Headlines. March - April 2018 DON T MISS OUR. SPRING deals

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1 Headlines March - April 2018 DON T MISS OUR SPRING deals SALES@SWALLOW.UK.COM

Dear Customer Welcome to the spring edition of attractive food and soft drinks Headlines, packed full of fantastic offers guaranteed to make your seasonal deals to support you in outlet the place

stage as we move into spring, Did you know that Easter is the providing you with plenty of second busiest trading period for opportunities to increase footfall pubs after Christmas?

In addition, the craicin trading day is set to be improving weather and longer days bigger than ever this year when provide a great opportunity to England play Ireland on the final increase revenue

perfect opportunity for pubs and We have a whole variety of bars to promote their best food fantastic soft drink deals as well as and drinks offers, for customers to super cider, lager and spirits

For lovers of football, there are the Mother s Day on Sunday 11th FA Cup semi-finals and Champions March provides you with the League quarter-finals in April with perfect springboard to launch the

The big fight of the year takes place on March 31st, as our very own Anthony Joshua takes on New Zealander Joseph Parker in a World Heavyweight Unification fight.

2 Dear Customer Welcome to the spring edition of attractive food and soft drinks Headlines, packed full of fantastic offers guaranteed to make your seasonal deals to support you in outlet the place to be. driving sales and profit during the Sports once again assume centre months of March and April. stage as we move into spring, Did you know that Easter is the providing you with plenty of second busiest trading period for opportunities to increase footfall pubs after Christmas? With a long and create a great atmosphere. bank holiday weekend, Easter Another key date for the diary is is a focal point to work towards March 17th - St Patrick s Day. This in the on-trade. In addition, the craicin trading day is set to be improving weather and longer days bigger than ever this year when provide a great opportunity to England play Ireland on the final increase revenue over the next two day of the Six Nations. This is the months. perfect opportunity for pubs and We have a whole variety of bars to promote their best food fantastic soft drink deals as well as and drinks offers, for customers to super cider, lager and spirits offers. enjoy whilst gathering for both the Check out the exceptional cask sport and St Patrick s Day. offers too! For lovers of football, there are the Mother s Day on Sunday 11th FA Cup semi-finals and Champions March provides you with the League quarter-finals in April with perfect springboard to launch the semi-finals following at the end of the month. Let s hope for some English success in Europe! The big fight of the year takes place on March 31st, as our very own Anthony Joshua takes on New Zealander Joseph Parker in a World Heavyweight Unification fight. This is one big Saturday night to plan for! Following swiftly on the heels of this headline event, we have all the thrills of the Grand National on April 14th, a unique day in the British sporting calendar. Always a great occasion - and a lottery to predict - people love to have a bet and cheer on their horses. Make it a great day in your venue! Spring is in the air so put a spring in your step with good planning. The opportunities are all there in front of you get ready to make the most of them! mar 11 mar 17 mar 30 apr 2 mar 31 Mother s Day apr 14 St Patrick s Day apr 24 apr 25 Easter HEADLINES mar-apr 2018 Heavyweight BOXING Grand National champions league sf

A bit about us Swallow Wholesale Drinks Solutions is a proud family-run business born and built in the West Midlands, recently celebrating

With an impressive product portfolio consisting of Beers, Wine & Spirits, Ciders, Soft Drinks, Gas & Snacks, we distribute a vast range of

Continuing to supply a variety of establishments and delivering six days a week in our new fleet of branded vehicles, Swallow Drinks aims

With our own in-house technical services department Swallow Dispensed Drinks Solutions, we really are the full on-trade service, making us

3 A bit about us Swallow Wholesale Drinks Solutions is a proud family-run business born and built in the West Midlands, recently celebrating 30 successful years as Birmingham s leading independent drinks wholesaler. With an impressive product portfolio consisting of Beers, Wine & Spirits, Ciders, Soft Drinks, Gas & Snacks, we distribute a vast range of premium brands to the on-trade across the city and its surrounding areas, providing solutions to each customer s individual drinks needs. Continuing to supply a variety of establishments and delivering six days a week in our new fleet of branded vehicles, Swallow Drinks aims to provide all of its customers with a fast, professional service that meets their on-going demands. With our own in-house technical services department Swallow Dispensed Drinks Solutions, we really are the full on-trade service, making us the preferred route to market in the Midlands. Please feel free to contact us, our friendly and personable team are waiting to help! We look forward to hearing from you (option 1) sales@swallow.uk.com MAR-APR 2018 HEADLINES

SEASONAL ALES GRAND SLAM MARCH Strong dry hop character comes from the Challenger hops and some

Well-hopped recipe to produce a fairly high bitterness which gives a long dry finish.

Celebrate Six Nations Rugby, with this light, clean and refreshing ale, with a slightly bitter edge,

50 BRIDGE TO NOWHERE APRIL We have brewed this bright, hoppy pale ale in tribute to Belhaven s other

4 SEASONAL ALES GRAND SLAM MARCH Strong dry hop character comes from the Challenger hops and some Cascade adds grapefruit citrus on both aroma and taste. Sweet malt gives body and mouthfeel. Well-hopped recipe to produce a fairly high bitterness which gives a long dry finish. This light coloured ale kicks off with a citrus hop aroma. Celebrate Six Nations Rugby, with this light, clean and refreshing ale, with a slightly bitter edge, from Belhaven. Most certainly worth a try. abv 4.0% BRIDGE TO NOWHERE APRIL We have brewed this bright, hoppy pale ale in tribute to Belhaven s other famous landmark: The Bridge to Nowhere which carries the footpath over to Belhaven Bay. When the tide comes in, the path disappears, just like your thirst with this zippy refreshing beer. abv 4.0% HEADLINES mar-apr 2018

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9 FREE KEG ON INSTALL WITH ANY BUTCOMBE CRAFT 11G OR 30L KEG ORDER PLUS BRAND NEW POS KIT INCLUDING GLASSWARE, DRIP MATS, POSTERS AND BAR RUNNERS x 11G x 30L x 11G x 30L THE CLASSIC RANGE ORIGINAL GOLD RARE BREED MAR-APR 2018 HEADLINES

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11 68.75 Per 30ltr MAR-APR 2018 HEADLINES

12 SWALLOW ARE PROUD NOMINATED OFFICIAL JOULE S ON TRADE WHOLESALE ROUTE TO MARKET FOR THE WEST MIDLANDS per 9 gallon per 9 gallon per 9 gallon HEADLINES mar-apr 2018

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15 CONTACT FOR GREAT DEALS MAR-APR 2018 HEADLINES

16 x 500ml BUY ANY 6 BOTTLES GET ONE FREE PER BOTTLE HEADLINES mar-apr 2018

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18 BUY 4 CASES AND RECEIVE 2 OFF EACH CASE Deal is valid on Rekorderlig 15x500ml all variants. Only 6 deals allowed per customer for the whole promotion period. Must be purchased in 1 transaction. The promotion is valid from 1st March to 30th April HEADLINES mar-apr 2018

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42.99 36.99 39.99 49.99 49.99 42.99 44.99 44.99 49.99 49.99 49.99 49.99 MAR-APR 2018 HEADLINES

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22 Antico Fregio Garganega Pinot Grigio BUY 6 GET 1 FREE 4.99 per bottle HEADLINES mar-apr 2018

Orchid - Full Range - Swallow White Orchid Sauvignon Blanc

plums with a soft, balanced palate showing fragrant violets and

59 per bottle Pink Orchid Zinfandel Rosé Delicate pretty pink in

23 Orchid - Full Range - Swallow White Orchid Sauvignon Blanc Attractive with a nose of ripe Conference pears with hints of passion fruit and elderflower per bottle Red Orchid Merlot Succulent raspberries and red plums with a soft, balanced palate showing fragrant violets and redcurrants per bottle Pink Orchid Zinfandel Rosé Delicate pretty pink in colour. Fabulous aromatic intensity displaying tropical melon and strawberry flavours per bottle BUY 12 GET 1 FREE NET 4.23 PER BOTTLE MAR-APR 2018 HEADLINES

24 Pierre Lacasse JOEY BROWN 4.39 per bottle BUY ANY 12 GET ONE FREE BUY ANY 12 GET ONE FREE 4.19 per bottle Rio Roca EUCA HILL 4.19 per bottle BUY ANY 12 GET ONE FREE BUY ANY 12 GET ONE FREE 4.39 per bottle HEADLINES mar-apr 2018

Selected styles also available in 75cl 14.

25 Selected styles also available in 75cl per case BUY 5 CASES RECEIVE 1 x WILLIAMS GROVE 70cl SHIRAZ OR CHARDONNAY FREE CONTE DI CAMPIANO BRUT 75cl Our cheapest Fizz. Perfect for Bucks Fizz per bottle CORTESTRADA Prosecco New addition to the Cortestrada Range 75cl 5.99 per bottle Magnum per bottle MAR-APR 2018 HEADLINES

26 FRANCOIS MONTAND ICE FRANCE Windsor Ruby Port BUY 12 BOTTLES GET ONE FREE 8.99 per bottle BUY 6 GET ONE FREE 6.99 PER BOTTLE JULES FERAUD BRUT CHAMPAGNE 75cl JULES FERAUD ROSÉ CHAMPAGNE 75cl 75cl per bottle Magnum per bottle per bottle HEADLINES mar-apr 2018

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36 BUY ANY 6 CASES, GET 1 CASE FREE 6.99 PER CASE HEADLINES mar-apr 2018

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MAR 11 Mother s Day Mother s Day is now firmly on the pub trade calendar as one of the busiest dining occasions of the year.

Extend your trading opportunity by running special offers and multiple sittings on both the Saturday and Sunday.

MAR 17 St Patrick s Day St Patrick s Day is the perfect opportunity to attract customers with a theme night. You can theme everything from food and drinks to décor and live music!

An Irish band would help to create a buzzing atmosphere. St Patrick s Day is set to be even busier than normal this year with England v Ireland coming at the climax of the Six Nations!

MAR 30 APR 2 Easter Eggstravaganza The weather is improving, the days are getting longer with the arrival of British Summer Time and we are all enjoying the fresh air.

39 MAR 11 Mother s Day Mother s Day is now firmly on the pub trade calendar as one of the busiest dining occasions of the year. If you get your offering right customers will leave satisfied and come back to you throughout the year! Extend your trading opportunity by running special offers and multiple sittings on both the Saturday and Sunday. Activity packs or colouring books will keep children busy so the mums can have a well-deserved break! Offer mums a free glass of wine with their meal. MAR 17 St Patrick s Day St Patrick s Day is the perfect opportunity to attract customers with a theme night. You can theme everything from food and drinks to décor and live music! Go Irish with Irish Stew, Colcannon, Soda Bread and Baileys cheesecake. Run a special offer on Guinness or Baileys, or include them in some special cocktail creations. An Irish band would help to create a buzzing atmosphere. St Patrick s Day is set to be even busier than normal this year with England v Ireland coming at the climax of the Six Nations! Make sure you have everything in place to screen the live match as this is set to be a game that draws the crowds. MAR 30 APR 2 Easter Eggstravaganza The weather is improving, the days are getting longer with the arrival of British Summer Time and we are all enjoying the fresh air. So where better to combine relaxation with family fun than the pub this Easter? Ensure you re fully prepared for the first bank holiday weekend of 2018 with our expert advice. ADVERTISE: Promote your Easter events and offers a minimum of two weeks in advance. Use A-boards outside your outlet to tell passing customers what you are doing, and reinforce these messages through social media. ATMOSPHERE: Make sure your pub looks cheerful and welcoming to passing trade. Spruce up your outdoor areas with bright and colourful hanging baskets and use themed decorations inside. FAMILY FOOD OFFERS: Kids eat free is a perfect family promotion to run and can be extended into the Easter school holidays too! Protect your margins by setting a minimum number of adults needed to qualify for the offer. COCKTAILS: Big profits come from cocktails create some Easter themed drinks for the weekend. Creamy and chocolatey liqueurs are sure to be a big hit! Don t forget to include some mocktails for the kids and non-drinkers! SOFT DRINKS: We have a whole host of free case deals on soft drinks in this edition to help you stock up for Easter! Add value to your soft drinks menu with interesting garnishes to make your offering more enticing for both children and adults that are actively seeking a non-alcoholic option. MAR-APR 2018 HEADLINES

40 SPRINGTIME SPECIALS FROM SPECIAL AGREEMENTS FOR NEW INSTALLS BIRMINGHAM S NO.1 CARLING WHOLESALER Swallow (Soft Drinks, Beer & Cider Wholesaler Ltd) Stonehouse Lane, Bartley Green, Birmingham, B32 3AH Tel: Fax: sales@swallow.uk.com Web: AWRS URN: XJA W Terms and Conditions 1. All offers are available from 1st March to 30th April 2018 unless otherwise stated. 2. All offers are subject to regional availability and prices are exclusive of VAT. 3. We will not accept orders where they would breach a beer tie or other contracts that the buyer holds with a third party. 4. E.&.O.E. 5. This brochure is not intended as an inducement to breach any contract, which may exist between a tenant & their landlord to purchase beers or any other products. In such cases only those products, which are excluded from such agreements, should be considered. 6. We treat the buyer placing an order with us as the buyer s confirmation that there is no such tie. 7. All prices featured may be subject to a duty increase.

KINGSTONE PRESS L NES !SEPTEMBER OCTOBER 2014 HEAD BUY ANY 4 CASES GET ONE CASE OF APPLE FREE ml bottles - 3 flavours WILD BERRY

KINGSTONE PRESS L NES !SEPTEMBER OCTOBER 2014 HEAD BUY ANY 4 CASES GET ONE CASE OF APPLE FREE ml bottles - 3 flavours WILD BERRY (Soft Drinks, Beer & Cider Wholesalers Ltd) T 0121 428 6850 F 0121 428 6858 sales@swallow.uk.com www.swallow.uk.com HEAD!SEPTEMBER OCTOBER 2014 L NES KINGSTONE PRESS 500ml bottles - 3 flavours BUY ANY