REPORT. HPBExpo 2017 POST-SHOW. A CLOSER LOOK AT THE PERFORMANCE OF HPBExpo 2017 IN ATLANTA, GEORGIA. EAT.SLEEP.BREATHE.

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1 HPBExpo 2017 POST-SHOW REPORT A CLOSER LOOK AT THE PERFORMANCE OF HPBExpo 2017 IN ATLANTA, GEORGIA. EAT.SLEEP.BREATHE. HEARTHPATIOBARBECUE EXHIBITION: MARCH 2-4, 2017 EDUCATION: MARCH 1-3, 2017 GEORGIA WORLD CONGRESS CENTER ATLANTA, GA HPBExpo.com

2 THE INDUSTRY S ALL-CONSUMING EXPERIENCE Over the course of four days, HPBExpo 2017 attracted 6,781 registered attendees to the Georgia World Congress Center in Atlanta to eat, sleep, and breathe the latest innovations in indoor-outdoor living. With 411 exhibitors across 129,200 sq. ft. of show floor space, new business relationships were established, purchases were made, and HPBExpo once again ranked as the premier event for the entire indoor-outdoor living industry. It was a wonderful experience. We were able to take our whole team this year and it was very exciting for all of us. Each one of us was able to gain something from the show. We got a chance to speak with vendors and clear up concerns about issues we re having. As always there is awesome stuff that you only get to experience at the show. HPBExpo 2017 Attendee EXHIBITION: MARCH 2-4, 2017 EDUCATION: MARCH 1-3, 2017 GEORGIA WORLD CONGRESS CENTER ATLANTA, GA HPBExpo.com Presented by

3 ATTENDEES Registered Attendees 6,781 30% VP-Level or Above It was such a great experience because we wouldn t have built these connections with different manufactures if it wasn t for the HPBA show. HPBExpo 2017 Attendee North America 95% Europe 3% Asia 1% Australia & New Zealand 0.75% South America 0.5% South 47% Mid-West 22% West 15% Mid-Atlantic 11% New England 5% come to meet with current suppliers 88% come to meet potential new suppliers believe that HPBExpo is THE show for the industry

4 70% purchased a product on-site, committed to purchasing a product or plan to purchase a product within the year. TOP COMPANIES IN ATTENDANCE

5 EXHIBITORS 411 TOTAL EXHIBITORS NEW EXHIBITORS DOMESTIC INTERNATIONAL % come because of the quality of Attendees 91% come to maintain relationships with key accounts/clients 89% come to build brand recognition We got more foot traffic and customers to our booth than expected. And we were seeing new customers from a category of retailers that we have never sold before. HPBExpo 2017 Exhibitor

6 NEW PRODUCTS The following companies revealed their latest products and innovations through the New Product Pavilion and/or Hearth & Home magazine s Vesta Awards program. 303 Products 509 Fabrications A Brighter Glow, Inc. A.J. Manufacturing, LLC Alfresco Home Amantii Aqua Zone Comfort Barrel House Cooker Company BBQube Beacon Hearth Products Better Wood Products Big Green Egg Bimex Corp. The Bison Company Blaze Outdoor Products Blazing Beats Broil Chef Broil King Bull Outdoor Products Camp Chef The Companion Group Coyote Outdoor Living DCS by Fisher & Paykel Dansons Diamond King Smoker Dimplex North America Dometic Corporation Fireplace Xtrordinair Firetainment Flame King Grand Canyon Gas Logs Green Mountain Grills Grill Daddy HG Distributing Hearthstone Hestan Outdoor IndoSoul Knob Where You Need It! Kozy Heat KUDU Safari Braai Landmann Lopi Man Law BBQ Mason-Lite Fireplaces Memphis Wood Fire Grills Minuteman International Modern Flames Montana Grills Napoleon Grills NatureKast Openfire The Outdoor Greatroom Company Outdoor Grilling Innovations The Outdoor Plus Pacific Energy Pearl Mantels Corporation Pit Boss Renaissance Fireplaces Roanoke Electronic Controls, Inc. Saber Grills Skytech Products Group Spartherm GmbH Stove Builder International Style Asia Summerset Professional Grills Sunrise Metal Shop Supreme Woodburning Fireplaces Telescope Casual Furniture Travis Industries Twin Eagles Uuni Weber-Stephen World Marketing of America of Attendees come to see new products

7 SPONSORS It was my first time ever going. It was great to see the industry leaders, and get a better feel for what the industry entails. HPBExpo 2017 Attendee

8 SOCIAL MEDIA #HPBExpo VIRAL BUZZ ACROSS PLATFORMS

9

10 Bright Ideas in Music City. 70% Exhibitors of Attendees already plan to attend HPBExpo 2018 in Nashville 174have already signed up for HPBExpo 2018 in Nashville EXHIBITION: MARCH 8-10, 2018 µ EDUCATION: MARCH 7-9, 2018 µ MUSIC CITY CENTER µ NASHVILLE, TN µ HPBExpo.com

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