Best ELK. Treats. Darn. ingredients and products. on the Planet. We are proud to use 100% USA

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1 Treat Planet, LLC 3159 Rider Trail South Earth City MO hey-etta treatplanet.com Visit treatplanetretailers.com for additional retail support! PRODUCT CATALOG We are proud to use 100% USA ingredients and products sourced from local farms CHICKEN BEEF BUFFALO PHEASANT DEER BEEF TURKEY DUCK CARROTS DUCK LAMB CHICKEN ST. LOUIS, MO RABBIT SWEET POTATOES Best ELK BOAR Deer from Wyoming Elk and Boar from Texas Buffalo from North Dakota Turkey from Ohio Rabbit from Arkansas Duck from California and Indiana Lamb from California Chicken from California and Washington Beef from Washington and Wisconsin Pheasant from Wisconsin Organic Carrots from Illinois Organic Sweet Potatoes from North Carolina Darn Treats on the Planet Treat Planet Catalog US to Print.indd /14/18 2:53 PM

2 WHO WE ARE We create natural, healthy, eco-friendly pet treats made in the USA at Treat Planet, we love dogs OUR BRANDS Etta Says! Premium Chews & All Natural Treats Hare of the Dog 100% Natural Rabbit Treats Snicky Snaks True USDA Organic Treats Community Partnership TREAT PLANET HAS PARTNERED WITH GOODWILL INDUSTRIES SINCE A dedicated team of adults with intellectual and/or physical disabilities, supported RETAILER SUPPORT COMMUNITY SUPPORT by a supervisory team, diligently work every day to label our extensive chew line. Associates range in age from and can work at whatever speed they are capable of. Partnerships like these give associates opportunities to achieve Innovative products Attention grabbing packaging & displays Team committed to excellence Partnered with local sheltered workshops for job creation Routinely support community events independence in a social setting. Treat Planet is proud of our relationship with these key contributors to our business. If you want to be successful, it s just this simple. Know what you are doing, love what you are doing, and believe in what you are doing. Will Rogers "Etta Says! Chews are the favored product of associates at MERS Goodwill to work on!" Debbie Gore, Director Our Inspiration Harlow & Cosmo We love this quote, because it embodies how we feel about Treat Planet and where we are headed. Thank you to all our partners for your part in teaching us what a good company needs to exemplify! Thank you to all our partners for your constant inspiration to be more than just a pet treat manufacturer we want to be a company that cares about your pet and what you feed them. Thank you to all our partners for making it easier for us to do what we believe in, for mutual success comes from our ability to gather strength and reassurance from those who surround us. Doug Martin & Sherry Huber Founders of Treat Planet we love PEOPLE & DOGS A dedicated team diligently work to label our extensive chew line. " I will never look at your chews the same way again." Ingrid, SE Pet 2 treatplanet.com 866-hey-etta 3 Treat Planet Catalog US to Print.indd 2-3 6/14/18 2:53 PM

3 Maximize Sales in Your Store! One of the largest impediments to growth for pet stores today is the fact that you cannot easily make your store bigger! So, maximizing retail dollars per linear space is a critical component of retail success. Do you know what your average retail per linear foot is in your store? To help our retail partners maximize this critical matrix, we have added a simple tag to many of our award winning displays showing retail dollars per linear space. Drive Up Treat Planet knows that our success depends Your Average Cash Register Ring $1125 PER 14 IN. LINEAR SPACE $561 PER 18 IN. LINEAR SPACE on the success of our retail partners. This simple philosophy has shaped our approach to provide world class merchandising options with market leading packaging design. Treat Planet knows that market success depends on: Great Products Engaging Packaging Award Winning Displays ASK US HOW we can help you drive those sales through creative merchandising with great products! Professional store layout and product display experts are not something that stores can easily afford. Treat Planet strives to provide this expert advice for free to our retail partners by providing professionally designed displays to drive incremental sales for each customer. Driving up average retail rings is a win win for our partners and Treat Planet. Look for these tags throughout the catalog! 4 treatplanet.com 866-hey-etta 5 Treat Planet Catalog US to Print.indd 4-5 6/14/18 2:53 PM

4 From innovative chews, to unique single source proteins, Etta Says! has the U.S. meat-based treats that your dogs love! Etta it's My tasty dog treats are made from 100% USA meat products and all natural ingredients. Etta, Head of Household Lamb Duck Beef Chicken Liver Beef, duck, buffalo, turkey, elk, deer, rabbit, chicken, pork and lamb it s all right here! Red Apples/ Carrots Sweet Potatoes/ Peas Cranberries/ Blueberries Quinoa/ Flaxseed 6 treatplanet.com 866-hey-etta 7 Treat Planet Catalog US to Print.indd 6-7 6/14/18 2:53 PM

5 BEST in Show $1125 PER 14 IN. LINEAR SPACE $747 PER 18 IN. LINEAR SPACE ND PLACE ND PLACE We are excited and honored to announce that Treat Planet s Ultimate Chew Power Wing was awarded Best in Show for "Point of Purchase" display in the New Product Showcase at Global Pet Expo in This display expands our range of unique and space saving merchandising solutions currently offered to our retailer partners. Incorporating our proprietary Munch Meter signage, it showcases 11 unique proteins with 3 levels of hardness Premium, Select and Deluxe ST PLACE RCH-CHEWDISPLAY-CNTR 18"L X 14"W X 20"H Etta Says! Chew Displays Available in three great displays - Power Wing, Counter Display & Floor Display. One-of-a-kind MUNCH-METER defines hardness of chew. Filled with 100% Natural, made in the USA chews the Premium Crunchy Chews, Select Crunchy Chew and the Deluxe Chew. All chews maintain Etta Says! unique manufacturing process to create easily digestible chews. All chews naturally displayed with a UPC band for easy check out. $1573 PER 22 IN. LINEAR SPACE hey WE WON! RCH-CHEWDISPLAY-ULT 22"L X 12"W X 50"H RCH-CHEWDISPLAY-ULT-POWERWING 8 treatplanet.com 866-hey-etta /8"L X 5"W X 38 3/4"H Treat Planet Catalog US to Print.indd 8-9 6/14/18 2:53 PM

6 Our bestsellers instantly add impulse purchases! Grain Free Easy to Digest 3 DIFFERENT CHEW TYPES PREMIUM SELECT DELUXE Chew types vary in hardness level with our proprietary Munch-Meter. Low Odor Won't Stain Carpet Etta Says! Premium Crunchy Chews & Bars Just like the candy racks at the supermarket, your customers won t be able to pass on delicious Crunchy Chews displayed in attractive POS racks and display packaging. Incremental profit driver for your store. Features high-quality mixed protein treats that are safer than traditional rawhide. Etta Says! Premium Crunchy Chews Available in 7" (20 count refill pack). RCH-PORKABOX RCH-PORKA-BLKS4 Available individually or boxed. Made from US sourced rawhide and a unique protein. Each chew is labeled with a UPC. Casual Hardness on Munch-Meter Scale. Available in 6 proteins: Duck Rabbit Deer Elk Turkey Buffalo RCH-DUCK-7INWRSPX20 RCH-DEER-7INWRSPX20 RCH-RABBIT-7INWRSPX20 RCH-ELK-7INWRX20 RCH-TURKEY-7INWRX20 RCH-BUFFALO-7INWRX20 Etta Says! Select Crunchy Chews Available in 7" (20 count refill pack). Only 2 ingredients beef ligament protein and/or natural flavoring. RCH-DUCKSPBOX RCH-DUCKSP-BLKS4 RCH-CHIKCH-BOX RCH-CHIKCH-BLKS4 Each chew is labeled with a UPC. Feisty Hardness on Munch-Meter Scale. SCH-LIVER-BLK7INX20 Available in 3 proteins: Sausage Bacon Liver SCH-SAUSAGE-BLK7INX20 SCH-BACON-BLK7INX20 Etta Says! Deluxe Chews Available in 7" (20 count refill pack). Formulated with longevity in mind, our hardest yet, with a simple ingredient deck. RCH-DUCK-BLKS4 RCH-BEEF-BLKS4 RCH-RABBIT-BLKS4 RCH-DEER-BLKS4 Available in 3 proteins: Lamb Chicken Turkey Each chew is labeled with a UPC. Hardy Hardness on Munch-Meter Scale. BCH-LAMB-BLK7INX20 BCH-CHICKEN-BLK7INX20 BCH-TURKEY-BLK7INX20 RACK-CHEWS-POS 6"L X 10"W X 17"H $150 PER 6 IN. LINEAR SPACE Etta Says! Premium Crunchy Chew Counter Racks FREE! rack with first purchase of 3 boxes of chews. 10 treatplanet.com 866-hey-etta 11 Treat Planet Catalog US to Print.indd /14/18 2:53 PM

7 3 Foot Bestsellers $378 PER 18 IN. LINEAR SPACE 3 foot bestsellers $431 PER 8 IN. LINEAR SPACE $144 PER 6 IN. LINEAR SPACE FREE! with first purchase of two 18 packs - of any 3ft chew. size Premium RCH-MEGA-STRTKIT 18"L X 15"W X 11"H megaetta Says! Mega Chews Mega-sized versions of our popular Premium and Select Crunchy Chews! A unique protein source blended with rawhide or beef ligament. Flavors include: Turkey RCH-TURKEY-10IN Buffalo RCH-BUFFALO-10IN Elk RCH-ELK-10IN Bacon SCH-BACON-10IN Sausage SCH-SAUSAGE-10IN Liver SCH-LIVER-10IN RCH-FIXTURE-METAL 6"L X 6"W X 40"H FREE! attractive counter display with first order. FREE! display with first order. 8"L X 8"W X 37"H 8"L X 8"W X 37"H 8"L X 8"W X 31"H Premium Crunchy Chews Flavors include: Deer Chews Rabbit Chews Duck Chews STARTER KIT (DISPLAY AND 54 CHEWS) RCH-DUCK-STRTKIT RCH-DEER-STRTKIT RCH-RABBIT-STRTKIT 18 PER CASE RCH-DUCK-BLK3 RCH-DEER-BLK3 RCH-RABBIT-BLK3 WRAPPED - 18 PER CASE RCH-DUCK-BLK3WR RCH-DEER-BLK3WR RCH-RABBIT-BLK3WR Prime Beef Stick USA Real Beef - #1 Ingredient. No Antibiotics, Nitrates, Rawhide, Wheat, Corn, or Soy. Highly Palatable, Chewy Beef Stick. Dainty on the Munch-Meter Scale. Wrapped 18 per case. STARTER KIT (DISPLAY AND 54 CHEWS) PRM-BEEF-STRKIT 18 PER CASE PRM-BEEF-BLK3 Esophanormous - Bully Stuffed Esophagus Chew Limited Ingredient Deck - Just Beef and Sweet Potato. 30" Esophagus stuffed with compressed bully, beef ligament and sweet potato. No Rawhide, Artificial Fillers, Coloring or Preservatives. 100% Natural. Naturally High in Chondroitin. Hardy on the Munch-Meter Scale. STARTER KIT (DISPLAY AND 20 CHEWS) STFD-BULLY-BLK3 10 PER CASE STFD-BULLY-BLK3 Etta Says! 3 ft. Wire Rack Used as an add-on for the Ultimate Powerwing or as a free-standing, in-line display. Consider as a secondary placement for your top-selling 3ft chew. 12 treatplanet.com 866-hey-etta 13 $431 PER 18 IN. LINEAR SPACE RCH-MEGA-SINGLE 6 3/4"L X 6 3/4"W X 11"H Select SCH-MEGA-STRTKIT 18"L X 15"W X 11"H FREE! with first purchase of qty 2, 18 packs - Premium or Select Chews (any flavor). Treat Planet Catalog US to Print.indd 12-13

8 ne w! Eat Simple! ONE INGREDIENT, NOTHING TO HIDE 100% REAL MEAT 100% FREEZE DRIED, NEVER COOKED NO HORMONES OR ANTIBIOTICS SMPL-DUCK ne w! B ite sized, uniform shape, highly palatable. Breaks apart for use as a training treat. Softer than traditional freeze dried. SMPL-TRKY SMPL-LAMB ne w! Go Wild! SINGLE PROTEIN JERKY GRAIN FREE 100% NATURAL EXOTIC PROTEINS Feed Your Inner Beast! Sit! WILD-BOAR Your dog will Go WILD over our new exotic proteins Boar, Pheasant and Duck. Chew! LIMITED INGREDIENT TRAINING TREAT EXOTIC PROTEIN CHEWS LOW CALORIE 3 CALORIES PER PIECE NO GELATIN, WHEAT, CORN OR SOY GRAIN FREE EASY TO DIGEST GOOD FOR TEETH WILD-DUCK WILD-PHST ne w! SIT-PB SIT-CHS Tasty morsels in three delicious flavors Peanut Butter, Cheese and Bacon. 14 treatplanet.com 866-hey-etta Treat Planet Catalog US to Print.indd Soft and chewy delicious treat! SIT! simple command, simple ingredients. SIT-BCN Bag Bundle available CHEW-VEN Crunchy Chews made from unique protein sources provide longer enjoyment good for your teeth and gums...better than going to the dentist. N ew proteins of your favorite Premium Crunchy Chews - Venison, Elk, Buffalo. CHEW-ELK CHEW-BUF 15

9 new! New Look, New Recipe, More Proteins...More Sales Etta Says! Treats To-Go! Premium soft-moist treats are just the right size for busy pet families. We designed these treats in a delightful package that is only 3-inch tall and easily held in one hand. Ideal for training. 100% all natural peanut butter treat. Easy to carry can easily be thrown in a purse, backpack, or car! Attached, air-tight snap cap keeps treats fresh for a longer period of time. 7.5"L X 5.5"W X 8.5"H $191 PER 8 IN. LINEAR SPACE Etta Says! Yumm Sticks Made from human-grade, single protein - lean cuts of beef, pork, chicken or turkey only a handful of other limited ingredients. Soft product that is easy to break and treat. Ideal for training. NO HORMONES - pork, chicken, turkey NO NITRATES OR NITRITES GLUTEN FREE SOY FREE JRKSTK-PORK JRKSTK-BEEF JRKSTK-CHICKEN JRSTK-TURKEY FREE! fixture with purchase of 4 boxes. $561 PER 18 IN. LINEAR SPACE GOTRT-PB perfect treats for IMPULSE BUYS Etta Says! Doggy Snack Bar Top rated POS items all in one display. Efficient use of limited countertop space. Wide variety of treats from chews to soft moist treats. Retail price points for all items below $3. Increase Register Ring - Optional 5 for $10 front panel available for blended margin. Etta Says! Liver Sprinkles Made from highest quality freeze-dried ingredients. Enhances the flavor of any meal. Great for picky eaters or pets recovering from injury or illness. FIXTURE - 2X2 7 3/4"L X 7"W X 17"H 1 display, 9 items! 16 treatplanet.com 866-hey-etta 17 TPSNACKBAR 18"L X 14"W X 20"H FDLSPRIN3 Treat Planet Catalog US to Print.indd 16-17

10 Organic U.S. Fruits & Vegetables Organic Peanut Butter All-natural Molasses Organic Organic Milk WHY IS ORGANIC IMPORTANT? Organic certification ensures that products have been grown and handled according to strict USDA procedures. Dog treat certification is the same process as human food certification. All-natural, oven-baked dog treats! We source the absolute finest organic ingredients available in the USA! Organic Ingredients are Chemical Free Organic foods do not contain chemicals such as fungicides, herbicides, and insecticides. These chemicals are widely used in conventional agriculture where residues remain on (and in) the food. Organic foods are also not genetically modified (non-gmo). Organic Food Tastes Great Well-balanced soils grow strong healthy plants that taste great. In addition, organic food is usually fresher because it does not contain preservatives. Organic Farming is Better for the Environment Organic farming practices reduce pollution (air, water, soil), conserve water, increase soil fertility, and use less energy. Organically Raised Animals are Cared for - Not Tended to We only use chicken and milk from organically certified sources - they care for their animals. These animals are NOT given antibiotics, growth hormones, or fed animal byproducts. Organic Chicken Organic Cinnamon No Sugar, Salt, Preservatives, Artificial Colors or Flavors. Organic Rolled Oats 18 treatplanet.com 866-hey-etta 19 Treat Planet Catalog US to Print.indd 18-19

11 Our Pledge At Snicky Snaks we start with only high quality ingredients. All ingredients are sourced and made in the USA and 100% USDA Organic certified. Snicky Snaks Oven-Baked Treats 10 oz. of our delicious oven baked treats boxed for shelf convenience. Made with REAL fruits and vegetables. Our organic boxed treats are wheat, corn and soy free with no sugar, salt, preservatives, artificial colors or flavors. 4 delicious flavors to choose from: Carrot Cake Apple Cobbler Sweet Potato Pie Peanut Butter Cookie Our treats are made with REAL fruits and vegetables, grown without the use of pesticides, synthetic fertilizers, or GMO s. No Sugar, Salt, Preservatives, Artificial Colors or Flavors. MADE WITH real SNKYCARROT10OZ FRUITS & VEGETABLES $400 PER 20 IN. LINEAR SPACE SNKYDISPLAY-BULK SNKY-BULKBAGS (100 CT. PACK) 20"L X 13.5"W X 52.5"H SNKYPOWERWING-NP SHIPS WITHOUT PRODUCT 13.5"L X 6.5"W X 48"H SNKYSWPPIE10OZ SNKYAPPLEC10OZ SNKYPBCOOKIE10OZ Snicky Snaks USDA Organic Bulk Treat Bar Mix & Match your Organic Dog Treats. FREE display with purchase of 8 bulk boxes of product, plus free bulk bags with initial order. Our organic bulk treats are wheat, corn and soy free with no sugar, salt, preservatives, artificial colors or flavors. 4 delicious flavors to choose from: Carrot Cake SNKYCARROT12LBS Apple Cobbler SNKYAPPLEC12LBS Sweet Potato Pie SNKYSWPPIE12LBS Peanut Butter SNKYPBCOOKIE12LBS $130 PER 14 IN. LINEAR SPACE Snicky Snaks Powerwing Display Available with the following purchase: 9 Shareables - 3 each of our Shareable Tea Cookies and Granola 12 Snicky Snaks 10oz boxes - 3 each of all four flavors 3 of the Organic Chicken Sliders 6 of the Organic Chicken Meatballs SNKYCHICKENMTBL SNKYCHICKENSLDR Snicky Snaks Organic Chicken Sliders & Organic Chicken Meatballs USDA Organic Chicken Sliders with REAL Sweet Potato and USDA Organic Chicken Meatballs. Made with REAL organic chicken sourced from the USA. Our ingredients have a guarantee of no antibiotics, GMOs, growth hormones or animal by products. Soft & chewy. 20 treatplanet.com 866-hey-etta 21 Treat Planet Catalog US to Print.indd 20-21

12 100% human-grade Real Food for Our Pets 100% human-grade natural & high in protein! Shareables offers natural, human-grade treats that dogs will not want to share. Shareables are produced in facilities dedicated to making human treats with 100% human-grade ingredients. Elegant gift for dog lovers! SHBL-BEEF-BBQ SHBL-BEEF-ORGINAL SHBL-TURKEY-ORIGINAL MADE IN USA MADE IN USA FREE! rack with purchase of 36 bags. APPLE COBBLER GFT-SNKYAPC PEANUT BUTTER COOKIE GFT-SNKYPBC Snicky Snaks Shareables Granola Clusters & Tea Cookies Yummy, bite-sized treats to please every palate. These gourmet treats are made with wholesome ingredients and are deliciously crunchy. Available in 3 different flavors and attractively presented in a 6 oz. box. 3 delicious flavors to choose from. Granola Clusters with Coconut and Cranberry Yogurt Dipped Steel Cut Oats and Pumpkin Yogurt Dipped Oat and Maple Etta Says! Shareables Premium Jerky Made with PREMIUM CUTS of Turkey and Beef. 100% Natural High in Protein Gluten Free Snicky Snaks Oven-baked and delicious. 100% organic treats made from human-grade ingredients with no wheat, corn or soy. LAMB LIVER GFT-FDLLAMB Etta Says! Available in a 2.85 oz. stay-fresh package in 3 flavors: SHBLGRAN-CRAN SHBL-OATMAPLE SHBL-OATPUMP Turkey - Original Recipe 100% USA meat products with all natural Beef - Original Recipe ingredients MADE IN USA no chemicals, MADE IN USA additives Beef - Barbecue Recipe or preservatives! 22 treatplanet.com 866-hey-etta 23 $324 PER 12 IN. LINEAR SPACE RACK-3PRONG SHBLRACKSIGN 12"L X 6"W X 16"H BEEF LIVER GFT-FDLBEEF Treat Planet Catalog US to Print.indd 22-23

13 All American, 100% Rabbit Jerky Dog Treats Discover What Mother-Nature has Always Known...Dogs love Rabbit! Our 100% Rabbit Recipe, also blended with sweet potato or cranberries, is sure to please! 100% Rabbit Sweet Potatoes Cranberries Honey Why Rabbit? The USDA calls rabbit the most nutritious meat available. Higher in protein, lower in fat, lower in calories and lower in cholesterol than chicken, veal, turkey, lamb, beef or pork. Because it is easy to digest, vets frequently recommend rabbit for dogs with sensitive stomachs and gastrointestinal, skin or pancreatic issues. Savvy customers demand higher quality. We deliver by only using 100%, USDA inspected, All-American Rabbit, farm raised in the USA. No wheat, corn or soy. Watch our video online or request a copy of our Why Rabbit? brochure, for more benefits of rabbit. 24 treatplanet.com 866-hey-etta 25 Treat Planet Catalog US to Print.indd 24-25

14 The Food Mother-Nature Intended for Dogs Rabbit! easy impulse buys quick sales! Hare of the Dog Bagged Rabbit Treats Full of all natural ingredients, these tasty treats will disappear fast! Available in 3 varieties to please every palate: 100% Rabbit Recipe Rabbit Tender Rabbit Slider with REAL Cranberry HTDRABTNDR HTDRABSLDR HTDRABBAG Hare of the Dog Rabbit Recipe Display Lean, nutritious treats that pet lovers can use to reward their pooch confident in it's quality and safety. Mother Nature doesn't use preservatives so neither do we! Nothing artificial. No filler or additives. Our 100% Rabbit Jerky Treats come in 3 sizes to match any dog s needs. Great size for training HTDJERKY-STRKIT REFILLS (36 PCS HTDJERKY Bundle available HTDJERKY-STRKITSP REFILLS (36 PCS) HTDJERKYSP 6"L X 6"W X 11"H Rabbit isn t just for dogs! Hare of the Dog 100% Rabbit Jerky Counter Display HTDCH2X5 Attractive counter display with fun, single serve rabbit treats. RABBIT RECIPE BIG DOGS HTDBD2X5 RABBIT RECIPE MEDIUM DOGS HTDMD2X5 RABBIT RECIPE SMALL DOGS HTDTR2X5 FREE! 1 or 2 tier display with first purchase of 3-6 cases. RACK-3PRONG 12"L X 6"W X 16"H RACK-6PRONG 12"L X 6"W X 20"H HODRACKSIGN Available in 2 flavors: 100% Rabbit Jerky 100% Rabbit and Sweet Potato Jerky FREE! display with first order. Cat Hare Cats will love the taste, and owners will love the benefits of this 100% rabbit product. It is just what Mother Nature intended for cats too! 26 treatplanet.com 866-hey-etta 27 Treat Planet Catalog US to Print.indd 26-27

15 SCH-Sausage-10IN Mega Select Sausage Chews - 18 per case $ SCH-Bacon-10IN Mega Select Bacon Chews - 18 per case $ SCH-Mega-Strkit Mega SELECT Chews Starter Kit - Display & 54 Chews N/A 13 RCH-Fixture-10in Mega Chews Counter Display - Replacement Only N/A 13 RCH-MegaSingle Mega Chews Counter Display - Free with purchase of 36 Mega Chews $ SKU TP Selling Unit UPC Product Name PRODUCT ROSTER MSRP USD (each) Etta Says! Bagged Treat Line SIT-PB Etta Says Sit! Training Treats Peanut Butter Recipe, wt 6oz $ SIT-BCN Etta Says Sit! Training Treats Bacon Recipe, wt 6oz $ SIT-CHS Etta Says Sit! Training Treats Cheese Recipe, wt 6oz $ SIMPLE-Duck Etta Says Eat Simple! 100% Freeze Dried Duck, wt 2.5oz $ SIMPLE-Turkey Etta Says Eat Simple! 100% Freeze Dried Turkey, wt 2.5oz $ SIMPLE-Lamb Etta Says Eat Simple! 100% Freeze Dried Lamb, wt 2.5oz $ CHEW-Ven Etta Says Chew! Premium Crunchy Venison Chew, wt 4.5oz $ CHEW-Elk Etta Says Chew! Premium Crunchy Elk Chew, wt 4.5oz $ CHEW-Buf Etta Says Chew! Premium Crunchy Buffalo Chew, wt 4.5oz $ WILD-Phst Etta Says Go Wild! Jerky Treats Pheasant Recipe, wt 5oz $ WILD-Duck Etta Says Go Wild! Jerky Treats Duck Recipe, wt 6oz $ WILD-Boar Etta Says Go Wild! Jerky Treats Boar Recipe, wt 5oz $ Etta Says! Premium Crunchy Chew Line RCH-Duck-Blk Foot Crunchy Duck Chews - 18 per case $ RCH-Duck-Blk3WR Foot Crunchy Duck Chews Wrapped - 18 per case $ RCH-Duck-Strtkit Foot Crunchy Duck Chews Starter Kit - Display & 54 Chews N/A 12 RCH-Deer-Blk Foot Crunchy Deer Chews - 18 per case $ RCH-Deer-Blk3WR Foot Crunchy Deer Chews Wrapped - 18 per case $ RCH-Deer-Strtkit Foot Crunchy Deer Chews Starter Kit - Display & 54 Chews N/A 12 RCH-Rabbit-BLK Foot Crunchy Rabbit Chews - 18 per case $ RCH-Rabbit-BLK3WR Foot Crunchy Rabbit Chews Wrapped - 18 per case $ RCH-Rabbit-Strtkit Foot Crunchy Rabbit Chews Starter Kit - Display & 54 Chews N/A 12 PRM-Beef-BLK Foot Prime Beef Stick, Wrapped - 18 per case $ PRM-Beef-Strkit Foot Prime Beef Stick Starter Kit, Display & 54 Chews $ STFD-Bully-BLK in Esophanormous Bully Chew - 10 per case $ STFD-Bully-Strkit in Esophanormous Bully Chew Starter Kit - Display & 20 Chews $ RCH-Beef-BlkS Crunchy Beef Chews inch chews - 36 per box $ RCH-Duck-BLKS Crunchy Duck Chews inch chews - 36 per box $ RCH-Deer-BLKS Crunchy Deer Chews inch chews - 36 per box $ RCH-Rabbit-BLKS Crunchy Rabbit Chews inch chews - 36 per box $ RCH-DuckSP-BLKS Crunchy Premium Chew Bars - Duck & Sweet Potato - 12 per box $ RCH-PorkA-BLKS Crunchy Premium Chew Bars - Pork & Apple - 12 per box $ RCH-ChikCH-BLKS Crunchy Premium Chew Bars - Chicken & Chia - 12 per box $ RCH-ChikCHBox Crunchy Premium Chew Bars - Chicken & Chia, individually boxed - 12 per case $ RCH-DuckSPBox Crunchy Premium Chew Bars - Duck & Sweet Potato, individually boxed - 12 per case $ RCH-PorkABox Crunchy Premium Chew Bars - Pork & Apple, individually boxed - 12 per case $ RCH-Fixture-E ft Chew Display Fixture - Replacements Only N/A 11 Rack-Chews-POS Counter Display Rack - Free with purchase of 3 boxes of POS chews $ Rch-Fixture-Metal Foot Chew Metal Hanging Rack - Free with purchase of 36 3-ft chews N/A 13 Etta Says! Mega Chew Line (Premium and Select) RCH-Elk-10in Mega Crunchy Elk Chews - 18 per case $ RCH-Buffalo-10in Mega Crunchy Buffalo Chews - 18 per case $ RCH-Turkey-10in Mega Crunchy Turkey Chews - 18 per case $ RCH-Mega-Strkit Mega PREMIUM Chews Starter Kit - Display & 54 Chews N/A 13 SCH-Liver-10IN Mega Select Liver Chews - 18 per case $ SCH-Sausage-10IN Mega Select Sausage Chews - 18 per case $ SCH-Bacon-10IN Mega Select Bacon Chews - 18 per case $ SCH-Mega-Strkit Mega SELECT Chews Starter Kit - Display & 54 Chews N/A 13 RCH-Fixture-10in Mega Chews Counter Display - Replacement Only N/A 13 RCH-MegaSingle Mega Chews Counter Display - Free with purchase of 36 Mega Chews $ Etta Says! Specialty Items GOtrt-PB Treats To Go! - Peanut Butter 100% All Natural, 12 per box $ FDLSprin Liver Sprinkles, 100% All Natural Liver, wt 3.0oz $ GFT-Snkypbc Gift Tin w/snicky Snak Organic Peanut Butter Cookie, Large $ GFT-Snkyapc Gift Tin w/snicky Snak Organic Apple Cobbler, Large $ GFT-Fdllamb Gift Tin w/etta Says Freeze Dried Lamb Liver, Small $ GFT-FDLbeef Gift Tin w/etta Says Freeze Dried Beef Liver, Small $ TPSnackBar Treat Planet Doggy Snack Bar Display w/product N/A 17 Page No. Etta Says! Specialty Items GOtrt-PB Treats To Go! - Peanut Butter 100% All Natural, 12 per box $ FDLSprin Liver Sprinkles, 100% PRODUCT All Natural Liver, wt ROSTER 3.0oz $ GFT-Snkypbc Gift Tin w/snicky Snak Organic Peanut Butter Cookie, Large $ GFT-Snkyapc Gift Tin w/snicky Snak Organic Apple Cobbler, Large $ GFT-Fdllamb Gift Tin w/etta Says Freeze Dried Lamb Liver, Small $ GFT-FDLbeef Gift Tin w/etta Says Freeze Dried Beef Liver, Small MSRP $12.99 Page 23 TPSnackBar SKU TP Selling Unit UPC Treat Planet Doggy Snack Bar Display Product w/product Name USD N/A 17 (each) No. PRODUCT ROSTER Etta Etta Says! Says! Bagged Yumm Treat Sticks Line JRKSTK-Pork SIT-PB Etta Says Pork Sit! Training Yumm Sticks Treats - Peanut 24 per display Butter Recipe, box wt 6oz $1.99 $ JRKSTK-Turkey SIT-BCN Etta Says Turkey Sit! Training Yumm Treats Sticks Bacon - 24 per Recipe, display wt box 6oz $1.99 $ JRKSTK-Beef SIT-CHS Etta Says Beef Sit! Training Yumm Sticks Treats - Cheese 24 per display Recipe, box wt 6oz $1.99 $ JRKSTK-Chicken SIMPLE-Duck Etta Says Chicken Eat Simple! Yumm 100% Sticks Freeze - 24 Dried per display Duck, wt box 2.5oz $1.99 $ FIXTURE-2x2 SIMPLE-Turkey Yumm Etta Says Stick Eat Wire Simple! Rack 100% 2x2 - Freeze with Dried purchase Turkey, of wt 42.5oz boxes of Yumm Sticks $9.99 N/A SIMPLE-Lamb Etta Says Eat Simple! 100% Freeze Dried Lamb, wt 2.5oz $ CHEW-Ven Etta Etta Says! Says Ultimate Chew! Premium Crunchy Crunchy Chew Venison Line Chew, wt 4.5oz $ RCH-Duck-7INWRx20 CHEW-Elk Etta Inch Says Crunchy Chew! Duck Premium Chews Crunchy - 20 Pack Elk REFILL Chew, wt 4.5oz $1.99 $ RCH-Rabbit-7INWRx20 CHEW-Buf Etta Inch Says Crunchy Chew! Rabbit Premium Chews Crunchy - 20 Pack Buffalo REFILL Chew, wt 4.5oz $1.99 $ RCH-Deer-7INWRx20 WILD-Phst Etta Inch Says Crunchy Go Wild! Deer Jerky Chews Treats - 20 Pheasant Pack REFILL Recipe, wt 5oz $10.99 $ RCH-Elk-7INWRx20 WILD-Duck Etta Inch Says Crunchy Go Wild! Elk Jerky Chews Treats - 20 Pack Duck REFILL Recipe, wt 6oz $10.99 $ RCH-Turkey-7INWRx20 WILD-Boar Etta Inch Says Crunchy Go Wild! Turkey Jerky Chews Treats - 20 Boar Pack Recipe, REFILL wt 5oz $10.99 $ RCH-Buffalo-7INWRx Inch Crunchy Buffalo Chews - 20 Pack REFILL $ SCH-Liver-BLK7INx Etta Says! 7 Inch Select Premium Liver Chews Crunchy - 20 Pack Chew REFILL Line $ SCH-Sausage-BLK7INx20 RCH-Duck-Blk Inch Foot Select Crunchy Sausage Duck Chews per Pack case REFILL $2.49 $ SCH-Bacon-BLK7INx20 RCH-Duck-Blk3WR Inch Foot Select Crunchy Bacon Duck Chews - Wrapped 20 Pack REFILL - 18 per case $2.49 $ BCH-Lamb-BLK7INx20 RCH-Duck-Strtkit Inch Foot Deluxe Crunchy Lamb Duck Chews - Starter 20 Pack Kit REFILL - Display & 54 Chews $2.99 N/A BCH-Chicken-BLK7INx20 RCH-Deer-Blk Inch Foot Deluxe Crunchy Chicken Deer Chews per Pack case REFILL $2.99 $ BCH-Turkey-BLK7INx20 RCH-Deer-Blk3WR Inch Foot Deluxe Crunchy Turkey Deer Chews Wrapped - 20 Pack - REFILL 18 per case $2.99 $ RCH-ChewDisplay-CNTR RCH-Deer-Strtkit Etta 3 Foot Says! Crunchy US ULTIMATE Deer Chews Chew Starter Counter Kit Display - Display w/product & 54 Chews N/A 12 9 RCH-ChewDisplay-ULT RCH-Rabbit-BLK Etta 3 Foot Says! Crunchy US ULTIMATE Rabbit Chews Crunchy - 18 Chew per case Center w/product $7.99 N/A 12 9 RCH-ChewDisplayULT-PowerWing RCH-Rabbit-BLK3WR Etta 3 Foot Says Crunchy ULTIMATE Rabbit Chew Chews Power Wrapped Wing w/product - 18 per case $8.49 N/A 12 8 RCH-Rabbit-Strtkit Foot Crunchy Rabbit Chews Starter Kit - Display & 54 Chews N/A 12 PRM-Beef-BLK Snicky 3 Foot Snaks Prime USDA Beef Stick, Certified Wrapped Organic - 18 per case $ SNKYCHICKENSLDR PRM-Beef-Strkit USDA 3 Foot Certified Prime Beef Organic Stick Chicken Starter Kit, Sliders Display with & Real 54 Chews Sweet Potato, wt 5.5oz $ $ SNKYCHICKENMTBL STFD-Bully-BLK USDA 30in Esophanormous Certified Organic Bully Chicken Chew Meatball, - 10 per case wt 5.5oz $16.99 $ SNKYCARROT10OZ STFD-Bully-Strkit USDA 30in Esophanormous Certified Organic Bully Carrot Chew Cake Starter Treat, Kit wt - Display 10oz & 20 Chews $ $ SNKYSWPPIE10OZ RCH-Beef-BlkS USDA Crunchy Certified Beef Chews Organic Sweet inch Potato chews Pie - 36 Treat, per box wt 10oz $6.99 $ SNKYAPPLEC10OZ RCH-Duck-BLKS USDA Crunchy Certified Duck Chews Organic Apple inch Cobbler chews - Treat, 36 per wt box 10oz $6.99 $ SNKYPBCOOKIE10OZ RCH-Deer-BLKS USDA Crunchy Certified Deer Chews Organic Peanut inch Butter chews - Cookie 36 per Treat, box wt 10oz $6.99 $ SNKYCARROT12LBS RCH-Rabbit-BLKS USDA Crunchy Certified Rabbit Organic Chews - Carrot 4.5 inch Cake chews Treat, lb per Bulk box Box $0.52/oz $ SNKYSWPPIE12LBS RCH-DuckSP-BLKS USDA Crunchy Certified Premium Organic Chew Sweet Bars - Potato Duck & Pie Sweet Treat, Potato 12lb - Bulk 12 per Box box $0.52/oz $ SNKYAPPLEC12LBS RCH-PorkA-BLKS USDA Crunchy Certified Premium Organic Chew Apple Bars - Cobbler Pork & Apple Treat, - 12lb per Bulk box Box $0.52/oz $ SNKYPBCOOKIE12LBS RCH-ChikCH-BLKS USDA Crunchy Certified Premium Organic Chew Peanut Bars - Chicken Butter Cookie & Chia Treat, - 12 per 12lb box Bulk Box $0.52/oz $ SNKYDisplay RCH-ChikCHBox - BULK Snicky Crunchy Snaks Premium Organic Chew Bulk Bars - Treat Chicken Bar & w/product Chia, individually boxed - 12 per case $2.99 N/A SNKY-BULKBAGS RCH-DuckSPBox Snicky Crunchy Snaks Premium Organic Chew Bulk Bars - Treat Duck Bar & Sweet Refill Potato, Bags individually boxed - 12 per case $2.99 N/A N/A 11 RCH-PorkABox Crunchy Premium Chew Bars - Pork & Apple, individually boxed - 12 per case $ RCH-Fixture-E Hare of 3ft the Chew Dog Display 100% Fixture Rabbit - Replacements Treats For Only Dogs N/A 11 HTDBD2x5 Rack-Chews-POS Counter Display Rack - Free with purchase of 3 boxes of POS chews $ % Rabbit Big Dog Jerky Treats, wt 2.5oz $ Rch-Fixture-Metal Foot Chew Metal Hanging Rack - Free with purchase of 36 3-ft chews N/A 13 HTDMD2x % Rabbit Medium Dog Jerky Treats, wt 2.5oz $ HTDTR2x % Rabbit Training Jerky Treat, wt 2.5oz $ Etta Says! Mega Chew Line (Premium and Select) HTDCH2x Cat Hare 100% Rabbit Jerky, wt 2.5oz $ RCH-Elk-10in Mega Crunchy Elk Chews - 18 per case $ Rack-3prong Counter Display Rack - Free with purchase of 36 units N/A 26 RCH-Buffalo-10in Mega Crunchy Buffalo Chews - 18 per case $ Rack-6prong Dual Level Rack - Free with purchase of 72 units N/A N/A HTDRabBag RCH-Turkey-10in % Mega Rabbit Crunchy Dog Turkey Jerky Chews Treats, - 18 wt per 2.5oz case $6.99 $ HTDRabSldr RCH-Mega-Strkit Rabbit Mega PREMIUM Slider with Chews REAL Starter Cranberry, Kit - Display wt 6oz & 54 Chews N/A $ SCH-Liver-10IN Mega Select Liver Chews - 18 per case $ HTDRabTndr Rabbit Tender with All-American Rabbit, wt 4.5oz $ SCH-Sausage-10IN Mega Select Sausage Chews - 18 per case $ HTDJerkyStrkit % Rabbit Jerky Stick Starter Kit - Display & 36 jerkies N/A 27 HTDJerky SCH-Bacon-10IN % Mega Rabbit Select Bacon Jerky Stick, Chews wt oz per - case $ piece REFILL $ HTDJerkyStrkitSP SCH-Mega-Strkit % Mega Rabbit SELECT Jerky Chews W/Sweet Starter Kit Potato - Display Starter & 54 Kit Chews N/A - Display & 36 Jerkies N/A RCH-Fixture-10in Mega Chews Counter Display - Replacement Only N/A 13 HTDJerkySP % Rabbit Jerky w/sweet Potato Stick, wt 0.8oz - 36 piece REFILL $ RCH-MegaSingle Mega Chews Counter Display - Free with purchase of 36 Mega Chews $ Shareables - Real Food for Your Pet SHBLGRANCRAN Etta Says! Specialty Items Granola Clusters, Coconut and Cranberry, wt 6oz $ GOtrt-PB SHBLOATMAPLE Treats To Go! - Peanut Butter 100% All Natural, 12 per box $ Tea Cookies, Yogurt Dipped Oat and Maple, wt 6oz $ FDLSprin SHBLOATPUMP Liver Sprinkles, 100% All Natural Liver, wt 3.0oz $ Tea Cookies, Yogurt Dipped Steel Cut Oats and Pumpkin Spice, wt 6oz $ SHBLBEEFORGINAL GFT-Snkypbc Premium Gift Tin w/snicky Beef Jerky Snak - Original, Organic wt Peanut 2.85oz Butter Cookie, Large $14.99 $ SHBLBEEFBBQ GFT-Snkyapc Premium Gift Tin w/snicky Beef Jerky Snak - Barbecue, Organic Apple wt 2.85oz Cobbler, Large $14.99 $ GFT-Fdllamb SHBLTURKEYORIGINAL Gift Tin w/etta Says Freeze Dried Lamb Liver, Small $ Premium Turkey Jerky - Original, wt 2.85oz $ GFT-FDLbeef Gift Tin w/etta Says Freeze Dried Beef Liver, Small $ Rack3prong Counter Display Rack - Free with purchase of 36 bags of Premium Jerky N/A 23 TPSnackBar Treat Planet Doggy Snack Bar Display w/product N/A 17 Etta Says! Yumm Sticks JRKSTK-Pork Etta Says Pork Yumm Sticks - 24 per display box $ JRKSTK-Turkey Etta Says Turkey Yumm Sticks - 24 per display box $ treatplanet.com 866-hey-etta JRKSTK-Beef Etta Says Beef Yumm Sticks - 24 per display box $ JRKSTK-Chicken Etta Says Chicken Yumm Sticks - 24 per display box $ FIXTURE-2x Yumm Stick Wire Rack 2x2 - Free with purchase of 4 boxes of Yumm Sticks N/A 16 Treat Planet Catalog US to Print.indd Etta Says! Ultimate Crunchy Chew Line RCH-Duck-7INWRx Inch Crunchy Duck Chews - 20 Pack REFILL $ RCH-Rabbit-7INWRx Inch Crunchy Rabbit Chews - 20 Pack REFILL $

16 SKU Individual Item UPC Number Product Name MSRP USD (each) RCH-Duck-7INWRSP Inch Crunchy Duck Chews $ RCH-Rabbit-7INWRSP Inch Crunchy Rabbit Chews $ RCH-Deer-7INWRSP Inch Crunchy Deer Chews $ SCH-Liver-BLK7IN Inch Select Liver Chews $ SCH-Sausage-BLK7IN Inch Select Sausage Chews $ SCH-Bacon-BLK7IN Inch Select Bacon Chews $ BCH-Lamb-BLK7IN Inch Deluxe Lamb Chews $ BCH-Chicken-BLK7IN Inch Deluxe Chicken Chews $ BCH-Turkey-BLK7IN Inch Deluxe Turkey Chews $ RCH-Elk-10in Mega Crunchy Elk Chews $ RCH-Buffalo-10in Mega Crunchy Buffalo Chews $ RCH-Turkey-10in Mega Crunchy Turkey Chews $ SKU Individual Item UPC Number Product Name QTY $1, MSRP USD (each) RCH-Duck-7INWRSP Inch Crunchy Duck Chews $ RCH-Rabbit-7INWRSP Inch Crunchy Rabbit Chews $ RCH-Deer-7INWRSP Inch Crunchy Deer Chews $ SCH-Liver-BLK7IN Inch Select Liver Chews $ SCH-Sausage-BLK7IN Inch Select Sausage Chews $ SCH-Bacon-BLK7IN Inch Select Bacon Chews $ BCH-Lamb-BLK7IN Inch Deluxe Lamb Chews $ BCH-Chicken-BLK7IN Inch Deluxe Chicken Chews $ BCH-Turkey-BLK7IN Inch Deluxe Turkey Chews $ RCH-Elk-10in Mega Crunchy Elk Chews $ RCH-Buffalo-10in Mega Crunchy Buffalo Chews $ RCH-Turkey-10in Mega Crunchy Turkey Chews $ SKU Etta Says! Ultimate Crunchy Chew Center (RCH-ChewDisplay-ULT) Etta Says! Ultimate Chew Power Wing (RCH-ChewDisplayULT-PowerWing) Etta Says! Ultimate Chew Counter Display (RCH-ChewDisplay-CNTR) Individual Item UPC Number Product Name MERCHANDISING CENTERS QTY $1, MSRP USD (each) RCH-Duck-7INWRSP Inch Crunchy Duck Chews $ RCH-Rabbit-7INWRSP Inch Crunchy Rabbit Chews $ RCH-Deer-7INWRSP Inch Crunchy Deer Chews $ SCH-Liver-BLK7IN Inch Select Liver Chews $ SCH-Sausage-BLK7IN Inch Select Sausage Chews $ SCH-Bacon-BLK7IN Inch Select Bacon Chews $ BCH-Lamb-BLK7IN Inch Deluxe Lamb Chews $ BCH-Chicken-BLK7IN Inch Deluxe Chicken Chews $ BCH-Turkey-BLK7IN Inch Deluxe Turkey Chews $ QTY $ SKU Individual Item UPC Number Product Name $ MSRP USD (each) RCH-ChikCHBox Crunchy Premium Chew Bars - Chicken & Chia, individually boxed $ RCH-DuckSPBox Crunchy Premium Chew Bars - Duck & Sweet Potato, individually boxed $ GOtrt-PB Treats To Go! - Peanut Butter 100% All Natural $ RCH-Duck-7INWRSP Inch Crunchy Duck Chews $ SCH-Liver-BLK7IN Inch Select Liver Chews $ BCH-Chicken-BLK7IN Inch Deluxe Chicken Chews $ JRKSTK-Pork Etta Says Pork Yumm Sticks $ JRKSTK-Turkey Etta Says Turkey Yumm Sticks $ HTDJerky % Rabbit Jerky Stick, wt 0.8oz $ SKU Individual Item UPC Number Etta Says! Doggy Snack Bar (TPSNACKBAR) Snicky Snaks Bulk Treat Bar (SNKYDisplay-BULK) Product Name MERCHANDISING CENTERS QTY $ MSRP USD (each) SNKYCARROT12LBS USDA Certified Organic Carrot Cake Treat, 12lb Bulk Box $0.52/oz 2 SNKYSWPPIE12LBS USDA Certified Organic Sweet Potato Pie Treat, 12lb Bulk Box $0.52/oz 2 SNKYAPPLEC12LBS USDA Certified Organic Apple Cobbler Treat, 12lb Bulk Box $0.52/oz 2 SNKYPBCOOKIE12LBS USDA Certified Organic Peanut Butter Cookie Treat, 12lb Bulk Box $0.52/oz 2 SNKY-BULKBAGS Snicky Snaks Organic Bulk Treat Bar Bags N/A QTY $ treatplanet.com 866-hey-etta 31 Treat Planet Catalog US to Print.indd 30-31