Dominate Victoria or target a region
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1 No Metropolitan, Suburban or Interstate wastage THE GROUP OF NEWSPAPERS Dominate Victoria or target a region north west wimmera Dominate Rural and Regional Victoria with 92,000 copies Statewide or simply target the region you want to cover Increase cost-efficiency to specific commodity groups
2 Reach 6 major regions and save with an easy Multi buy WENTWORTH MILDURA north west ROBINVALE Circulation: 11,300 OUYEN PATCHEWOLLOCK BALRANALD MOULAMEIN MANANGATANG SWAN HILL BARHAM SEA LAKE KERANG WOOMELANG COHUNA wimmera QUAMBATOOK BIRCHIP WYCHEPROOF Circulation: 14,500 DENILIQUIN ECHUCA ELMORE BENDIGO KYABRAM BERRIGAN DAYSDALE CULCAIRN WALLA WALLA TOCUMWAL BALLDALE HOLBROOK COROWA ALBURY/WODONGA SHEPPARTON EUROA WANGARATTA BENALLA MANSFIELD SEYMOUR ALEXANDRA MYRTLEFORD OMEO CORRYONG north east Circulation: 14,800 BORDERTOWN NHILL EDENHOPE DIMBOOLA HORSHAM HOPETOUN WARRACKNABEAL HALLS GAP Western District Circulation: 23,000 BIRCHIP MURTOA STAWELL ARARAT EDENHOPE CASTERTON COLERAINE HEYWOOD PORTLAND WIMMERA WESTERN DISTRICT HAMILTON NORTH WEST ARARAT BEAUFORT MORTLAKE CAMPERDOWN WARRNAMBOOL SOUTHERN BALLARAT LISMORE COLAC NORTH EAST AVOCA CLUNES CRESSY GIPPSLAND DAYLESFORD WARRAGUL LEONGATHA BALLARAT southern YARRAM WINCHELSEA SALE BENDIGO BAIRNSDALE HARCOURT CASTLEMAINE KYNETON SUNBURY BACCHUS MARSH WERRIBEE GEELONG SEYMOUR BROADFORD YEA WHITTLESEA RED HILL ORBOST gippsland Circulation: 12,500 HEALESVILLE LILYDALE WARBURTON CRANBOURNE DROUIN MORNINGTON COWES WONTHAGGI ALEXANDRA WARRAGUL KORUMBURRA Circulation: 16,000 Buy one specific market, or six farmers to cover victoria Individual Paper Statistics Network Paper Meat Dairy Sheep Hectares Hectares Hectares Hectares Cattle Cattle Lambs Cereal Vegetables Other General Crops Horticulture Agriculture Southern Farmer 623, ,200 3,534,600 46,800 12,600 17,470 1,941,500 Western District Farmer 699, ,600 8,896, ,600 1, ,455,000 Wimmera Farmer 70,800 27,000 4,487, , ,200 2,775,000 North West Farmer 134, ,200 2,085, ,000 7,700 56,000 3,162,000 North East & Goulburn 811, ,900 3,317, ,000 4,200 19,300 2,469,600 Murray Farmer Gippsland Farmer 664, ,500 1,171,100 6,500 7,000 4,700 1,278,400 Totals 3,004,100 2,100,400 23,492,100 2,101,300 32,600 99,270, 14,081,500
3 NEWSPAPER GROUP 2009 Deadlines January Booking Material Distributed Gippsland 10-Dec 11-Dec 4-Jan N/East 17-Dec 22-Dec 13-Jan N/West 9-Jan 16-Jan 19-Jan Southern 17-Dec 22-Dec 14-Jan Western 12-Dec 20-Dec 2-Jan Wimmera 15-Dec 19-Dec 7-Jan February Booking Material Distributed Gippsland 22-Jan 23-Jan 9-Feb N/East 19-Jan 22-Jan 13-Feb N/West 6-Feb 13-Feb 16-Feb Southern 14-Jan 19-Jan 11-Feb Western 10-Jan 17-Jan 30-Jan Wimmera 16-Jan 23-Jan 4-Feb March Booking Material Distributed Gippsland 19-Feb 20-Feb 9-Mar N/East 18-Feb 23-Feb 18-Mar N/West 27-Feb 6-Mar 9-Mar Southern 11-Feb 16-Feb 11-Mar Western 9-Feb 14-Feb 27-Feb Wimmera 21-Jan 23-Jan 25-Feb April Booking Material Distributed Gippsland 19-Mar 20-Mar 6-Apr N/East 18-Mar 23-Mar 15-Apr N/West 27-Mar 3-Apr 6-Apr Southern 11-Mar 16-Mar 8-Apr Western 6-Mar 13-Mar 27-Mar Wimmera 16-Mar 20-Mar 1-Apr May Booking Material Distributed Gippsland 23-Apr 24-Apr 11-May N/East 22-Apr 27-Apr 20-May N/West 24-Apr 1-May 4-May Southern 15-Apr 20-Apr 13-May Western 10-Apr 17-Apr 1-May Wimmera 20-Apr 24-Apr 6-May July Booking Material Distributed Gippsland 18-Jun 19-Jun 6-Jul N/East 17-Jun 22-Jun 15-Jul N/West 26-Jun 3-Jul 6-Jul Southern 10-Jun 15-Jun 8-Jul Western 5-Jun 12-Jun 26-Jun Wimmera 15-Jun 19-Jun 1-Jul August Booking Material Distributed Gippsland 23-Jul 24-Jul 10-Aug N/East 22-Jul 27-Jul 19-Aug N/West 24-Jul 31-Jul 3-Aug Southern 15-Jul 20-Jul 12-Aug Western 24-Jul 5-Aug 14-Aug Wimmera 20-Jul 24-Jul 5-Aug Sept Booking Material Distributed Gippsland 20-Aug 21-Aug 7-Sep N/East 19-Aug 24-Aug 16-Sep N/West 28-Aug 4-Sep 7-Sep Southern 12-Aug 17-Aug 9-Sep Western 21-Aug 26-Aug 4-Sep Wimmera 17-Aug 21-Aug 2-Sep October Booking Material Distributed Gippsland 24-Sep 25-Sep 12-Oct N/East 23-Sep 28-Sep 21-Oct N/West 25-Sep 2-Oct 5-Oct Southern 16-Sep 21-Sep 13-Oct Western 11-Sep 18-Sep 2-Oct Wimmera 21-Sep 25-Sep 7-Oct November Booking Material Distributed Gippsland 22-Oct 23-Oct 9-Nov N/East 21-Oct 26-Oct 18-Nov N/West 23-Oct 30-Oct 2-Nov Southern 14-Oct 19-Oct 11-Nov Western 9-Oct 16-Oct 30-Oct Wimmera 19-Oct 23-Oct 4-Nov June Booking Material Distributed Gippsland 21-May 22-May 8-Jun N/East 20-May 25-May 17-Jun N/West 29-May 5-Jun 8-Jun Southern 13-May 18-May 10-Jun Western 8-May 15-May 29-May Wimmera 18-May 22-May 4-Jun Include THE DISTRIBUTION Regional Newspapers Other centres, covered by Regional Papers RURAL ADELONG COLEAMBALLY COOMA CULCAIRN DENILIQUIN GRIFFITH GUNDAGAI HAY HENTY HILLSTON HOLBROOK JINDABYNE JUNEE LEETON NARRANDERA SNOWY MOUNTAINS TUMUT WAGGA WAGGA YOUNG Adaminably Albury Ardlethan Ariah Park Batlow Berridale Berrigan Booligal Boorowa Coolamon Cootamundra Corowa Dalgety Darlington Point Finley Ganmain Goolgowi December Booking Material Distributed Gippsland 19-Nov 20-Nov 7-Dec N/East 18-Nov 23-Nov 16-Dec N/West 27-Nov 4-Dec 7-Dec Southern 11-Nov 16-Nov 9-Dec Western 6-Nov 13-Nov 27-Nov Wimmera 16-Nov 20-Nov 2-Dec to dominate all of South East Australia CIRCULATION 50,000 Grenfell Jingellic Lake Cargelligo Lavington Lockhart Mangoplah Nimmitabel Rankin Springs Temora The Rock Tumbarumba Uranquinty Urana Yanco Yass Yenda The Rural is inserted in to 15 regional newspapers in southern New South Wales covering the rich gentle slopes of the rich Murrumbidgee Valley, across to the fertile irrigation areas of the Murrumbidgee Irrigation Area to the vast outback plains in the south west of the state. The Rural offers advertisers a vehicle to target a range of potential customers in the richest and most heavily populated agricultural and grazing areas of the state. It also has the unique opportunity of targeting wealthy urban areas at the same time as tapping this important rural sector. The Rural is distributed weekly commencing on the Thursday. Booking deadline: Friday prior to publication Material deadline: Tuesday prior to publication
4 Features List 2009 During the year, the Farmer Group of newspapers runs a wide range of features relevant to the readership at the specific time of year. Detailed individual paper feature lists are available on request but the following is a summary of major features of interest to national advertisers. Editorial submissions are welcome. Feature dates may change due to seasonal conditions. January Gippsland Farmer Pasture Management Water Management North East Farmer Beef Week Preview Fire Awareness North West Farmer Water saving Southern Farmer Beef Week Fire Awareness Western Farmer Beek Week Preview Pastures Wimmera Farmer New Year Calendar February Gippsland Farmer Dairy Week review Pastures North East Farmer Bull Sales Seymour Expo North West Farmer Summer Fruits Southern Farmer Seymour Expo Bull Sales Western Farmer Sungold Field Days, Beef Expo Wimmera Farmer Rainfall Chart March Gippsland Farmer Bull Sales Warragul Farmworld North East Farmer Horticulture Fertilisers North West Farmer ATVs and Ag Bikes Cropping 2007 Southern Farmer Warragul Farmworld Seeds and Fertilisers Western Farmer Bull Sales Pastures Wimmera Farmer Wimmera Field Days April Gippsland Farmer East Gippsland Field Days Pastures North East Farmer Health & safety Stock control North West Farmer Field Days Southern Farmer Hydroponics & Greenhouses Dairying Western Farmer Productive Dairying Technology Wimmera Farmer Sprays & equipment Fertilisers May Gippsland Farmer Farm Machinery Animal Health North East Farmer RTV's & ATV's Winter warmth North West Farmer Tractors Winter warmth Southern Farmer Winter warmth Aust. Made and Owned Western Farmer Tractors Power Tools Wimmera Farmer Tanks & Sheds Pastures June Gippsland Farmer Animal Health Merino Studs North East Farmer Finance Chainsaws North West Farmer Finance Winter motoring Southern Farmer Machinery Winter warmth Western Farmer Finance Feeding systems Wimmera Farmer Chainsaws Trailer July Gippsland Farmer Education Pasture management North East Farmer Education Dairy North West Farmer Education Technology Southern Farmer Education Sheep & Wool Show Western Farmer Education Sheepvention Wimmera Farmer Education On Farm Safety August Gippsland Farmer Hay & silage Viticulture North East Farmer Hay & silage Stock control North West Farmer Animal Health Southern Farmer Hay & silage Water Planning Western Farmer Sheepvention Review Pastures Wimmera Farmer Mallee Machinery Field Days Farmers Annual September Gippsland Farmer Dairy Expo Pastures North East Farmer Henty Field Days Elmore Spring Sires North West Farmer Farm Vehicles Steel Southern Farmer Melbourne Show Preview Elmore Field Days Western Farmer Rural Vehicles Pastures Wimmera Farmer Pest Control October Gippsland Farmer Expo Review Hay & silage North East Farmer Hay & silage Fertilisers North West Farmer Pre Harvest Inland Wine Show Southern Farmer Wandin- Silvan Field Days Small Farming Expo Western Farmer Regional Shows Water Week Wimmera Farmer Pre-harvest Preparations November Gippsland Farmer Fire awareness Water management North East Farmer Fire awareness Hay & Silage North West Farmer Fire awareness Water Use Southern Farmer Fire awareness Mowers & Brushcutters Western Farmer Fire awareness Animal Health Wimmera Farmer On the move Farm Vehicles December Gippsland Farmer Education Dairy Week North East Farmer Careers & Education Fire prevention North West Farmer Summer farming Southern Farmer Education Fire awareness Western Farmer Pastures Fire awareness Wimmera Farmer Technology on the Farm
5 Advertising Rates RATES EFFECTIVE 1st January 2009 Expenditure is based on expenditure across the Farmer Group rather than in individual titles Paper Casual $2500 $5000 $10000 $15000 $25000 $50000 Gippsland Farmer North East Farmer North West Farmer Southern Farmer Western Districts Wimmera Farmer Please note: rates are GST exclusive Spot colour: One paper buy $100. Two-Four paper buy $80. Five papers plus buy $60 Four colour: One paper buy $250. Two-Four paper buy $200. Five papers plus buy $150 Material Specifications Page size: 38 cms X 7 columns Column widths (in mm) 1col 2col 3col 4col 5col 6col 7col Gippsland Farmer North East Farmer North West Farmer Southern Farmer Western Districts Wimmera Farmer The Rural Material requirements PDF is the preferred format. Press optimised at 200dpi. Type 1 fonts only (All fonts embedded) All advertisement colours (spot or full process) must be CMYK with process separation Material delivery A high res PDF can be sent to the address listed in the contact details below to be distributed to the relevant newspapers or material can be sent directly to the papers via quickcut or websend. Quickcut Addresses: Gippsland Farmer "Gippsland Farmer" North East Farmer "North East Newspapers" North West Farmer "Swan Hill Guardian" Southern Farmer "Southern Farmer" Western Districts "Hamilton Spectator" Wimmera Farmer "Wimmera Farmer" The Rural The Daily Advertiser Advertising Contact All agency and national client inquiries should be directed to: Barry Browne Media Management Po Box 1053 Surrey Hills North VIC 3127 Telephone: Mobile: barry@barrybrownemedia.com.au Website: barrybrownemedia.com.au
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90/91 91/92 92/93 93/94 94/95 95/96 96/97 97/98 98/99 99/00 00/01 01/02 02/03 03/04 04/05 05/06 06/07 07/08 08/09 09/10 10/11 11/12 12/13 13/14 14/15 15/16 16/17 17/18 WEEKLY MAIZE REPORT 13 DECEMBER 2017
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