The taste of Innovation begins here
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1 VKL Seasoning Pvt. Ltd. Corporate Office: XII/136 A Kundannoor-Maradu Road, Maradu P.O., Kochi , Kerala, India. T: /78/79 F: E: contact@vklspices.com W: Registered Office: Plot No. A-401, T.T.C. Industrial Area, Thane Belapur Road, MIDC, Mahape, Navi Mumbai , Maharashtra, India. T: /601 F: For Sales Enquiry, call: Mumbai Customer Care: Cochin Customer Care: Or seasonings@vklspices.com flavors@vklspices.com fs@vklspices.com The taste of Innovation begins here ORIGIN BEANSTALK
2 Complete Food Solutions by VKL Solutions that partner your success 4 Million glasses of aerated/ non-aerated drinks flavored with VKL syrups 38 Million Namkeen fried/ baked seasoned with VKL sprinklers 2 Million units of Pharma products made palatable with VKL flavors Complete solutions We offer innovative, integrated and the entire spectrum of Food Solutions for Restaurants, Fine Dining, Snacks, Dairy, Bakery, Beverage, Confectionary, Ready to Eat (RTE) and Ready to Cook (RTC) foods categories. Strong fundamentals Our focus on Innovation, Quality, Service and Value have made VKL the largest supplier to market leaders in QSR, Snack Food, RTE, RTC, Confectionary and Beverage segments in India as well as the Middle East. Seasoned team VKL has some of the most experienced and talented food specialists in India. They are complemented by a network of food scientists in the West. This allows us to create the best-fit solutions to Indian and Western cuisine. Global knowhow, local prowess Our strong legacy and deep understanding of the changing palates and evolving taste of consumers in India and around the World, enables you to create more successful end-products. 1.5 Million glasses of Milk flavored with VKL flavors 377 Million Candies are sweetened with VKL essences 470 Million Biscuits, Cookies and Cakes baked with VKL stable flavors Consistent high standards VKL s innovation capability has been tested and admired by the global food corporations. We extend the same prowess to add to your success. No customer or application is too small for us. Whether you are an emerging player or a category leader, you can expect the same high standards from us. Speed to market Our highly application-driven approach and quick turnaround enables you to increase your speed to market dramatically. Our food labs work round the clock to create, customize and adapt food solutions to your needs. Focused divisions, sharper solutions The dedicated teams in the Quick Service Restaurants Division, Snacks Division, Convenience Foods Division, Flavors Division and Food Service Division (Chef's Art) ensure that you are engaged with people who know and understand your needs. 210 Million French Fries sprinkled with VKL seasoning 230 Million servings of Crispy Fried Chicken made with VKL seasoning 65 Million Pizzas savored with VKL pizza mixes Vision To be the preferred complete solution provider for our customers by creating great tasting food 560 Million Burgers relished with VKL seasoning
3 Food Solutions: Segments and Customers we service Complete solutions by VKL CUSTOMERS SEGMENTS SOLUTIONS/PRODUCTS VKL Seasoning Creating great food solutions since 1935 VKL, the name we are globally known by, stands for VKL Seasoning Pvt. Ltd. Since our inception in 1935 at Kerala, the spice capital of the world, we have mastered the ability to identify and lead taste trends. We have evolved from whole-spice traders to one of India s largest Seasoning and Flavor brands. Our lineage and global reach help us bring state-of-the-art solutions to all segments of the market and create integrated ingredient solutions for our customers. QSR, Restaurants, Hotels, Caterers, Institutions, Flight Kitchens Breakfast, Starters, Lunch, Main Course, Side Dishes, Syrups Complete Premix, Patty, Seasonings, Flavor, Beverage, Dessert Premix, Ice-creams, Crushers, Milk Shake, Toppings Our lineage Snack Manufacturers Potato, Corn base, Multigrain Namkeens, Fried, Baked Seasonings and Flavors VKL is the flagship company of Kanji Morarji Group (Mumbai), a USD 250 Million entity. Today, the Group has diversified into four major Verticals: Breakfast Foods, Rice Packers Sauces, Noodles & Soup Manufacturers & Vendors, Meat Processors Breakfast Foods, Oats, Cereal, Upma/Poha, Flavored Rice Savory, Ketchups, Mayonnaise, Salami, Pastries, Noodles Premixes, Seasonings, Sachets Meat Seasonings, Gravy Mix, Pasta/Rice Seasonings, Sauce Seasonings, Multiple Application Sprinklers, etc. SEASONINGS AND FLAVORS VKL Seasoning Pvt. Ltd. Kochi and Mumbai SPICE OILS AND OLEORESINS Kancor Flavors and Extracts, Kochi Bakery Manufacturers Dairy Product Manufacturers Biscuits, Cookies, Rusks, Puffs, Cake, Restaurant Chain Ice-creams, Yogurts, Flavored Milk, Buttermilk In-dough, Cream Toppings, Savory Flavors, Bake-stable Flavors Ethnic Flavors, Fruit Flavors, Brown Flavors NUTRACEUTICALS Omni Active Pvt. Ltd. AUTOMOBILES Autohangar, Mumbai Beverage Manufacturers Carbonated/Non-Carbonated Drinks, Fruit Juices, Still Beverages, Flavored Water, Distilleries Citrus Solutions, Cola, Folded Oils, other Fruit Flavors, Alcoholic Flavors Confectionery Manufacturers Hard Boiled Candies, Toffees, Fruit/Cereal Bars, Deposited Candy, Chewing Gum Fruit Flavors, Ethnic Flavors, Brown Flavors VKL today 2013 Acquired Beta Chemicals to add flavor capability. 1st Seasonings plant established in India. VKL became the supplier of seasonings to one of the world s leading QSR chains. India Value Fund One of India s largest PE funds with over 1.5 Billion Dollars under management, partnered with VKL. Launched Food Service Division - Chef s Art
4 VKL supplies to over 70% of India s most reputed food and beverage companies Al-Islami Foods Americana Group Aditya Birla Retail Agrotech Al-Kabeer Al-Gannatain Dairy and Food Stuff Company Amul Balaji Bangs Bikanerwala Britannia Cafe Coffee Day Cavinkare Chick King Chili s Dabur Dominos Dunkin Donuts Field Fresh Foods Fun Foods Glaxo Smithkline Godrej Gowardhan Dairy Greendot Haldirams Hindustan Unilever Innovative Foods ITC KFC Le Boulanger Marico Marry Brown McDonalds Mrs. Bectors National Dairy & Food Company National Food Company Nestle Parle Pepsico Pizza Hut Pran Foods Reliance Retail Saj Food Products Schreiber Dynamix Dairy Industries Ltd. Taco Bell Tasty Bite Tasty Bite Tierra Food Unibic United Breweries Venky's Vista Foods Vista OSI Wijitha Group of Companies Al-Islami Foods Americana Group Aditya Birla Retail As one of the World's largest QSR chain, from our launch in India nearly 20 years ago till today, VKL continues to be our 'Go-To' supplier for all our seasonings and flavor needs. We are delighted with their willingness to understand our unique needs, and help us adapt our global offerings for the Indian market. Some of our most successful offerings have been a result of our work with the VKL team. Managing Director of a leading QSR Chain VKL serves customers in over 40 countries We started as a 'one restaurant' operation, and now run over 87 restaurants across the metros. VKL has helped us create our menu and ensure that we are able to deliver the same quality, consistency and experience to our customers in any of our restaurants. It would have been impossible to grow so fast without VKL's help they showed us the way. I would endorse VKL to every restaurant owner. Owner of a popular Multi-chain Restaurant We source seasonings from over four suppliers because of our company policy, but VKL is the most dependable supplier I have never been let down on supply schedules and last minute emergencies. Their Innovation team too has the best turn-around time in the industry. My best wishes to VKL. Sourcing Head of an International Snack Brand Over 80% of our chips and extruded product flavors have VKL seasonings in them. We have been able to compete with the best MNCs in the snack market because of the ideas that the VKL team gave us. Our chips taste the best because of VKL and I always look forward to meeting them and getting more ideas. Promoter of a leading Indian Snack Brand Chef's Art has made my cooks' life very easy and has saved me cost and headache. The new recipes from VKL are liked by my customers, and I keep asking them to give me more recipes so that I can save on cost and add more items to my menu. Owner of a large Catering Firm My chefs are delighted with their work here through exposure to the Endless Menu Possibilities concept. Chef's Art offers them the opportunity to innovate and come up with new recipes every day. While it keeps my chefs engaged and expands their skills, it also helps me bring out new recipes on menu regularly. Head Chef of a leading 5 Star Hotel Chain
5 The Four Pillars: VKL s secret sauce to creating great taste Innovation, Quality, Service and Value are the foundations of our business. They help us make our customer more successful. Sharpen your presence with our edge At VKL, we love to be challenged. We love to create solutions that will make you proud of partnering with us. Innovation We understand that to win in the dynamic foods market, you need innovative and healthy offerings for your Menus. Thus, our Innovation Team consistently adapts and creates new food ideas for you. Our approach is to think ahead for our customers, and use our market intelligence to create winning solutions. Because only when you win, do we succeed. Quality Our food solutions delight millions of people every day across the world. We are well aware of the responsibility that comes with this. Which is why at VKL, Quality Control is an uncompromised value and a pillar of our success. We conform to the FSSAI rules and regulations for India. We adhere to country-specific quality and regulatory standards as well. Our Facilities are certified under FSSC 22000:2011. Every VKL product can be traced back to any point, all the way to ingredient sourcing detail, ensuring quality of highest standards. Service Our service standards are designed to match the best in the world. Be it product supply, samples, quotes, shipment monitoring or tax issues, our team delivers solutions designed to match and exceed your expectations. Our divisional focus ensures that your requirements are understood and serviced in optimum time, even for small orders. Value We realize that our customers operate in a dynamic and highly competitive market, and they need solutions that deliver great value. We combine our years of experience, width of application and innovation capability to create solutions that are fit-for-purpose. Our legacy in the spices business along with our in-house production and supply chain ensure that we deliver competitive value to you, consistently. VKL s customized solutions through proactive ideation and agile response ensure that you win in the dynamic foods market. Full Control over inputs Benefit from our spice heritage of over seven decades as well as our in-house sourcing and processing capabilities. We ensure authenticity, quality, low lead times and zero-compromise on uniqueness and innovation. Thus, you get good quality, purity (we procure our material/ingredients directly from the source) and full traceability of our products across the chain. Width and depth of experience Unique combination of dominance in Seasonings Supply to QSR, Snacks and Convenience Foods. This dominance in seasonings supply results in economies of scale. It also helps in migrating taste ideas across segments delivering innovative solutions to our customers. Synthesis of seasonings and flavors technology In-house expertise in flavors and ingredients, particularly savory flavors. This synthesis allows us to combine our seasonings solutions with unique flavors to create combinations that deliver a superior value. Best-in-class team and approach to business Rely on the best team of people. Our highly qualified team of specialists and graduates from leading technical and management institutes create solutions, as well as change and manage the systems. These experts who have worked with the best brands and tackled diverse problems, use their combined experience to deliver innovation to each one of our customers. VKL Edge The strong foundation
6 Our Business Divisions VKL QSR Division VKL Snacks Division Adding winners to your menu In 1994, VKL pioneered the creation of seasonings capability in India to cater to the QSR segment. Today, we deliver innovative food solutions to all the leading QSRs. We rely on our knowledge of Indian, Middle Eastern, African and Western food habits to serve both Western and Indian formats. Our team has a proven track record in creating new menus, new tastes or in recreating an existing taste while maintaining a quick turnaround time, conforming to global regulations at a highly competitive price. How we do it The VKL QSR team studies your menu and comes up with product ideas that can add excitement, freshness and create opportunities to upsell items to consumers. Then we typically set up a DEMO DAY where we come and convert these ideas into reality, right in your kitchen, and make you actually taste and experience them. Once we narrow down to the winning products, we then tailor the process to fit your kitchen equipment and workflow. Meat/Vegetable Seasonings (Marinades, Rubs, Glazes, Seasonings for formed products, enforced products like Sausages, Salamis, Burgers, Nuggets) Sauce Seasonings (Dry premix for water and cream reconstitution, Seasonings for mixing with Mayonnaise or Tomato Base) Soups/Gravy Mixes Sprinklers Bakery Solutions Beverages Premixes Breakfast Solutions Desserts Complete menu solutions We provide integrated solutions that include mapping of the product, the product positioning and the creation of the menu itself. Consistent quality Our seven decades of spice heritage, complete traceability, robust SCM for consistent rates through the year and Quality Analysis give you consistency across regions and time period. Authentic end-product experience You can replicate fresh ingredient recipes easily with VKL food solutions such as gravy mixes, soups and beverages, among others. I always look forward to the VKL Demo Days, when their team comes and presents fully developed menu ideas to our team. Those sessions are enlightening, and we have commercially launched several items in our menu based on these ideas. Their understanding of what will work for the Indian consumers make us sit up and listen to them. Head of Product Development of a leading Burger Chain The Indian Palate is unique and we create a range of snack food seasoning solutions designed to appeal to it. We accomplish this using western technology and local and global ingredients. We have been instrumental in building significant market share for our snack food customers. How we do it We track worldwide trends in the snacks category and synergize them with our understanding of the Indian markets. The in-house flavor capability helps us incorporate flavors into our seasonings that are virtually impossible to replicate via seasonings alone, and thus giving our clients a competitive advantage. We offer seasonings for in-dough, dust on, slurry and coatings for the following categories: Potato Chips Extruded and Fried Collets Corn Balls Fried Pellets Baked Pellets Savory Biscuits Indian Namkeens Bhujia, Sev, Chanachur, Moong Dal, Mixture, etc. Khakra Fried and Coated Papads Nuts including Almonds, Cashews, Pistachios Tortilla and Corn Chips, Pop Corns, etc. Cross-segment innovation We track consumer preferences in other segments like QSR, Convenience Foods and Flavors to create innovative profiles for snacks which appeal to Indian consumers. Mapping We do periodic mapping of our customer s product range to identify the gaps in relation to market trends and competitors. Proactive We do periodic proactive concept presentation as well as product testing and tasting. We have a special process to develop these proactive concepts. Authentic taste We combine our spice heritage, sourcing and in-house flavor capability to offer you snacks seasonings that taste authentic to the Indian Palate. The VKL team has the unique capability to cross-pollinate ideas from India and the West, and we ve gained significantly from launching Indian and ethnic flavored products with western formats and bases. VKL works with us down to the shop floor level, and with our equipment suppliers to make sure the launches are on time. We are happy with VKL. Owner of a Leading Indian Snacks/Namkeen Manufacturer
7 VKL Convenience Foods Division VKL Flavors Division At VKL, we have a unique seasonings ecosystem, best -inclass team, in-house flavor capability, trained chefs and spice heritage. How we do it We understand the prevalent and upcoming food processing technology, the regional palate and ingredients better than any other seasoning company in the region. This enables us to create highly cost effective and yet innovative solutions to recreate food cooked at home. This in turn, enables our RTC and RTE customers to provide a just like home cooked experience for the end customers at home without compromising on convenience, taste or health. We offer seasonings and premixes solutions for following RTE and RTC categories: Breakfast Category Frozen Snack & Meat Sauces, Curry Pastes Pickles, Chutneys & Dips Noodles & Pasta Rice Seasonings Soya Chunks Soups Beverage Mix Understanding food consumption patterns Convenience foods are evolving segments of the Indian market. They will drive the next wave of growth in the Food category. We do rigorous study and consumer research to understand what the consumer is eating, why and when and what kind of convenience solutions will work for them. Synthesis of QSR, Snacks, Flavors trends and taste We are constantly at the cutting edge of new product development in the QSR, Snacks and Flavors space in India through our focused divisions. In our labs, we improvise on these ideas in order to make them available in RTE or RTC formats. Discovery of various cuisines and tastes We are constantly evaluating new cuisines and tastes that can deliver a twist to make convenience foods more exciting. Our chefs can create flavors and tastes from African Jungles to Italian lanes, from Himalayan ranges to Malabar Coast. We see Convenience foods as a big growth driver for our business. VKL has helped us over the last one year to develop our thoughts on the category, and I am happy to say that we have launched 3 product lines this year, all powered by VKL. We expect to continue depending on their innovation skills and category understanding for our future launches. Business Head of RTE/RTC foods and leading FMCG player Food flavor is eclectic mix of art and science. The art lies in understanding, decoding and visualizing a fragrance or an aroma. The science lies in creating the same, consistently. At VKL, we have mastered this art and science to create the finest of food flavors for leading domestic and multinational brands. How we do it We have a highly application driven approach to developing flavors. We create end products for our customers, which are then tested and sampled for consumer response either by us or by our customers. We have the unique capability to create flavor solutions for niche needs, and process small order quantities while ensuring fast turnaround. VKL provides niche flavor solutions for savory and ethnic regional food products and profiles across bakery, confectionary snacks and seasonings. The BETA chemicals flavor business acquired by VKL, was a pioneer in creating India s leading brands of ethnic snacks, namkeens, beverages and bakery products. We have combined our flavor and seasoning capability to create highly innovative solutions for bakery, savory and snacks. When we called the VKL team for our Flavoring needs, I was surprised by their responsiveness. They came with multiple product ideas and had actual samples ready for us to taste. We had originally planned to add only one more flavor to our range of ice creams, but we ended up adding four based on VKL s ideas. They are now some of our most successful ice creams. We offer flavors for the following categories: Bakery Sweet, sour and savory bake stable flavors Confectionery Largest collection of fruit flavors, citrus flavors and Indian Ethnic flavors Dairy Ethnic, international and fruit flavors for Milk, Ice Creams, Flavored Yoghurt and all other dairy applications Savory Flavors that add value to seasonings for QSR, Snacks, Biscuits, Confectionery, RTE, Mayonnaise and Dips, Buttermilk and Masala Beverages Pharma Pharmaceutical flavors with long lasting pleasant profiles for Oral Care, Vitamin Supplements, Energy Supplements/Drinks and OTC Syrups Deep understanding Our Flavor Solutions adopt our deep understanding of the region s ethnic palate to create unique and authentic solutions for the regional palate by using quality ingredients and state-of-the-art technology. Range VKL has one of the largest regional flavor banks. Integrated solutions We offer the complete range of solutions from ideation and conceptualization to formulation of recipe and commercialization. We create flavors as per the need of the customer. Owner of North India s leading ice cream chain
8 VKL Food Service Division - Chef s Art Our Food Service Division leverages on our strength in creating winning solutions for QSR to deliver best-in-class solutions for restaurants, caterers, hotels and institutional canteens. The existing product range provides solutions for Indian, Chinese, Italian, Mughlai and Continental cuisine which pans across beverages, starters, main course, side dishes and desserts. Our range can help refresh your menu virtually every day. Refresh your menu right at your doorstep. VKL provides door-step delivery through an extensive distribution network across India. The VKL Chef demonstrates and trains our customer's team for quick product adoption. Our Bases replace multiple ingredients and steps used in conventional recipes, resulting in great savings in cost and effort. The Bases ensure that your dishes are consistent and reproducible across your chain. These Bases can be used with several different ingredients and cooked in a variety of preparations and thus, provide endless menu possibilities. Saves time Our Bases have proven to save upto 80% time in preparing a dish, while ensuring better taste and consistency. Saves money Our Bases have been proven to be upto 45% cheaper than made-in-kitchen mixes, with unmatchable taste and purity. Match your original recipe Our Bases are built to be versatile. You can tweak our Bases and match the taste as per your menu or use our menu builder to create recipes of your own five star quality food. Finest and pure spices directly from source We procure hundreds of tons of spices annually from the best global suppliers and sources. Pure spices guarantee100% flavor. No adulteration, no contamination We process all the Bases in our own HACCP compliant facility, and are untouched by hand. Experience endless possibilities with VKL Chef s Art, ready and easy-to-use Food Solutions! Soups Tikkas & Kebabs Sprinklers Dips Gravies Rice and Noodles Breader and Marinades Seasoning and Herb Mixes Flavor Enhancers Bakery Products Menu offerings Starters Beverages Main Course Side Dishes Desserts Cuisine types Indian Chinese Italian Other International Cuisines Consistent, each time We test our ingredients to ensure that you get the best, consistent flavor each time. Batch tracking also ensures that we never go wrong. Sealed for freshness We use the latest technology to ensure that we lock in the flavors. Use our Bases and your diners will smell the difference. Versatile Bases, create your own magic Our Bases are built to be versatile. You can tweak our Bases and match the taste as per your menu or use our menu builder to create recipes of your own five star quality food.
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