + great execution = incremental sales

6 Independent Licensed Channel RRD 90g Bonus DEAL September & October 2018 Account Activation Spotlight Red Rock Deli Coated Nuts Bonus Deal Buy 4 cartons of RRD 90g potato chips (Core 4) and get 1 x bonus carton of RRD Nuts (30% more value) Increase the weight of distribution on Red Rock Deli Premium Potato chips Main Objective: To drive sales in premium nuts by increasing distribution of Red Rock Deli 90g the Licensed channel to 90% of all On & Off premise venues. Activity Starts: 01/09/2018 Activity Ends: 31/10/2018 Yammer # to use: #RRDCORE4 Merchandise Solutions Key Selling Insights: Footy Finals is the single biggest event in chips sales in the calendar year, Flavoured nuts are growing at 19% compared to plain at 3%, the flavoured nut segment is driving sustained volume growth. Deal is available to all wholesale serviced independent licensed customers Sell Sheets in Licensed Playbook whilst visiting a customer

7 ie: Please include 1 Free carton of RRD Red Pepper Nuts 130g. OR Please include 2 Free cartons of RRD Nuts. 1 X Red Pepper, 1 Sweet chilli.(8carton order) or similar. The Red Rock Deli 90g and Coated Nuts BONUS DEAL Sept Oct 2018 Buy 4 cartons of RRD 90g potato chips (Core 4) and get 1 x bonus carton of RRD Nuts (30% more value) 1 x Bonus Carton OR Red Rock Deli Off Locations drive Premium Snacking sales growth Red Pepper & Roast Garlic OR Sweet Chilli & Basil 130g Newspage actions and process wording in the remarks section for distributor action.

8 Independent Licensed Channel RRD 165g Bonus DEAL September & October 2018 Account Activation Spotlight Red Rock Deli Coated Nuts Bonus Deal Buy 3 cartons of RRD 165g potato chips and get 1 x bonus carton of RRD Nuts Increase the weight of distribution on Red Rock Deli Premium Potato chips Main Objective: To drive sales in premium nuts by increasing distribution of Red Rock Deli 90g the Licensed channel to 90% of all On & Off premise venues. Activity Starts: 01/09/2018 Activity Ends: 31/10/2018 Yammer # to use: #RRD Entertainment Merchandise Solutions Key Selling Insights: Footy Finals is the single biggest event in chips sales in the calendar year, Flavoured nuts are growing at 19% compared to plain at 3%, the flavoured nut segment is driving sustained volume growth. Deal is available to all wholesale serviced independent licensed customers Sell Sheets in Licensed Playbook whilst visiting a customer

9 Entertaining 165g Red Rock Deli - BONUS DEAL Sept Oct 2018 Buy 3 cartons of RRD 165g potato chips and get 1 x bonus carton of RRD The Red Rock Deli 90g and Coated Nuts BONUS DEAL Sept Oct x Bonus Carton OR Honey Soy 165g Sea Salt 165g Sweet Chilli 165g Red Pepper & Roast Garlic 130g Sweet Chilli & Basil 130g Red Rock Deli Off locations drive Premium snacking Sales growth Newspage actions and process wording in the remarks section for distributor action. ie: Please include 1 Free carton of RRD Red Pepper Nuts 130g. OR Please include 2 Free cartons of RRD Nuts. 1 X Red Pepper, 1 Sweet chilli.(6 carton order) or similar.

10 September Route Promotions PURCHASE 3 CASES & GET 1 CASE FREE! V ENERGY DRINK 250ML PURCHASE 3 CASES & GET 1 CASE FREE! * V ENERGY DRINK 500ML *CHEAPEST CASE FREE *VALID TO ROUTE CUSTOMERS ONLY AND EXCLUDES P&C AND GROCERY CUSTOMERS ALIGNED TO A NATIONAL PROGRAM.

11 September Route Promotions buy 3, get 1 free Sparkling Oh! 250ml BUY 3, GET 1 FREE OVI WATER INFUSION BUY 3, GET 1 FREE H2GO 750ML *VALID TO ROUTE CUSTOMERS ONLY AND EXCLUDES P&C AND GROCERY CUSTOMERS ALIGNED TO A NATIONAL PROGRAM.

12 BUY 3 CASES KIKA KOMBUCHA AND RECEIVE 1 CASE FREE! 1 st August 30 th September 2018

13 $1.69 each!

14 DAD S COOLER BAG CONTENTS Batch 37 Liquorice 300g Liquorice Allsorts 230g Liquorice Bullets Milk Chocolate 200g Rocklea Road Original Milk Chocolate 145g ITEM NUMBER: 8762 EAN: QPO: 4 HOW TO ORDER CONTACT YOUR LOCAL SALES OFFICE TO PLACE YOUR ORDER. All pricing includes GST. Darrell Lea has compiled the products and prices listed in this catalogue in good faith. The prices and/or product details may change or be withdrawn due to unforeseen circumstances

15 plant protein 10G protein 7G protein 8G protein 9G protein 9G protein PEANUT BUTTER CACAO Ingredients: Peanuts (29%), Brown Rice Syrup, Protein (Pea, Rice), Grape Juice, Sesame Seeds, Cacao Nibs (5%), Rice Bran, Pea Starch, Natural Flavour, Safflower Oil, Rice Flour, Mineral Salt (Calcium Carbonate), Rosemary Extract, Sea Salt, Macadamia Nuts, Coconut, Almonds. BERRY COCONUT Ingredients: Berry and Nut Blend 24% (Cranberries [Cranberries, Apple Juice Concentrate, Sunflower Oil], Coconut (6%), Raspberries, Raisins, Goji Berries, Macadamias, Almonds), Brown Rice Syrup, Grape Juice, Sunflower Seeds, Protein (Pea and Rice), Rice Bran, Acai Juice, Pea Starch, Tapioca Starch, Safflower Oil, Rice Flour, Citric Acid, Mineral Salt (Calcium Carbonate), Mixed Tocopherols (Natural Vitamin E), Sea Salt, Sesame Seeds. ALMOND BUTTER Ingredients: Nut Blend (Cashews, Almond Butter (13%)), Dates, Protein (Pea, Rice), Brown Rice Syrup, Grape Juice, Natural Flavour, Tapioca Pre-Biotic Fibre, Coconut Oil, Pea Starch, Sea Salt, Rice Flour, Mineral Salt (Calcium Carbonate), Rosemary Extract. coconut almond Ingredients: Almonds, Brown Rice Syrup, Protein (Pea, Rice), Grape Juice, Coconut (6%), Pea Starch, Coconut Oil, Rice Flour, Cumin (1%), Mixed Tocopherols (Natural Vitamin E), Mineral Salt (Calcium Carbonate), Sea Salt, Sesame Seeds. cashew peanut Ingredients: Nuts (Pecans, Cashews 10%, Peanuts 10%, Macadamias, Almonds, Coconut), Protein (Pea, Rice), Brown Rice Syrup, Grape Juice, Sesame Seeds, Rice Bran, Raisins, Quinoa, Pea Starch, Sunflower Seeds, Natural Flavours, Safflower Oil, Rice Flour, Mineral Salt (Calcium Carbonate), Mixed Tocopherols (Natural Vitamin E), Sea Salt. gluten free cold pressed & minimally processed 100% natural balanced nutrition rich in protein lactose free vegan pea and brown rice proteins contains amino acids whey protein 9G protein 10G HIGH Protein cacao raspberry Ingredients: Raspberry and Seed Blend (Sunflower Seeds 18%, Cacao Nibs 13%, Raspberries 7%), Brown Rice Syrup, Whey Protein Blend, Grape Juice, Cocoa Powder, Pea Protein, Rice Bran, Acacia Gum, Tapioca Starch, Natural Flavour, Vanilla Extract, Sea Salt, Rosemary Extract, Mineral Salt (Calcium Carbonate), Sunflower Lecithin. cashew caramel Ingredients: Nut Blend (Cashews 20%, Almonds 8%), Whey Protein, Brown Rice Syrup, Dates (12%), Grape Juice, Tapioca Starch, Natural Flavours, Vegetable Gum (Guar), Sea Salt, Vanilla Extract, Rosemary Extract, Mineral Salt (Calcium Carbonate), Sunflower Lecithin. gluten free cold pressed & minimally processed 100% natural balanced nutrition rich in protein

16 10G HIGH Protein range launch: nut butter bars apricot Ingredients: Cashew Butter, Tapioca, Whey Protein, Figs, Quinoa, Apricots, Almond Paste, Brown Rice Syrup, Grape Juice, Sesame Seeds, Vanilla Extract, Almond Flavour, Calcium Carbonate, Sunflower Lecithin, Rosemary Extract. Vanilla Ingredients: Cashew Butter, Tapioca, Whey protein, Figs, Quinoa, Brown Rice Syrup, Grape Juice, Vanilla Extract, Cinnamon, Calcium Carbonate, Sunflower Lecithin, Rosemary Extract. BERRY Ingredients: Cashew Butter (27%), Chicory Dietary Fibre, Whey Protein, Figs, Quinoa, Raisins, Tapioca, Brown Rice Syrup, Grape Juice, Dried Berries (2%) (Cranberries, Blueberries, Cherries, Cherry Powder), Sesame Seeds, Natural Flavours, Calcium Carbonate, Sunflower Lecithin, Rosemary Extract. peanut Ingredients: Peanuts, Tapioca, Figs, Whey Protein, Quinoa, Brown Rice Syrup, Grape Juice, Calcium Carbonate, Vanilla Extract, Natural Peanut Flavour, Sunflower Lecithin, Rosemary Extract. FINALLY, A BAR THAT TICKS ALL THE RIGHT BOXES: 5-star health rating high protein and fibre premium cashew butter gluten free balanced nutrition cold pressed 100% natural

17 QUARTER 3 FOCUS 2018 PROMO DEAL GET YOUR TASTE BUDS INTO THIS LIQUORICE DEAL! BUY 4 GET 1 FREE BUY ANY 4 OUTERS AND RECEIVE 1 OUTER FREE! OF STOCK FOR $55.86 * FREE Buy any 4 outers from the Liquorice range featured here and receive a FREE outer of Liquorice Allsorts 230gm! Available 1st July 30th September 2018 ONLY. * Free stock calculated at RRP. DL Item Description Weight Configuration EAN RRP BUY ANY 4 OUTERS: 8663 Darrell Lea Batch 37 Liquorice Traditional 300gm 12 x 300gm $ Darrell Lea Liquorice Straps 300gm 20 x 300gm $ Darrell Lea Milk Chocolate Liquorice Logs 200gm 20 x 200gm $ Darrell Lea Black Liquorice Twists 300gm 12 x 300gm $ Darrell Lea Raspberry Liquorice Twists 300gm 12 x 300gm $3.99 GET 1 FREE OUTER: 7489 Darrell Lea Liquorice Allsorts 230gm 14 x 230gm $3.99 For information and orders contact

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21 THE NEW KEY WINTER SELLERS... Codral Sudafed Floor Bin Offer Product Code EAN Normal Cost Normal Price Special Price per Units per per Outer unit per unit ex gst unit ex gst prepack ex gst SUDAFED SINUS PAIN RELIEF 10s $ 7.55 *SUDAFED PE SINUS & ANTI INFLAMATORY $ CODRAL COLD & FLU RELIEF 10s $ CODRAL RELIEF 6 SIGN CAPS 16s $ LOZ CODRAL MENTHOL $ 4.93 $ LOZ CODRAL HONEY LEMON $ LOZ CODRAL LIME LEMON $ 6.17 THE NEW KEY LINES Special Price per outer ex gst Special RRP per Unit GP on Promo $ $ 7.17 $ $ % $ $ 8.08 $ $ % $ $ 7.17 $ $ % $ $ $ $ % $ 4.68 $ $ % $ $ 4.68 $ $ % $ $ 5.86 $ $ % $ 1, $ 1, Floor Bin Dimensions (approx): 340mm wide 220mm deep 1030mm high (without header card) 1330mm high (with header card)

22 THE KEY 2018 WINTER SPECIAL... Codral Sudafed Counter Unit Trade Offer Ref Code: CODSUDPP Normal Price Normal Cost Special Price Special Price Normal GP on Product Code EAN Units per per unit ex per Outer per unit ex per outer ex RRP per Promo prepack gst unit ex gst gst gst Unit SUDAFED SINUS PAIN RELIEF 10s $ 7.55 $ $ 7.17 $ $ % *SUDAFED PE SINUS & ANTI INFLAMATORY $ 8.51 $ $ 8.08 $ $ % CODRAL COLD & FLU RELIEF 10s $ 7.55 $ $ 7.17 $ $ % CODRAL RELIEF 6 SIGN CAPS 16s $ $ $ $ $ % $ $ Prepack Counter Unit Dimensions (approx): 235mm wide 135mm deep 235mm high (without header card) 300mm high (with header card)

23 THE KEY 2018 WINTER SPECIAL... Codral Lozenge Counter Unit Trade Offer Ref Code CODLOZPP 12 Product Code EAN Normal Price Normal Cost Special Price Special Price Normal GP on Units per per unit ex per Outer per unit ex per outer ex RRP per Promo prepack gst unit ex gst gst gst Unit LOZ CODRAL MENTHOL $ 4.93 $ $ 4.68 $ $ % LOZ CODRAL HONEY LEMON $ 4.93 $ $ 4.68 $ $ % LOZ CODRAL LIME LEMON $ 6.17 $ $ 5.86 $ $ % $ $ Prepack Counter Unit Dimensions (approx): 235mm wide 135mm deep 235mm high (without header card) 300mm high (with header card)

24 Consumers are seeking tasty refreshing beverages with functional health benefits An iconic Juice brand Existing buyers & consumers with high brand loyalty Bold taste with functional health benefits ( Antioxidants and UTI Health ) Cranberry RTD is a unique offer in Impulse / Convenience Product Details Packaging 8 x 320ml Cranberry Classic Light Cranberry Classic 5cm width for single facing Double facing in SRP 23cm deep Unit Barcodes Classic Light

25 Consumers seeking healthier snack options On the Go Product Details Unit Barcodes: Choc Trail Yoghurt Original x 85g Range Milk Chocolate Rank 1 Trail Mix Rank 2 Greek Yoghurt Rank 3 Original Rank 4 G&G Inner ( 10 units) An iconic Dried Fruit brand Healthier snacking is growing at 4.7% in Convenience Premium dried & indulgent variants Bold taste & health awareness Cranberry is an on trend super fruit Impulse pack suitable for shelf or hangsell ü 79% consumers use it as a snack ü 85g snack size & accessible health Placement Packaging Nutritional Snacking section or Off Location Shelf Ready Case of ( 10 ) Hang Sell Bags

26 Buy 4 Get 1 Free

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28 GIANT BACK TO SCHOOL PROMO GIANT BACK TO SCHOOL PROMO BE QUICK, LIMITED TIME OFFER!!! $2.00 RRP BE QUICK, LIMITED TIME OFFER!!! MASSIVE EXTRA 20% DISCOUNT EXTRA MASSIVE 20% DISCOUNT $2.00 RRP

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30 100% Australian Owned & Manufactured No Added Sugars No Added Colours No Preservatives Long Shelf Life Strong School Favourite Great Route Presence Orange Apple Apple Blackcurrant Aussie O Fruit Juice Co 87 Carroll Road Oakleigh South Victoria 3167 Ph: aussieo@bigpond.net.au Remember;

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ON SALE BENDIGO WHATS NEW

ON SALE BENDIGO WHATS NEW ON SALE BENDIGO WHATS NEW PROMOTIONS & DEALS **OFFER AVAILABLE TO NON BANNERED ACCOUNTS ONLY.OFFER ENDS 30/09/18 5 ON ANY 170G SMITH S OR DORITOS VARIETIES Thins Himalayan Pink Salt 45g THE BRAND Australia's

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