This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information

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Cornelius Gilbert
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DISCLAIMER This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only.

2 DISCLAIMER This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. We are providing the United States Franchise Disclosure Document (FDD) at your request, and as a condition to receiving this FDD, you acknowledge that we are not representing that the contents of the FDD will apply in any manner to our international franchise relationship, including but not limited to any financial performance representations set forth in the FDD. Your country of interest may have individual franchise disclosure requirements. If we elect to engage in further sales discussions, we will fully comply with the franchise disclosure requirements as required by law in your country/territory of interest.

3 INTERNATIONAL FRANCHISING OPPORTUNITIES WITH HOT DOG ON A STICK

4 Sticking Smiles on the Faces of Our Customers Hot Dog on a Stick is a uniqueoffering, with flavorful all-american cuisine served by smiling faces. Our memorable brand creates a fun, engaging experience featuring our fresh, made to order food and our signature handstomped lemonade. Our iconic uniforms and best in class customer service has made Hot Dog on a Stick a pop culture phenomenon.

5 An American Icon since 1946, Hot Dog on a Stick is an amazing company that began as the entrepreneurial dream of Dave Barham. What began as a small beachfront store in Santa Monica has grown to over 70 locations in 7 states, as well as locations in Korea! And that beachfront store in Santa Monica is STILL serving our famous food and lemonade to beachgoers today! Hot Dog on a Stick has stayed true to its roots by still serving our original lemonade and hot dogs on a stick, and has grown to include cheese on a stick, French fries, funnel cake sticks, and even Nathan s Famous beef hot dogs! Today s menu still offers our original delicious products, that are still made fresh, to serve our hungry, loyal customers. Hot Dog on a Stick serves the finest products, with the friendliest customer service around. Our employees are known for their cheery smiles, bright uniforms, and of course, the striped hat!! Hot Dog on a Stick History An American Icon since 1946, Hot Dog on a Stick is an amazing company that began as the entrepreneurial dream of Dave Barham. What began as a small beachfront store in Santa Monica has grown to over 70 locations in 7 states, as well as locations in South Korea and the Philippines. And that beachfront store in Santa Monica is STILL serving our famous food and lemonade to beachgoers today! Hot Dog on a Stick has stayed true to its roots by still serving our original lemonade and hot dogs on a stick, and has grown to include cheese on a stick, French fries, funnel cake sticks, and even Nathan s Famous beef hot dogs! Today s menu still offers our original delicious products, that are still made fresh, to serve our hungry, loyal customers. Hot Dog on a Stick serves the finest products, with the friendliest customer service around. Our employees are known for their cheery smiles, bright uniforms, and of course, the striped hat!!

6 ADVANTAGES OF FRANCHISING WITH HOT DOG ON A STICK Global Franchise Group LLC, the strategic brand management company and franchisor of Great American Cookies, Pretzelmaker, Marble Slab Creamery, and MaggieMoo's Ice Cream & Treatery, acquired the Hot Dog on a Stick brand in August, Because Global Franchise Group, LLC is one the world s leading brand management companies, we understand the importance of supporting all our franchisees in every way possible. This deep commitment and passion for our brands is the reason for building GFG University, ensuring that every franchisee in our brand portfolio has a level of expertise and confidence from day one of ownership.

7 THE OPPORTUNITY AND THE MENU Our delicious Lemonade is made fresh, with only 5 ingredients It is truly the only hand-stomped lemonade around. All food items are made-to-order, hand-dipped right in front of our customers Our Cheese on a Stick is a fan favorite, and a truly unique product.

HOT DOG ON A STICK Our signature item! Dipped in our secret Party Batter and cooked to perfection. Available in turkey, beef and veggie and served sizzling hot from our custom cookers.

Available in original, cherry, lime, lite, and other flavors, as well as frozen.

8 HOT DOG ON A STICK Our signature item! Dipped in our secret Party Batter and cooked to perfection. Available in turkey, beef and veggie and served sizzling hot from our custom cookers. FRESH STOMPED LEMONADE An all-american favorite. Made fresh from ripe lemons, pure cane sugar, and a little tender loving care. Available in original, cherry, lime, lite, and other flavors, as well as frozen. CORE MENU ITEMS CHEESE ON A STICK Available in three options a savory American cheese blend, a slightly spicy pepperjack cheese and crowdpleasing mozzarella. It s like a grilled cheese, only better! FRENCH FRIES Our extra fancy shoestring potatoes are cooked to perfection and lightly seasoned. A perfect addition to a Hot Dog on a Stick and fresh lemonade. We also offer Sweet Potato fries! FUNNEL CAKE STICKS Classic for your sweet tooth. Cooked to a golden brown, sprinkled with powdered sugar, and finished with a mouth-watering chocolate or. raspberry drizzle.

9 Target Audience: Demographics: year olds, moms with kids, teens, mall employees Psychographics: active, family oriented, younger generation, pop culture followers

10 Unique Differentiators We are known for Fresh, Made-to-Order Food Hand-Stomped Lemonade Iconic Uniforms & Exceptional Customer Service!

11 The Uniform is ICONIC

12 Pop Culture Loves Hot Dog on a Stick! Katy Perry Kris Kardashian Jaleel White Christina Milian Ben Affleck John Stamos Alvin and the Chipmunks

13 Pop Culture Loves Hot Dog on a Stick! Katy Perry Kris Kardashian Charlie s Angels: Full Throttle Eva Mendez s first job! John Travolta Nick Carter Alvin and the Chipmunks

14 Why Choose Hot Dog on a Stick? 5 REASONS TO START An Iconic Brand Founded by Dave Barham in 1946, the original location opened just steps from the beach in Santa Monica, California and is still serving beachgoers today. Simple, Easy-to-Execute Operations Simple menu with easy, fresh, made-to-order preparation. The lemonade contains only five ingredients, made fresh and hand-stomped throughout the day.. Best in Category Product and Customer Service In a recent customer survey by an independent firm, Hot Dog on a Stick received a 9 out of 10 in overall satisfaction and product quality. Small Footprint Allows Flexibility in Development With an average store size of square feet, HDOS can fit in many unique locations. Want portability? We also offer food trucks, catering options, and kiosks. Great for Multi-Branded Ownership Strong unit level economics Build a delicious empire with any combination of the Hot Dog on a Stick, Pretzelmaker, Marble Slab Creamery, or Great American Cookies brands.

15 INTERNATIONAL MASTER PROGRAM ELEMENTS Our International Master Franchisee program at Hot Dog on a Stick works to connect each Master to the brand resources in disciplines including: - Real Estate, Site Selection Criteria, and Design and Site Layout - Marketing and Public Relations - International Logistics, Local Sourcing, and Supply Planning - Start Up and ongoing Operations Expertise and Support

16 Franchise Support Marketing support calendar of events and ongoing brand building initiatives Operations training: P&L management, cost of goods, and labor controls Tips for team training on customer satisfaction and customer loyalty Unparalleled franchise training and support through GFG University Ongoing access to our expertise and materials in the areas of: Business Development, Site Selection, Construction, Purchasing, Training, Store Operations, Quality Control, and Research and Development

Marketing Calendar Hot Dog on a Stick provides a

provides customizable artwork for instore

Masters have access to the current calendars as

can explore for use in their local market

17 Marketing Calendar Hot Dog on a Stick provides a yearly national marketing calendar The brand provides customizable artwork for instore promotions four times a year International Masters have access to the current calendars as well as the library of past promotions that they can explore for use in their local market Charlie s This allows for customization of promotions on a local level

Local Store Marketing In Store Promotions / Point of

awareness - Introduce new products - Market existing

of year Grand Opening Toolkit: Marketing supplies including

18 Local Store Marketing In Store Promotions / Point of Purchase Materials designed to: - Drive traffic and brand awareness - Introduce new products - Market existing products - Promotions are appropriate to the specific time of year Grand Opening Toolkit: Marketing supplies including flyers, coupons, etc., to get your marketing started before your store even opens!

Social Media Hot Dog on a Stick uses Facebook,

product launches, drive customers to our stores

encourage feedback and real time dialogue from

19 Social Media Hot Dog on a Stick uses Facebook, Twitter, and Instagram to engage and interact with our customers. Though Social Media, we share promotion and product launches, drive customers to our stores through product posts and pictures, and encourage feedback and real time dialogue from our customers. 94,326 Facebook Likes 5,407 Twitter Followers 2,784 Instagram Followers

20 Brand Training 5 days of platform (in-store) training on operational execution of the business 5 days of classroom training on operations, marketing, finance, etc. Online training and videos available Business and operational tools for owners Modules facilitated by content experts Ongoing Education and Development Engaging, Interactive, High Tech/ High Touch

21 Research and Development Lab Hot Dog on a Stick has a dedicated Research and Development kitchen focused on:» Exploring trends in the marketplace» Continually revolutionizing our offering» Test and provide feedback on international product samples for approval» New product innovations and ensuring each product is taken through an extensive process to: - Validate operational procedures in-store along with all other day-to day activities - Understand consumer demand and the products impact on store sales and product mix before a national launch - A state-of-the art Innovation Lab that provides the foundation for this innovation

22 Expert International Support Hot Dog on a Stick is part of a portfolio of brands that has a proven track record of supporting over 1,100 franchised units in over 20 countries We offer a dedicated International Director who functions as the direct line into each brand and is your point of contact International specific Market Launch services that are designed to help you realize the first unit opening are: - Professional New Master Franchise Onboarding - New Market Launch Project Management - Supply Chain and Logistics Planning - Operations Support and Consulting - Product Approval and Local Sourcing Expertise

23 How does Hot Dog on a Stick Assist me in opening the first unit? Market Launch Planning- The A to Z plan of how we will transfer all the brand know how to you and the countdown of activities that lead up to the first unit opening Supply Chain Planning- Working with each Master Franchise group on establishing a targeted local sourcing plan in order to reduce import costs where applicable from the first unit. Onsite start up and training of the first unit

24 Ongoing Support What kind of support can I expect after I open the first unit? Ongoing operational support from the first unit until the 100 th unit in regard to front line operations and cost improvement initiatives Continued marketing and brand building consultation to assist you in growing the brand from it s introduction until maturity Franchise Sales and Development- How to set up your market for success when you are ready to start soliciting your own sub franchisees

And that beachfront store in Santa Monica is STILL serving our famous food and lemonade to beachgoers today!

25 An American Icon since 1946, Hot Dog on a Stick is an amazing company that began as the entrepreneurial dream of Dave Barham. What began as a small beachfront store in Santa Monica has grown to over 70 locations in 7 states, as well as locations in Korea! And that beachfront store in Santa Monica is STILL serving our famous food and lemonade to beachgoers today! Hot Dog on a Stick has stayed true to its roots by still serving our original lemonade and hot dogs on a stick, and has grown to include cheese on a stick, French fries, funnel cake sticks, and even Nathan s Famous beef hot dogs! Today s menu still offers our original delicious products, that are still made fresh, to serve our hungry, loyal customers. Hot Dog on a Stick serves the finest products, with the friendliest customer service around. Our employees are known for their cheery smiles, bright uniforms, and of course, the striped hat!! Site Criteria, Real Estate Drivers and Store Designs

Site Selection & Site Criteria Site Criteria: Location Types: Shopping Malls, Lifestyle and Open Air, Downtown, Entertainment Districts, Tourist Areas Special Venues: High-traffic,

26 Site Selection & Site Criteria Site Criteria: Location Types: Shopping Malls, Lifestyle and Open Air, Downtown, Entertainment Districts, Tourist Areas Special Venues: High-traffic, pedestrian-friendly venues like airports, theme parks, and stadiums Catering and Fairs: Food trucks, trailers, and pop- up locations Household income of middle to upper middle class Minimum 50,000 population within a 3-mile radius Preferred Co-tenants: Movie theatres, Retail Cluster, Sit Down Restaurants, Book Stores, Anchored Shopping destinations, Entertainment Complexes

27 Target Venues» Drive-thru: Free standing drive through model, with or without seating» Shopping Mall: Typically square feet with excellent visibility» Special Venues: High-traffic, pedestrianfriendly venues like airports, theme parks, and stadiums» Catering and Fairs: Food trucks, trailers, and pop- up locations

Real Estate Considerations» Our domestic real estate department can assist you in considering the following: - Site Selection - Site Evaluation - Demographics and Market Analysis» Site

28 Real Estate Considerations» Our domestic real estate department can assist you in considering the following: - Site Selection - Site Evaluation - Demographics and Market Analysis» Site Characteristics to consider when selecting a possible location for Hot Dog on a Stick - Demographics - Co-Tenancy - Traffic (drive and foot traffic) - Accessibility to your core customer group - Visibility - Competitive Analysis

29 New Prototype Design for 2016 and Beyond Strategy of New Design is a modern take on our 70 year old brand heritage.

30 Appealing Store Designs Current In-Line Store Design- Pacific View Mall

31 Appealing Store Designs New 2016 Inline Design Rendering for Pacific View Mall

32 Appealing Store Designs Previous Kiosk Design: Fashion Square Mall

33 International Master Franchise Profile We are looking for business people who successfully operate similar businesses in their country of interest with the ability to grow quickly via self development and sub-franchising Successful Master Franchisees often operate other food or retail concepts and have experience with other franchise concepts Financial stability with a net worth of a minimum of $300K USD. in liquid assets Has a dedicated, English speaking staff on the ground in the country/territory where they wish to operate Master Franchise candidate will be heavily involved in the business and act as the Brand Champion within their organization

34 Ideal Market? What are the Characteristics of an Ideal Market for International Franchising? Product Offering is attractive to local clientele Products can be sold at local price points Availability of appropriate real estate in the market to support growth No import restrictions on key brand commodities such as flour, wheat, dairy, etc. Political and banking stability in the market to access U.S. dollars

Next Steps New Franchisee Process 1 2 3 4 Complete the International Request for Consideration Continue Discovery Discussions with the International Director on the inputs to complete your business

35 Next Steps New Franchisee Process Complete the International Request for Consideration Continue Discovery Discussions with the International Director on the inputs to complete your business plan Receive terms from Hot Dog on a Stick via Letter of Intent Receive Letter of Intent from Hot Dog on a Stick 5 Continue to refine. your business plan based on terms offered Thank you for completing your review of the Hot Dog on a Stick International Brochure! We look forward to working with you toward joining our franchisee team.

l i v e a l i t t l e Are you ready to #getfried???

l i v e a l i t t l e Are you ready to #getfried??? OUR PURPOSE We ve successfully created one of the world s first, Euro- American, French fry restaurant chains, specializing in crisp & delicious, made-to-order,