PRESS BOOK 2015 BRUSSELS BEER CHALLENGE GOES FOR "A"! The Brussels Beer Challenge is to its 4rd edition this year.

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1 PRESS BOOK 2015 BRUSSELS BEER CHALLENGE GOES FOR "A"! The Brussels Beer Challenge is to its 4rd edition this year. After Brussels (2012), Liege (2013) and Leuven (2014) this international event will take place in Antwerp! Antwerp city on the Scheldt, city of Rubens, of diamonds, of fashion, a port city... The sum of all these different aspects is what makes Antwerp into a real city: a vibrant, welcoming metropolis, which is also great fun and heart-warming, with green areas where you can relax and peaceful corners. Antwerp is a veritable cultural capital, which prides itself on its impressive architecture and splendid art. Moreover, Antwerp is a fashionista s dream destination thanks to the stores of its worldrenowned designers. The cafes only serve the best beers and foodies can enjoy the most delicious traditional and multicultural cuisine in the city s restaurants. Antwerp: a pocket-sized metropolis which is sure to conquer anyone s heart in no time at all. This metropole is the ideal host city for this fourth edition of the Brussels Beer Challenge. During two days a tasting panel of 60 international renowned beer connoisseurs will taste 850 beers from all over the world. The participating beers are divided into categories based on origin, typicity and style and then evaluated. At the end of the two tasting days, the best beers, in each category, were awarded a gold, silver or bronze award.

2 This professional beer competition is a unique opportunity for all beer producers to compete with the best international and Belgian brewers. Why organize this beer competition in Belgium? Belgium is without a doubt the most unique beer country. Our country has a great expertise and an international reputation. It is only fitting that Belgium has his own professional beer contest. The mixed presence of both national and international specialists ensures that the awarded beers at the Brussels Beer Challenge can count on a huge media interest and international recognition. The Brussels Beer Challenge will take place from 5 November to 8 November Partners Luc De Raedemaeker: Tasting Director Brussels Beer Challenge Mob : Contact: Thomas Costenoble Director Brussels Beer Challenge Mob : luc.deraedemaeker@becomev.com thomas.costenoble@becomev.com

3 Bier Grand Cru #3 (BE): Magazines & Newspapers

4 Television & radio Blogs & websites Beer Awards (BE) : Bierista (NL) :

5 The British Guild of beer writers (UK) : Newslocker (BE) :

6 Biernieuws (BE) : Nieuwsblad (BE) :

7 Siba (UK) : Culinaire Ambiance (BE) :

8 Gazet van Antwerpen (BE): 7sur7 (BE) : 487/2015/05/28/Anvers-accueillera-la-prochaine-edition-du- Brussels-Beer-Challenge.dhtml

9 L avenir (BE) : Beer Tourism (BE) :

10 De Redactie (BE) : 1 Bier! Magazine (NL) rde_editie_van_de_brussels_beer_challenge.html#

11 Le Soir (BE) 28/anvers-accueillera-brussels-beer-challenge-2015

12 Bractwo Piwne (PL):

13 Social Media Facebook : Twitter :

14 Festivals : Homebrew competition Shanghai (CN):

15 Craft Brewers Conference 2015 (US)