LIVING WILLAMETTE LIVING WILLAMETTE M A G A Z I N E + FUN IN THE SUN SUMMER FOOD YOUR HEALTH THE LIFESTYLE MAGAZINE OF OREGON S WILLAMETTE VALLEY

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Victoria Harvey
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1 THE LIFESTYLE MAGAZINE OF OREGON S VALLEY THE LIFESTYLE MAGAZINE OF OREGON S VALLEY FACEBOOK FACEBOOK.COM/ TWITTER TWITTER.COM/LIVIN PINTEREST PINTEREST.COM/LIVIN SUMMER S HERE! LONG DAYS, WARM EVENINGS, AND LAVENDER June / July FUN IN THE SUN SUMMER FOOD YOUR HEALTH ALBANY CORVALLIS EUGENE MCMINNVILLE PORTLAND SALEM ADVERTISER PLANNING INFORMATION

FROM THE PUBLISHER Now reaching more than 50,000 of the valley s best and brightest in print, and thousands more visitors, and potential visitors on line.

From our simple beginning five years ago, we have become the top full color, glossy lifestyle magazine of the Willamette Valley. And we re just getting warmed up!

2 FROM THE PUBLISHER Now reaching more than 50,000 of the valley s best and brightest in print, and thousands more visitors, and potential visitors on line. Willamette Living is the area s favorite guide to local food, art, entertainment, people and places. The growth of Willamette Living has been phenomenal. From our simple beginning five years ago, we have become the top full color, glossy lifestyle magazine of the Willamette Valley. And we re just getting warmed up! The culinary scene in the Willamette Valley is a huge focus for residents and visitors, and we re absolutely looking forward to savoring every minute. There are some great minds in business and industry in our area, and we salute them with engaging stories and photos in each issue. Of course, the wine industry in the valley shows no signs of slowing down, and hot on the heels of the vintners are the brewers, we re on it! Oregon leads the nation in sustainability efforts and cutting edge building science, we bring you beautiful home tips all year, including great garden features. Of course health is somethng we all treasure, and we bring you plenty of health tips, events and information all year with our great local health partners. When speaking good health, recreation goes hand in hand, we bring you lots of information about local places to go, spas & getaways, outdoor areas, events and more. Publishing six times a year, your message is at work long after other print publications are in the recycling bin, or electronic media has become lost in space. Our readers keep Willamette Living around the house to enjoy for months. Willamette Living Magazine works hard to promote your business in its best light, in print and on line. We look forward to working with you. Scott Alexander Founder & Publisher Willamette Living Magazine Willamette Living Magazine 922 NW Circle Blvd. Suite Corvallis, OR

3 THE LIFESTYLE MAGAZINE OF OREGON S VALLEY FULL COLOR PRINTING & QUALITY PAPER STOCK MEANS BEST LOOK & FEEL MAGAZINES ARE THE MOST TRUSTED FORM OF ADVERTISING VALLEY READERS LOOK FORWARD TO EACH NEW ISSUE PROSPECTIVE CUSTOMERS ENJOY READING ABOUT YOU, AND WELCOME YOUR ADVERTISING It s Your Business Project the Right Image

Magazines, Still Going Strong While newspaper readership continues to decline, magazines are still America s trusted confidant. Oregon s Willamette Valley is a special place.

4 Magazines, Still Going Strong While newspaper readership continues to decline, magazines are still America s trusted confidant. Oregon s Willamette Valley is a special place. Willamette Living Magazine captures the essence of our beautiful valley in every issue, with stories readers look forward to about local farmers, vintners, restrateurs, business people, innovators, and characters -- your neighbors. Willamette Living delivers your advertising message in a beautiful format that makes your business shine. Many people might say, but isn t the web where it s all happening? To that we say yes, the web is a happening place, and we love Facebook, Twitter, blogs, Pinterest, and our website, but... the fact is that magazines are still the most trusted form of advertising. The connection is deep. Magazines are far from going away, 82% of the US population reads one or more magazines a month and magazine readership in 2011 increased in every age and gender bracket - with the biggest gains in the bracket! (AdAge June 2012) While newspaper readership continues to decline, magazines are still America s trusted confidant. With new thinkers and dreamers changing perceptions and redefining the medium, magazines are going strong. This isn t Grandma s Redbook; although Grandma is still reading Redbook; it s been in print since 1903! How Much Will it Cost? A full page in Time Magazine, is nearly $300,000. But there s a reason companies with the wherewithal are spending that much on magazine advertising - - it works. Compared to online advertising, cost per click and cost per impression models, magazines deliver your message, tailored for your demographic, TO your demographic, for far less per impression. And the impression is a lasting one readers trust. We don t charge you a fortune to advertise with us. We charge you a very fair price, and in return you can expect a very high quality presentation of the business you work so hard on, and we re always available. When companies sign up with us, it s usually the first time they see us, not the last! I love advertising with Willamette Living Magazine! Each time a new issue comes out, I get more phone calls and new clients. With a small marketing budget, I look for advertising that sticks around. Not only does Willamette Living Magazine stick around for more than a few days, I know that readers are looking for the next issues. Thank you for a great publication! Cheryl Lohman, Image by Design

5 THE LIFESTYLE MAGAZINE OF OREGON S VALLEY 2013 Reader Survey Profile: The Willamette Living Reader Healthy Our model reader is: a fit, married, 57 year old woman. Who enjoys travel, dining, wine, and friends. She likes to decorate her home, and is interested in home improvement. She loves to cook and recipes are her favorite thing in the magazine. She also enjoys the arts, events, and reading about her neighbors in business. She is 70% likely to make a purchase decision based on advertisements in Willamette Living Magazine. Wealthy Our readers enjoy an average annual income of $76,000 That s 1.5X the Oregon Median income of $49,850. The majority are professionals -- retired is a close second. Our respondents are long-term homeowners with an average home value of $302,000. Wise She s been to college, keeps herself current, and is well-travelled. 79% are likely to take advantage of coupons and special deals on WillametteLiving.com 71% are likely to utilize local shopping links on WillametteLiving.com 74% enter contests to win free prizes on WillametteLiving.com Every 2 Months Willamette Living is the valley reader s favorite publication. She looks forward to each issue, shares them with others, and saves them. Willamette Living has built a community of like-minded people who want to enjoy the best the Willamette Valley has to offer - without pretense. A trusted advisor to 50,000 valley readers, Willamette Living delivers a positive, upscale message that cuts through the clutter. It s your business, make the right impression. Contact us to schedule an appointment to discuss your advertising options. We know you ll be pleasantly surprised with our affordability, and our comprehensive advertising package advertise@willametteliving.com

Readership: 50,000 + The Nuts and Bolts Distribution Complimentary copies available at high traffic locations in the Counties of: Benton Linn Lane Polk Yamhill Marion Washington Lincoln A welcome

A vital component of relocation packages, visitor packages, and displayed prominently in visitors bureau s and chambers of commerce all over Western Oregon.

6 Readership: 50,000 + The Nuts and Bolts Distribution Complimentary copies available at high traffic locations in the Counties of: Benton Linn Lane Polk Yamhill Marion Washington Lincoln A welcome guest in Western Oregon homes of qualified subscribers. A vital component of relocation packages, visitor packages, and displayed prominently in visitors bureau s and chambers of commerce all over Western Oregon. Distributed at upscale events such as Bite of Benton - Toledo Art Walk - Valley Home Shows & The Newport Seafood and Wine Festival. Sent in Wine Club boxes from local wineries to the likes of Manhattan, Napa Valley, and more. In the lobbies of local hotels such as the Phoenix Inns up and down the I-5 corridor. There are a number of great looking regional magazines around the west. Until two years ago, in the Willamette Valley - a large region, there were two great looking magazines: Portland Monthly, and Eugene Magazine, but nothing in-between, to speak of. Why not? We don t know! Enter Willamette Living. There is a great story to tell here in the Valley with the exploding wine and food industries, interesting local business, and people. Willamette Living Magazine is the magazine for residents and visitors to our Valley: Corvallis, Albany, Salem, McMinnville, Philomath, Lebanon, all the little towns in-between, and we even deliver to, and cover events in Portland and Eugene. Where exactly is Willamette Living Distributed? Willamette Living is available for free at over 150 high traffic valley locations, doctor s offices, waiting rooms, coffee shops, salons, restaurants, breweries, botiques, and more. We have regular subscribers all over the valley (and beyond), and we mail each issue to qualified subscribers. What are Qualified Subscribers? Demographic software for the magazine mailing industry tells us a lot. Net worth being a key metric, others are gender, age, home ownership, shopping habits, etc. We evaluate demographics, and send a copy of Willamette Living to the cream of the crop. I am proud to contribute to this great and so well received magazine and I am an enthusiastic advertiser. So many people are reading and commenting on it, I get a lot of very positive feedback, and hope for a long and enduring partnership. Every cent invested is well worth it! Annette Sievert Coldwell Banker Valley Brokers

Regular Features: Meet Your Neighbor We focus on your valley neighbors in business, those doing charitible work, movers, shakers & ground breakers.

7 Regular Features: Meet Your Neighbor We focus on your valley neighbors in business, those doing charitible work, movers, shakers & ground breakers. Dining Guide and Restaurant Spotlight Featured favorite restaurants in the valley. With so many great eateries, the candidates never end! Day Tripper We focus on a different spot each time. We highlight some great places to get away for a day, or more! Health & Wellness We feature regular content from local fitness professionals and health & wellness contributors who know their stuff. The Beer Prof. Our beer expert, Kendall Staggs aka: The Beer Prof. brings us a fantastic column about the beer of his choice each issue. Special Features: Our editorial calendar includes subjects that engage and entertain our readers like no other magazine in the area. Some of our recent features: Lavender Farms in the Valley Valley Medical Profiles - Top Docs Home Focus (Home Improvement) Out on the Town in Wine Country Farm to Table The Spirit of Giving Artist Focus Health & Wellness And in our beloved holiday issue, The Gift Guide a directory of favorite gifts available at our local retailers. Our biggest issue of the year! Dining In Recipes from some of the many great chefs in the area and some from your neighbors. Everyone loves the recipes! The Hot Ticket Our event listings. We keep our ears to the ground for some of the best events, classes and entertainment in the valley.

Marketing NW Awards Direct Marketing Campaign Darigold FRESH V4 Culture from our farms to your table

Marketing NW Awards Direct Marketing Campaign Darigold FRESH V4 Culture from our farms to your table Darigold is a farmer-owned cooperative which began in 1918. Our products are local and FRESH! Darigold