20-23rd March
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- Agatha Hopkins
- 5 years ago
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1 20-23 rd March
2 Why participate? The Macau Wine & Dine Festival will have his second edition from rd March, after a successful first edition. This is the only wine festival in Macau that is focused to bring the best wines and foods to the palates of final consumers in a outdoor event. Good attendance in a central location the event takes place at the center of Macau s Cotai area and will be integrated in the Venetian Carnevale. We expect about 20,000 visitors in four days. Consumer oriented It targets the local community and tourists namely from Hong Kong and Guangdong Province. Sales oportunities Importers and distributers can sell their product in bulk, such bottles and packages, directly to consumers, without margins, commissions or any hidden costs. Variety of exhibitors we will have +30 booths dedicated to promote the best wines and delicacies from all around the world. Top Class Wine School The educational side of the event will have a even more significant representation with a better designed wine school, with the top presenters and lecturers in the wine panorama. Competitive prices of booths 12,000HKD (9,000HKD for early bird applications) 2
3 The Venetian Carnevale The Wine & Dine Festival was integrated in the 3 rd Venetian Carnevale that lasted four weeks from April 25 ~ 26 May. The Venetian Carnevale was held outdoors around the main entrance for the Venetian outdoor lagoon celebrating classic Italian festivities, including new experiences, entertainment, art, music and wine.
4 2013 versus booths 15 media partners 10,000 visitors 12 wine school lectures ,000 visitors 1,600 wine passes 2,400 single wine voucher 20,000 visitors 2x more visitors 17 sponsor s +50 blog entries, and articles 4,000 wine passes 5,000 single wine vouchers
5 Tentative date and schedule CHINESE NEW YEAR (30 JAN - 5 FEB) EARLY BIRD APPLICATION DEADLINE (23 JAN) APPLICATION DEADLINE (27 FEB) (20-23 MAR) EASTER (18-20 APR) 5 Jan Feb Mar Apr Thursday (20 th March) Friday (21 st March) Saturday (22 nd March) Sunday (23 rd March) 2-11 pm 2-5pm Professional tasting premier in Macau 6pm Open to Public Opening Ceremony 7pm Open dinner 2-12 pm Open to Public 2-12 pm Open to Public 2-11 pm Open to Public
6 How it works? 6 The festival is free entrance to any guest. To consume visitors exchange vouchers for food, wine and even the wine courses. Wine Passes includes: a booklet with promotional offers (such a discount in wine & restaurants) a custom wine glass and a wine glass holder. In 2014 the wine pass will cost HKD 100 and includes 10 vouchers and we will expand the marketing and promotion opportunities exclusively for exhibitors and sponsors.
7 Promotional offers 7 The visitors will also have access to special discounts from our sponsors. Below the 2013 discounts. We plan to have this year much more promotional offers Sponsor Sands Rewards Card (SRC) Wine Society of Macau Macau Sommelier Association Members of supporting organizations University students (IFT, Macau U., MUST) Sands Group team member Guests Staying at Venetian Macao, Conrad, Four Seasons, Holiday Inn, Sands or Sheraton Discount 25% on a Wine Pass 25% on a Wine Pass 25% on a Wine Pass 10% on a Wine Pass 10% on a Wine Pass Two free vouchers or 15% discount on a Wine Pass One free voucher or 10 % discount on a Wine Pass
8 Tentative Map 8 Dining Area Dining Area Dining Area Wine School Tent 20x5m 35 seats Support Area Sponsored Area Sponsored Area 14 Picture Corner Stage Sponsored Area 21 AV Wine & Dine Lounge 1
9 Exhibitor Booths 9 The booths have a fixed dimension of 3x3 meters. Includes: Basic furniture bar and cabinet Electric supply (500W) Extra furniture and electricity can be provided.
10 Booth customization/decoration 10 Simple Lighting Personalized Decoration Front Façade Graphic Print
11 Prices, discounts, offers 11 Price standard 3x3m booth*: Early bird discount (25%): 12,000HKD - 3,000HKD 9,000HKD Extra fee for double side booth: 4,000 HKD Other discounts: 2 booths 10% discount 4 booths 20% discount 3 booths 15% discount 5 booths 25% discount Each brand/company can take a maximum of 2 booths Macau Government support - IPIM (deadline to apply 30 January 2014) 60% of expenses with a maximum of MOP 5,000 Organization Commissions (over redeemed vouchers) 25% for wine and food & wine booths 15% for only food booths
12 Professional Tasting Premier This session will be a Professional Tasting Premier for those that still don t have a distributer or representative in Macau. 12 Target Wine companies that want to present their products to the wine industry professionals in Macau. Audience Exclusively for wine industry professionals, namely, importers, distributers, restaurants, F&B managers and wine media. Premier time This event will happen just before the Opening Ceremony of the festival. Format Open wine tasting with 2x6 ft. table to each company. Exclusivity Only 15 vacancies in a regime first come first serve. Price 6,000HKD per table including glasses, ice buckets and ice and water.
13 Wine & Dine Lounge 13 The Wine & Dine Lounge is a deck in the Lagoon venue that will used as a special tasting area with a relaxing atmosphere. This Lounge allows major supporters of the festival to portrait their products and services. This space will have special tastings and entertainment attractions. The Wine & Dine Lounge will be the media s lounge too. All media will have special access to this lounge at all times.
14 Wine School 14 A Wine School will be settled in the Festival Venue, as will be specially designed to give the opportunity to guests to learn more about wines with the top lecturers of the wine panorama. The class will have a limited capacity of 35 guests and is an important promotion tool to sponsors (wine regions and others). The topics will be about introduction to wine and wine apreciation and are designed for newbies and to wine lovers / connoisseurs Wine School Program
15 Side Entertainment 15 A central stage will host a number of local performers. The entertainment will be integrated with the Venetian Carnevale celebrations, to be defined at a later stage.
16 Sponsorship packages 16 Gold Sponsor 80,000 HKD 5 booth custom branded located in prime positions (valued at HKD 45,000) Visibility with branded area in the Festival map and all communications Full day of sponsored classes on the Wine School 1 private event at the Wine & Dine for up to two hours on prime time 150 x Wine passes to the Festival (valued at HKD 30,000) Marketing promotion using Wine & Dine marketing channels
17 Sponsorship packages 17 Silver Sponsor 40,000 HKD 3 booth custom branded located in prime positions (valued at HKD 21,000) Visibility with branded area in the Festival map and all communications 2 classes of sponsored classes on the Wine School 100 x Wine passes to the Festival (valued at HKD 20,000) Marketing promotion using Wine & Dine marketing channels
18 Sponsorship packages 18 Bronze Sponsor 20,000 HKD 2 booth custom branded located in prime positions (valued at HKD 18,000) 1 sponsored classes on the Wine School Marketing promotion using Wine & Dine marketing channels
19 Sponsorship packages 19 Guerrilla Marketing, and Branded Zones Exclusive tastings, wine country day... Self promoted events with VIP and Media Signage and featured directions Branded lighting from Airstar... Exclusive parties or wine tasting events
20 Clipping 20 Tasting Kitchen Wine Magazine Wine In China
21 Clipping 21 Word-o-mouth Decanter Exmoo
22 Website and Social networks 22 Website winedinemacau.com Facebook facebook.com/winedinemacau YouTube youtube.com/winedinemacau Picasa goo.gl/pvl93
23 23 Early Bird Discount: 23 January 2014 (8 weeks before) IPIM Support application: 30 January 2014 Application deadline: 27 February 2014 (3 weeks before) More information: João Santos (English) / Monica Han 韩柳 (Chinese) exhibitors@winedinemacau.com Tel:
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