EGGCELLENT SPRING OFFERS!

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1 MAR APR 2017 EGGCELLENT SPRING OFFERS! ALE PALE CORNISH ALC 4.2% VOL

SWALLOW Dear Customer, Welcome to the fantastic spring edition of Headlines, your bi-monthly brochure packed full of super seasonal deals to support you in driving sales and profit through the months

2 SWALLOW Dear Customer, Welcome to the fantastic spring edition of Headlines, your bi-monthly brochure packed full of super seasonal deals to support you in driving sales and profit through the months of March & April. Planning the important Easter period will not only generate crucial footfall during the first Bank Holiday weekend of the year and allow you to bring in customers with great new deals, it will set you up as the place to visit during the warmer months of late spring and summer. So it pays to plan now! As always, there s a host of major sporting events to enjoy this spring so use these as opportunities to entice customers in to soak up the atmosphere with you. We have the climax of the Six Nations to look forward to in March, the unique appeal of the FA Cup semi-finals and Champions League knock out later stages in April and of course the unmissable Grand National, a day in the national calendar associated with the arrival of spring and brighter weather! Remember to PLAN, PREPARE & PROMOTE your outlets offerings for each event. A bit about us Swallow Wholesale Drinks Solutions is a proud family-run business born and built in the West Midlands, recently celebrating 30 successful years as Birmingham s leading independent drinks wholesaler. With an impressive product portfolio consisting of Beers, Wine & Spirits, Ciders, Soft drinks, Gas & Snacks, we distribute a vast range of premium brands to the on-trade across the city and its surrounding areas, providing solutions to each customer s individual drinks needs. Continuing to supply a variety of establishments and delivering six days a week in our new fleet of branded vehicles, Swallow Drinks aims to provide all of its customers with a fast, professional service that meets their on-going demands. With our own in-house technical services department Swallow Dispensed Drinks Solutions, we really are the full on-trade service, making us the preferred route to market in the Midlands. Please feel free to contact us, our friendly and personable team are waiting to help! We look forward to hearing from you (option 1) sales@swallow.uk.com

..intrigued he wanders through and finds a carpet of cosy malted hops... he decides to investigate further.

4 MADE IN BRITAIN ABV Tumbling from the tops of the tree, Fuggle landed with a dull thud. Dazed and confused he spots a golden door... giving it a little nudge a waft of citrus fruits, spice and blackberries fills the air...intrigued he wanders through and finds a carpet of cosy malted hops... he decides to investigate further... MADE IN BRITAIN BUY ANY 2 x 9 GALLONS* & RECEIVE A SMIRNOFF VODKA FREE *To include Chapter 1 or Chapter 2 in purchase Chapter FuggleBunny FuggleBunny 24 Carrot (ipa) mad about hops

5 MAR/APR 2017 BUY 2 x 9 GALLON & RECEIVE A SMIRNOFF VODKA 70cl FREE WickwarBrewing WickwarBrewing

With good bitter sweet balance, to deliver a refreshing and very satisfying pint. 3.8% ABV Distinctive and long on refreshment, renowned for it s drinkability 4.

8 Great Cask beers Available all year Deuchars Edinburgh Castle Theakston Lightfoot Theakston Black Bull John Smith s Theakston Best Bitter 3.8% ABV The definitive English Bitter. This fine golden-coloured beer has a full flavour that lingers pleasantly on the palate. With good bitter sweet balance, to deliver a refreshing and very satisfying pint. 3.8% ABV Distinctive and long on refreshment, renowned for it s drinkability 4.1% ABV Definitive style with satisfying malt flavours - outstanding example of malt brewing 4.1% ABV A continental blonde style flavour and aroma 3.9% ABV A refreshingly dry beer 3.8% ABV The favourite ale of the British male

9 MAR/APR 2017

MAR/APR 2017 Pale straw in colour, this light ale with

A hint of lemon and pine on the aftertaste finishes

99 Cofton Common is our Hybrid Lager, brewed with

13 MAR/APR 2017 Pale straw in colour, this light ale with medium bitterness has a lingering hoppy finish. A hint of lemon and pine on the aftertaste finishes this easy-drinking ale Cofton Common is our Hybrid Lager, brewed with German Noble Tettnanger hops and then fermented at low temperatures for a clean flavour profile

14 SWALLOW GOLDEN PALE ALE PURE BLACK COUNTRY

15 MAR/APR

16 SWALLOW

17 MAR/APR 2017 OFFICIAL Banks * s Brewery products now available from wholesale drinks solutions

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19 MAR/APR 2017 Super light pale ale - A blend of American / English & French hops - subtle Citrus & delicate malt flavour s considered highly quaffable! 64.99

20 SWALLOW ALL AVAILABLE FROM SWALLOW

MAR/APR 2017 CASK ALES 59.99 per 9g This is an English ale with hoppy, citrus undertones balanced with bitterness and a light sweetness.

35 per 9g Old Speckled Hen has a full, smooth flavour and is very easy to drink.

Toffee and malt combine with bitterness on the back of the tongue to give a balanced sweetness, followed by a refreshingly dry finish. 67.

21 MAR/APR 2017 CASK ALES per 9g This is an English ale with hoppy, citrus undertones balanced with bitterness and a light sweetness. It has an aroma that is packed with soft fruit notes and a clean, moreish finish per 9g Old Speckled Hen has a full, smooth flavour and is very easy to drink. Its rich amber colour and superb fruity aromas are complemented by a delicious blend of malty tastes. Toffee and malt combine with bitterness on the back of the tongue to give a balanced sweetness, followed by a refreshingly dry finish per 9g Greene King IPA is a perfectly balanced ale, characterised by its fresh, hoppy taste and clean, bitter finish. This hoppy taste and aroma comes from two varieties of English hops Challenger and First Gold which are combined with pale and crystal malts. A great beer to enjoy with curry, Mexican and other spicy food, or simply on its own % 6.5% 3.6% 4.1% 6.5%

22 SWALLOW BUY 2 x 50L & GET A FREE 70cl tofka toffee vodka MARCH ONLY 29.9% ABV VALUED AT KEGS MUST BE ON THE SAME DELIVERY MAX 6 DEALS PER OUTLET NOT FOR RE-WHOLESALE

23 MAR/APR 2017 SPRING SEASONALS CORE RANGE Elderflower 4.0% A refreshing crisp cider with the very British aromas of elderflower. The combination of zesty culinary apple and the aromatic elderflower make it a thirst quenching cider perfect for spring. Best served over ice with a twist of lemon. Eventide 5.0% - Medium This pale golden cider has a clean crisp bite, with a beautiful bittersweet finish. Alongside the intense apple flavours there are notes of cloves, orange and dried grass. Chapel Rock 7.4% - Dry This full strength dry cider is crafted from a blend of traditional vintage quality cider apples from the West Country. It is full of soft fruity aromas, balanced with a fresh sweet character. Raspberry and Peach 4.0% Packed with the flavour of fresh raspberries and juicy peach, this cider is both light and fresh, but still packs a punch with every drop. For extra refreshment, serve over ice with a slice of lime. Sundown 4.0% - Apricot A fruit cider displaying a wonderful aroma of fresh apricots. The apple cider lends a fresh acidity and a crisp backbone. Reefbreak 4.0% - Cherry A refreshing, crisp and clean fruit cider bursting with ripe cherry flavours and hints of almond.

24 SWALLOW per case Net 24.88

MAR/APR 2017 THE No1 & ONLY ROUTE TO PURCHASE PEAKY

BIRMINGHAM S LEADING INDEPENDENT DRINKS WHOLESALER RUN

56 30 Ltr Keg 69.99 9g Cask Peaky Blinder Black 4.

25 MAR/APR 2017 THE No1 & ONLY ROUTE TO PURCHASE PEAKY BLINDER GOLD CASK / KEG OR BOTTLE IS SWALLOW - BIRMINGHAM S LEADING INDEPENDENT DRINKS WHOLESALER RUN BY BRUMMIES Peaky Blinder Gold Craft ONLY Ltr Keg g Cask Peaky Blinder Black 4.6% Special Price g Cask PEAKY GOLD x 500ml BUY 4 CASES GET 1 FREE

26 SWALLOW SOON TO BE SOLE DISTRIBUTOR OF THATCHERS HERITAGE 20Ltr BAG-IN-BOX AVAILABLE IN 5 GALLON POLY JARS

27 MAR/APR 2017

SWALLOW Image Here Image Here Image Here Omaka is a Maori word which translates to where the springs flow.

minerality in all of the wines. The vineyards consists of 178 acres that lie across the Omaka Valley in the heart of Marlborough s worldfamous wine growing area.

This starts with grapes being picked when they are organoleptically ripe which may not necessarily be sugar-ripe.

Natural yeast is used for fermentation; allowing the grapes to show their true flavours. Then, with little intervention, the wines are fined and filtered for bottling.

28 SWALLOW Image Here Image Here Image Here Omaka is a Maori word which translates to where the springs flow. Here in the valley, there are mineralrich, natural springs that flow through the vineyards, feeding the soils and ultimately imparting a distinct signature nuance of minerality in all of the wines. The vineyards consists of 178 acres that lie across the Omaka Valley in the heart of Marlborough s worldfamous wine growing area. Winemaker Ian Marchant used minimalist techniques allowing the grapes to show their own identity as he crafts the wines. This starts with grapes being picked when they are organoleptically ripe which may not necessarily be sugar-ripe. The grapes are then crushed and pressed within 20 minutes of harvest to retain as much of these aromatics as possible. Natural yeast is used for fermentation; allowing the grapes to show their true flavours. Then, with little intervention, the wines are fined and filtered for bottling. RIVERSDALE MARLBOROUGH SAUVIGNON BLANC 6.99 per bottle This luscious Sauvignon Blanc combines intense white peach and nectarine aromas with beautiful fresh fruit to provide a full palate and lingering finish. AVAILABLE FROM SWALLOW WHOLESALE WINE SOLUTIONS As proud members of the Society of Vintners we import high quality wines straight to our Birmingham depot. Relevant wholesale wine solutions

MAR/APR 2017 Orchid - Full Range - White Orchid Sauvignon Blanc

plums with a soft, balanced palate showing fragrant violets and

59 per bottle Pink Orchid Zinfandel Rosé Delicate pretty pink

29 MAR/APR 2017 Orchid - Full Range - White Orchid Sauvignon Blanc Attractive with a nose of ripe Conference pears with hints of passion fruit and elderflower per bottle Red Orchid Merlot Succulent raspberries and red plums with a soft, balanced palate showing fragrant violets and redcurrants per bottle Pink Orchid Zinfandel Rosé Delicate pretty pink in colour. Fabulous aromatic intensity displaying tropical melon and strawberry flavours per bottle BUY 12 GET 1 FREE NET 4.23 PER BOTTLE

SWALLOW WILLIAMS GROVE RANGE 75cl Range CHARDONNAY SHIRAZ 4.49 - BUY 12 GET A BOTTLE FREE 14.

30 SWALLOW WILLIAMS GROVE RANGE 75cl Range CHARDONNAY SHIRAZ BUY 12 GET A BOTTLE FREE Selected styles also available in 75cl BUY 5 CASES RECEIVE 1 x WILLIAMS GROVE 70cl SHIRAZ OR CHARDONNAY FREE

31 MAR/APR 2017 Pierre Lacasse 770 Miles 4.63 per bottle Net 4.27 BUY ANY 12 GET ONE FREE 4.85 per bottle Rio Roca EUCA HILL 3.99 per bottle Net 3.68 BUY ANY 12 GET ONE FREE BUY ANY 12 GET ONE FREE 4.25 per bottle Net 3.92

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33 MAR/APR 2017 BUY 6 GET ONE RED SQUARE TOFFEE FREE Worth 10 BUY 6 GET ONE FREE 6.29 per bottle 8.99 per bottle Net 7.32 Net 5.39

34 SWALLOW RUM is a distilled alcoholic beverage made from sugarcane byproducts. The majority of the world s rum production occurs in the Caribbean and Latin America. Rums are produced in various grades; light, golden, dark and spiced. Premium rums are also available. We have a great selection of rums in our portfolio for you to try. DARK RUM GOLDEN RUM SPICED RUM WHITE RUM BUY ANY 6 DIFFERENT RUMS AND GET A CASE OF 200ML COKE OR DIET COKE FREE

35 MAR/APR 2017 GIN is, at its simplest, a spirit flavoured with a variety of botanicals, with the predominant flavour from juniper berries. Every gin has a range of different uses, there are many of them and all have their place. We have a vast range of gins in our portfolio which include the old favourites such as Gordon s and Beefeater, to the more premium range such as; Tanqueray and Hendrick s, as well as a selection of new premium gins recently added to our range FLAVOURED GIN SLOE GIN BUY ANY 6 DIFFERENT GINS AND GET A CASE OF BRITVIC OR SCHWEPPES TONIC FREE

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38 SWALLOW BUY ANY 6 CASES, GET 1 CASE FREE 6.99 PER CASE

39 MAR/APR 2017 BUY 5 CASES GET ONE FREE 4.99 PER CASE BUY 2 CASES PAY ONLY 7.99 PER CASE

40 SWALLOW BUY 4 CASES GET 1 FREE

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KEY DATES MAR/APR 2016 MARCH 01 ST DAVID S DAY 03 WEST INDIES V ENGLAND, 1st ODI 05 WEST INDIES V ENGLAND, 2nd ODI 06 BRITISH PIE WEEK (6 TH 12 TH ) 07-08 UEFA CHAMPIONS LEAGUE LAST 16 (2ND LEG) 09

51 KEY DATES MAR/APR 2016 MARCH 01 ST DAVID S DAY 03 WEST INDIES V ENGLAND, 1st ODI 05 WEST INDIES V ENGLAND, 2nd ODI 06 BRITISH PIE WEEK (6 TH 12 TH ) UEFA CHAMPIONS LEAGUE LAST 16 (2ND LEG) 09 WEST INDIES V ENGLAND, 3rd ODI 09 EUROPA LEAGUE - LAST 16 (1ST LEG) 10 WALES V IRELAND, SIX NATIONS 11 ITALY V FRANCE, SIX NATIONS ENGLAND V SCOTLAND, SIX NATIONS FA CUP - QF UEFA CHAMPIONS LEAGUE LAST 16 (2ND LEG) 16 EUROPA LEAGUE LAST 16 (2ND LEG) 17 ST PATRICK S DAY 17 CHELTENHAM GOLD CUP 18 SCOTLAND V ITALY, SIX NATIONS FRANCE V WALES, SIX NATIONS IRELAND V ENGLAND, SIX NATIONS 24 REP. OF IRELAND V WALES WCQ 24 RED NOSE DAY 26 MOTHER S DAY 26 BRITISH SUMMERTIME STARTS 26 ENGLAND V LITHUANIA WCQ SCOTLAND V SLOVENIA WCQ N. IRELAND V NORWAY WCQ 26 AUSTRALIAN GRAND PRIX APRIL 01 APRIL FOOL S DAY GOLF MASTERS, AUGUSTA 08 GRAND NATIONAL 09 PALM SUNDAY 09 CHINESE GRAND PRIX UK COFFEE WEEK UEFA CHAMPIONS LEAGUE QF 13 EUROPA LEAGUE QF (1ST LEG) 14 GOOD FRIDAY 16 EASTER SUNDAY 16 BAHRAIN GRAND PRIX 17 EASTER MONDAY UEFA CHAMPIONS LEAGUE QF 20 EUROPA LEAGUE QF (2ND LEG) FA CUP SEMI-FINALS 23 ST GEORGE S DAY TOUR DE YORKSHIRE 30 RUSSIAN GRAND PRIX WCQ = World Cup Qualifier QF = Quarter Finals TAKE ADVANTAGE OF LIVE SPORT THIS SPRING As well as the final Six Nations fixtures and some Home Nations World Cup Qualifiers, there are also Champions League and FA Cup fixtures to fill the calendar and draw in the crowds! Six Nations Fixtures Friday 10th March Wales v Ireland 20:05 Saturday 11th March Italy v France 13:30 Saturday 11th March England v Scotland 16:00 Saturday 18th March Scotland v Italy 12:30 World Cup Qualifiers Friday 24th March Rep. of Ireland v Wales 19:45 Sunday 26th March England v Lithuania 17:00 Sunday 26th March Scotland v Slovenia 19:45 Sunday 26th March N. Ireland v Norway 19:45 Saturday 18th March France v Wales 14:45 Saturday 18th March Ireland v England 17:00

52 SPRINGTIME SPECIALS from BIRMINGHAM S NO.1 CARLING WHOLESALER Swallow (Soft Drinks, Beer & Cider Wholesaler Ltd) Stonehouse Lane, Bartley Green, Birmingham, B32 3AH Tel: Fax: sales@swallow.uk.com Web: Terms and Conditions 1. All offers are available from 1st March to 30th April 2017 unless otherwise stated. 2. All offers are subject to regional availability and prices are exclusive of VAT. 3. We will not accept orders where they would breach a beer tie or other contracts that the buyer holds with a third party. 4. E.&.O.E. 5. This brochure is not intended as an inducement to breach any contract, which may exist between a tenant & their landlord to purchase beers or any other products. In such cases only those products, which are excluded from such agreements, should be considered. 6. We treat the buyer placing an order with us as the buyer s confirmation that there is no such tie. 7. All prices featured may be subject to a duty increase.

KINGSTONE PRESS L NES !SEPTEMBER OCTOBER 2014 HEAD BUY ANY 4 CASES GET ONE CASE OF APPLE FREE ml bottles - 3 flavours WILD BERRY

KINGSTONE PRESS L NES !SEPTEMBER OCTOBER 2014 HEAD BUY ANY 4 CASES GET ONE CASE OF APPLE FREE ml bottles - 3 flavours WILD BERRY (Soft Drinks, Beer & Cider Wholesalers Ltd) T 0121 428 6850 F 0121 428 6858 sales@swallow.uk.com www.swallow.uk.com HEAD!SEPTEMBER OCTOBER 2014 L NES KINGSTONE PRESS 500ml bottles - 3 flavours BUY ANY