TAKING THE PULSE OF THE WORLD S FOOD INDUSTRY. 90 billion. 16% of the global food industry market A FEW TRENDS ON THE RISE SIAL WORLD.

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1 IALCANADA.COM 13 th 15 th APRIL 2016 LOOK DEEPER IAL INTERNATIONAL NEWPAPER // 1 T QUARTER 2016 CONTENT IAL WORLD PAGE 2-3 Taking the pulse of the world s industry Restaurants as trend pioneers IAL NETWORK PAGE days of inspiration IAL around the world EXCLUIVE PAGE 6-7 : the capital of planet food Discover IAL 2016 Inspiring food for tomorrow Time flies, as the saying goes. From 16th to 20th October 2016, IAL will be in. There are only a few months left for visitors and exhibitors to prepare for this global event. To whet your appetite and decode the latest news from planet food, the IAL newsletter is presenting an exclusive preview of food trends that will be making headlines in For this year s first newspaper, we give you a close-up on the food industry. Discovery. IAL ABROAD PAGE 8 Join the world number one food innovation network IAL: Inspiring Food For over 50 years, IAL has been inspiring food adventures. Today, IAL is a global brand present in 50 countries all around the world with events in 7 countries. All over the globe our network represents a forum for exchange, meetings and discussions and is truly unique. In terms of visitorship and impact, IAL is the premier food innovation event. We have developed a unique brand platform to make our mark and reaffirm our ambition to inspire food business. Now, each of our events will have a visual of a symbolic local fruit alongside our international promise: Look deeper. Why? Quite simply because we would like to invite our partners, exhibitors and visitors wherever they may come from to join us as we break down traditional frontiers and discover new development opportunities together. Introducing new trends, helping to launch products in new territories, solving diversity, quality and safety issues...these are our motives in an ever-growing market. Our 2016 diary is already full and illustrates this ambition clearly: a few days after IAL Canada from 13th to 15th April in Montreal we will be in hanghai from 5th to 7th May, then Manila from 31st May to 2nd June. All this before in November and in early December and finally we will see you in from 16 th to 20 th October Once again this year IAL will re-examine today s food and, above all, invent the foods of tomorrow with you. IAL starts now! Enjoy your IAL events! Nicolas Trentesaux IAL NETWORK DIRECTOR INNOVATION The trend for «clean labels» Brands are increasingly labelling their products «free from». No additives, no preservatives, no colouring, no added sugar and more. Clearly, the trend is to simplify ingredients, for a smaller list. In a climate where consumers are demonstrating a clear preference for natural or little-processed products, the world food industry is playing the card of transparency and trust, focusing more than ever before on «clean labels». A video tour of IAL Major news for IAL! You can now do a video tour of the exhibition. How? Thanks to strategically placed dome cameras, visitors and exhibitors will be able to immerse themselves in IAL, viewing graphics, videos and 360 photos from the area that they have preselected. It is yet another way to be even more connected and, most importantly, better informed! Check out our videos on our YouTube channel OFFICIAL NO PREERVATIVE Joël Robuchon will be a patron of IAL 2016! IAL, a subsidiary of Comexposium «Far ahead of Facebook, food is the world s greatest social network, it is what connects us to nature every day.» Alex Atala, Head With the VizEat app, goodbye solo gourmet and hello social dining!

2 IAL WORLD TAKING THE PULE OF THE WORLD FOOD INDUTRY The food industry is booming all over the world and development perspectives reveal an energy that refuses to wane, whatever the region. For this edition, we wanted to present a feature on the food industry, sharing new elements and trends that will be making headlines in 2016 thanks to the insights of our experts from all over the world. The IAL network opens borders and gives you inspiration for the food industry s future. IT ON THE TABLE Restaurants as trend pioneers We chat with our expert Anne-Claire Paré, founder of the very specialised Bento agency How does the restaurant industry set trends? A.-C. Paré: The industry is a permanent laboratory where trends are invented and transmitted and some go on to affect the food industry as a whole. The creativity of chefs who devise, invent and travel, their permanent contact with increasingly demanding customers, the emergence of new entrepreneurs with a different vision of the sector... All this creates an environment propitious to innovation. What are the sector s current trends? A.-C. Paré: everal have emerged recently. Firstly, healthy eating has finally come to the fore. Taking care of what we eat is becoming ostentatious and at the same time a mark of sophistication... We affirm our food identity through alternative supplies, nutrient-rich ingredients and gentle cooking processes including raw methods. Another background trend is «artisan-crafted food». The word «artisan» has become synonymous with quality and high-end products. mall farmers are sought after and promoted, production methods are spotlit, regional expertise is dramatised and reinvented. How are gastronomic restaurants adapting to these trends? A.-C. Paré: Firstly by opting for effortless, relaxed, fun and easy cuisine. As it stands, more and more chefs are opening new restaurants that are both informal and affordable. Then comes specialisation. A name is no longer enough for a chef or restaurant to set itself apart and construct a credible, different promise. pecialisation is the key. You need to be able to claim complete knowledge of an ingredient, a recipe or a terroir. This phenomenon is particularly evident for sweet food. The urgent need to eat less and better has privileged the best craftsmen as consumers yield to refinement and elegance... This specialisation effect is also occurring with coffee. Are restaurateurs pioneers? A.-C. Paré: Yes, without a doubt! Restaurants are testing labs for consumers! It is a place where they will try new flavours and new recipes, and then recreate them at home using products they can find in supermarkets. 90 billion dollars This is what the world home food delivery market will be worth by 2019 ource: 16% of the global food industry market MONTREAL Canada HOME FOOD DELIVERY - IT BOOMING! TORONTO 76,297 restaurants 21,000 of which are in Quebec 15,000 independents in Quebec Restaurants sale > Gourmet food sales 4% growth in the food industry sector in 2015 ÃO PAULO With a 67% increase in sales in 2015 compared to 2014, the sector is booming! 16% +67% / Europe Market Turnover of the $ Top 99 in Europe: 94 billion (ex-vat) Growth of the Top 99: +3.45% (Figures 2014) PARI ABU DHABI JAKARTA I TOOK PART IN... IAL 2014 I TOOK PART IN... the Gourmet election Fair, 27 th to 28 th eptember 2015 Gourmet is THE ultimate gourmet food exhibition a must under any circumstances! For us, the 2015 edition celebrated visibility... Visibility for our exhibitors of course but also for their products and their expertise. And what a success it was! Gourmet was once again the ideal forum for discussing and discovering new flavours and trends in the world of gourmet food and wine. Another bonus, Gourmet is a perfect platform for welcoming ideas and understanding what is happening in the world of gourmet products. The multi-themed conferences and the presence of experts who are always very approachable were also of great interest. Delphine Méron, French federation of grocery stores, wine merchant and organic product specialist HANGHAI MANILA We ve been attending the exhibition since 2004 and looking back we can say that this investment has played a very important role in developing Givrex sales. What were the high points of IAL 2014? A unique platform for meeting buyers, producers and distributors from all over the world. There are also constant improvements to the facilities and services always making the event even more enjoyable. Our company specialises in the production of frozen fruit and vegetables and has seen its image considerably strengthened by the presence of IAL. Givrex frozen fruit and vegetable producer Egypt A FEW TREND ON THE RIE Gluten-free Globally, specialists believe that this niche market will generate 3 billion euros in sales by Alternative fast food and fast casual restaurants These on-trend concepts are a new take on traditional fast food with higher quality to boot. Protein-free This trend is beginning to take up more space on menus and offers... thanks to the creativity of the chefs! Home food deliveries For a few years now, these services have enjoyed strong growth in France and other Western countries. ource: Cabinet Bento MERCURY AWARD THE OCAR OF TRAVEL CATERING ince the end of the 1970s, the Mercury Awards have represented THE prize ceremony of this sector and the event is still flourishing and innovative as the latest edition illustrated. In 2015, for the first time IAL Middle East organised and managed the entire event adding an extra touch with La Cuisine and a day s demonstrations dedicated to onboard meals. Was it a great success? The very many visitors and media representatives will no doubt remember the warm and very generous welcome in the kitchen, with many innovations from our prize winners. The special prize awarded to Hainan Airways remains a high point, with the magnificent Chinese tea ceremony. It is also worth mentioning DHL s new delivery service for airline companies which I m sure will soon be revolutionising the sector. For everyone involved, the Mercury Awards represent a fabulous showcase and opportunity for media exposure on the stage of IAL Middle East! Jeremy Clark, JCConsulting, Airline Catering & Onboard ervices Consulting Member of the Mercury Awards 2015 Jury IAL international newspaper 2 3 Middle East 50% growth in the food industry sector in Gulf countries (Oman, Kuwait, Bahrain, Qatar, audi Arabia and the UAE) by 2018 $ $25 billion in sales in the food industry sector by 2018 Home deliveries will reach $ $218 million by 2020 Indonesia A comfortable middle class of 45 million people 1 The world s leading halal market 9% growth in the food industry sector by 2017 China Catering and food industry sectors: ales up by 9.7% in 2014 Catering industry sales at $190 billion $ from January to May 2015, or 1.5% growth Philippines $ ales forecast for 2017: $12.7 billion trong growth in the takeaway and home delivery sector 7% growth in food chains by 2017

3 IAL NETWORK All aboard for a round the world trip hanghai 365 DAY OF With just a few months to go before the official opening, already the programme for this 2016 edition has enough to make your mouth water. IAL means nearly 21 sectors represented, around 6 months additional sales for exhibitors and a third of professionals signing contracts at the fair. Once again, IAL will be interspersed with events such as IAL Innovation, World Tour, Wine & Food Lab, In-Food Centre, La Cuisine and IAL TV. An unforgettable round the world food trip! INPIRATION For 2016, the IAL diary is once again full with many events throughout the year in Canada, the Philippines, China and, of course, France. Our objectives? Present visitors and exhibitors with new areas to explore and develop and offer opportunities for meeting and discussing on a plate! Guided tour an exclusive preview. IAL! 16th 20th October 2016 ATIFACTION 87 the 2014 edition % of exhibitors at AID THEY WOULD LIKE TO ATTEND IAL PARI AND IN FEBRUARY 2016 ALREADY 90% OF THE BOOTH AND EXHIBITION PACE ARE BOOKED! hanghai A springboard to thenorth American market From 13th to 15th April 2016, IAL Canada is opening its doors at the Palais des Congrès de Montréal. This hanghai year, the fair should attract over 15,000 trade visitors and 850 exhibitors from 60 countries, in an exhibition that covers 240,000 square feet. In 2016, IAL Canada will also be honouring a country...the United tates! Our objective? Open up the doors to the North American market for the entire industry. But that s not all. This edition will once again build on a selection by experts from different horizons, to pass on the most relevant information in terms of challenges and trends, innovations and market opportunities. The future of food is also in China Dhabi IAL China, the Abu 4th largest food fair in the world, will take place from 5th to 7th May 2016, at the NIEC in the country s business capital, hanghai. For this event, over 2,900 exhibitors and 66,000 visitors are expected and the exhibition will cover 126,000m². Once again, IAL China will create an event in Asia, pushing back the boundaries of the trade fair and, most importantly, inspiring the foods of tomorrow. In the very heart of China s business capital, many events will once again bring together future partners and guarantee maximum media coverage: IAL Innovation, La Cuisine, World Tour, Retail & Hospitality Forum, Chocolate World, eafood Fest, Wine Lab. Not forgetting the keenly awaited Tea Event. IAL China / hanghai! 5th-7th May A WORD FROM THE EXPERT B.K. ethi, Ethnic Product Expert Ethnic trend: multicolour food One of the particularities of Canada is certainly its many ethnic minorities. They already represent 19% of the country s population, a number which should grow to 30% by 2030, according to estimations. The food industry obviously adapts to this change by offering so-called ethnic products. To access the Canadian market, the key to success resides in a brand s ability to understand this diversity, explains B.K. erthi, an expert in ethnic products and a Canadian food market specialist. To achieve this, the brand mustn t hesitate to forge a partnership with a local partner and offer consumers a mix of adapted products, he continues. Not forgetting to adopt an innovative product approach. IAL Canada represents the ideal hub to launch a multi-ethnic strategy, connecting exhibitors and visitors to this ethnic and particularly promising niche market. A WORD FROM THE EXPERT Nathan Wakeford, OMAGE FINE FOOD David Parnham, CAFE CULTURE Australia In hanghai: tea every which way Why celebrate tea? Nathan Wakeford: Because amongst the younger generation there is a renewed interest in tea, in particular traditional Chinese tea. Riding the wave of this fashion and anticipating future trends, in 2015 IAL China organised a successful first edition of the World Tea Cup Competition! A outh-east Asian fragrance In 2016, IAL AEAN will be heldhanghai in the World Trade Centre Metro from 31st May to 2nd June. This event should host no less than 300 exhibitors from 19 countries and 5,000 buyers from 33 different countries. On site, visitors will be able do discover 11 national pavilions from 8 different countries. IAL AEAN, the main B2B food industry fair in the region, will once again promote IAL Innovation, La Cuisine and also World Tour. All the ingredients will be there to make this food adventure a fruitful and delicious event! IAL! 31st May to 2nd June A WORD FROM THE EXPERT What role will tea play at the 2016 exhibition? Hemanth a Perera, Marketing Director BAILUR TEA EXPORT LTD David Parnham: A Tea zone will be organised to federate all our tea industry partners in the same place (producers, sellers, retailers, experts, etc.). IAL China 2016 will also focus on the international stage with a close look at alternative methods of preparing tea and new tea-drinking trends all over the world. A very convincing experiment In 2015, one of the events in our diary was IAL AEAN. What did we think? It s simple. We found this trade fair exceptional in every way. Very professional organisation, very warm welcome from the IAL AEAN teams, everyone attentive and available... It meant we could really enjoy our experience and our stay in the capital of the Philippines. peaking of trends, can you tell us about any that are currently in the spotlight? David Parnham: The tea industry is currently enjoying particularly dynamic innovations. This is especially illustrated by the development of new tea machines (which help better control the different variables during the infusion process) and also increasing numbers of people drinking tea-based drinks around the world, like Kombucha, sparkling iced tea, matcha latte, chai latte and also juices made with exotic and tropical herbs. IAL Canada / Montreal! 13th-15th April IAL international newspaper 4 5

4 EXCLUIVE PREVIEW THE RECIPE TO INPIRE YOU OVER 100 countries REPREENTED 21 PRODUCT ECTOR 2,500 INNOVATION OVER 7,000 EXHIBITOR EXPECTED 160,000 PROFEIONAL EXPECTED In 2016, IAL wants to feed everyone s inspiration and we mean everyone! How? By providing a number of markers and foods for thought, by showcasing product innovation in all its guises and also by projecting visitors and exhibitors directly into the future of world food. At the heart of these projections lies the question on everyone s lips: how can we conciliate the pleasure expectations and health requirements of over 9 billion people by 2050, whilst protecting our planet and ensuring sustainable development for everyone? To find suitable answers to these huge issues, in 2016 IAL is hosting a series of conferences and TV programmes around the theme of revolution, with 5 key directions: products, how to buy, how to process, how to eat and how to take action. tay connected to get the most from these sources of inspiration! ECTOR PROMOTED IN 2016 Meat Dairy products Beverages with a beer sector and another dedicated to hot drinks Gluten-free products Products made in France Equipment Organic products Fresh products New Talents of Gastronomy For the first time, IAL will be celebrating New Talents of Gastronomy /Les Espoirs de la Gastronomie. Open to chefs, sommeliers and front of house staff, this competition is for up-andcoming talents from all over France. The aim is to reveal the talents of tomorrow within IAL s international context, explains Michel Blanchet, Honorary Chairman of the Cuisiniers de France. With exceptional media coverage, the New Talents competition will also allow visitors to see how tomorrow s gastronomic cuisine is being invented today. PARI PARKING THE CAPITAL OF PLANET FOOD INPIRATION WITHIN YOUR REACH 5c 5b Even bigger From 16 th to 20 th October 2016, all eyes in the food world will be on. The event will take place in a particularly positive climate for the sector, with strong demographic growth (world population of 9 billion by 2050), an increase in middle classes and a westernisation of needs in most of the world s regions. Everyone knows that IAL does things differently. The event s spatial organisation is a prime example, which visitors can discover at the entrance to the fair. There are two ways of (easily) finding inspiration and meeting future business partners: by sectors (pink) there will be 21 this year and by country (orange) a RER Today, the food industry is one of the most dynamic in the majority of G20 countries. Building on new growth drivers and rising to the challenges on the road ahead, everyone in the food industry will find a launch pad for their ambitions in. Extras on site? A unique platform to test the market, launch a product, raise awareness or meet peers, and also many services and a 360 product offer. Over 5 days, the largest global food community will have access to the broadest selection: from ingredients to vegetables, from wines & spirits to alcohol-free beverages, from seafood products to meat, gourmet foods, dairy and deli products and much, much more. This diversity will also be reflected in the profile of exhibitors and visitors. Over 70% of visitors will come from overseas, and up to 85% of exhibitors (for a total of 105 countries represented). o start getting ready today! IAL will help you see further, broadening your horizon. In February, 90% of the exhibition space has already been booked. Don t wait any longer to join the event of the year. New services for exhibitors and visitors IAL 2016 has tons of brand new services that will make your stay in even easier. Explanation. IAL has a hotel platform. How does it work? You can personalise a customer invitation or directly manage bookings for your colleagues!! TO UE THE HOTEL PLATFORM: sial@b-networtk.com Tel: +33 (1) Another service: the store tours. Organised on the Fridays before and after the fair, these store tours involve a half-day or full day discovering gourmet delights and wines & spirits (including a visit to Rungis international market) on a fun tour of the world s capital of gastronomy. IAL international newspaper 6 7

5 IAL ABROAD JOIN THE WORLD NUMBER ONE FOOD INNOVATION NETWORK MONTREAL 13 th -15 th April 2016 PARI 16 th - 20 th Oct HANGHAI 5 th -7 th May 2016 Xavier Poncin MANILA 31 th May - 2 nd June 2016 TORONTO 2 nd -4 th May 2017 Nicolas Trentesaux Bjoern Kempe Jim Liu GOURMET ELECTION ept Jill Ang ÃO PAULO 14 th -16 th June 2016 ABU DHABI 5 th -7 th Dec JAKARTA 9 th -12 th Nov Ana Ishida Joanne Cook Image: Daud D.alim Christina udjie AGENDA IAL CANADA 13 th - 15 th April 2016 / Montreal 2 nd - 4 th May 2017 / Toronto IAL CHINA / hanghai 5 th - 7 th May th - 20 th May 2017 IAL 31 st May - 2 nd June 2016 EXPOVINI BRAZIL / ão Paulo 14 th - 16 th June 2016 REGITRATION IAL PARI 16 th - 20 th October 2016 IAL INTERFOOD / 9 th - 12 th November 2016 IAL MIDDLE EAT / 5 th - 7 th December th - 7 th December 2017 GOURMET ELECTION / eptember 2017 To attend IAL as an exhibitor or visitor, visit our website and go to the «exhibit» or «visit» section NEW WEBITE CONTACT TO EXHIBIT OR TO FIND OUT MORE, PLEAE CONTACT: alessia.carolo@comexposium.com elly.habt@comexposium.com Tel: +33 (0) / IAL NEW The international newsletter of IAL 1st quarter 2016 IAL, 70 avenue du Général de Gaulle, La Défense Cedex, France, Tel. +33 (0) Limited liability company with a board of directors and a supervisory board with 640,000 capital equity RC NANTERRE Publishing Director: Nicolas Trentesaux Editorial Director: Nelly Baron Chief Editor: Barbara Raffegeau Writers: Charles Comman, Lilian oubranne Writing, design and production: Photos : MJM Conseil, IAL, itockphoto, Natural Machine, tockfood, ébastien Dolidon, DR. This newsletter is published in 5 languages, German, English, panish, French and Italian IAL February 2016 Order of 15/02/2016.