THE FISCAL YEAR 2017

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1 THE FISCAL YEAR 2017

2 CONTENTS HENKELL & CO.-GRUPPE 4 The Company 8 Henkell & Co.-Gruppe international 10 The financial year Quality and craftsmanship VALUES, RESPONSIBILITY, PEOPLE 16 Generating value through respect 19 Responsible enjoyment BRANDS Sparkling Wine 24 Henkell 26 Mionetto 28 Fürst von Metternich 30 Söhnlein Brillant 32 Menger-Krug 34 Champagne Alfred Gratien 36 Gratien & Meyer 38 Cavas Hill 40 Bohemia 42 Hubert 44 Törley 46 Angelli Wine 48 i heart WINES 50 Schloss Johannisberg 52 Habánské Sklepy Spirits 54 Mangaroca Batida de Côco 56 Wodka Gorbatschow 58 Kuemmerling 60 Lubuski Gin 62 Karpatské Brandy HENKELL & CO. DIGITAL 64 Digital cork-popping and much more INDEX 66 Companies of Henkell & Co.-Gruppe

3 HENKELL & CO.-GRUPPE Henkell & Co. is the market leader in many countries With the signing of the purchase agreement for for either sparkling wine, Prosecco, wine or a wide a 50.67% stake in Freixenet S.A. in March 2018, range of spirits varieties. In addition, the company alongside a wide-ranging international co-operation sets itself apart by producing practically all types of with the remaining shareholders José Ferrer Sala and sparkling wine at its own facilities: Champagne Alfred José Luis Bonet Ferrer, the internationalisation of both The Company THE HENKELL & CO.-GRUPPE HAS PRODUCTION AND SALES LOCATIONS IN 22 COUNTRIES AND DISTRIBUTES ITS BRANDS OF SPARKLING WINE, WINE AND SPIRITS IN MORE THAN 100 COUNTRIES WORLDWIDE. Gratien and Gratien & Meyer Crémant from France, Mionetto Prosecco from Italy according to the IWSR (2016) the world s best-selling Prosecco brand Cava from Spain, and a multitude of renowned sparkling wine brands from Germany, Hungary, the Czech Republic and Slovakia such as Henkell, Fürst von Metternich, Söhnlein Brillant, Törley, Bohemia and Hubert de Luxe. companies will enter a new dimension in future. True to the slogan Making life sparkle, they are joining forces to become the world s leader in the sparkling wine industry. The comprehensive range and specialisation in various countries complement one another ideally. The purchase of the stake is contingent upon confirmation by the antitrust authorities. >> 4 5

4 HENKELL & CO.-GRUPPE The Company >> Beyond sparkling wines, the Group s range would not be complete without its renowned national and international wines. The German wine-growing estate Fürst von Metternich-Winneburg sche Domäne Schloss Johannisberg is synonymous with exquisite, world-famous Riesling wines. With vineyards in the Czech Republic, Slovakia and Hungary, the Group is one of the leading quality wine merchants in Central Europe and one of the fastest growing wine brands in the UK with its i heart WINES brand. The Henkell & Co.-Gruppe also represents a broad portfolio of well-known spirits brands, which includes almost all noteworthy varieties from vodka to corn schnapps, via aperitifs, gin, brandy, cream liqueur and bitters. In the spirits market, Henkell & Co. is the market leader for vodka in Germany, for gin in Poland and for brandy in Slovakia. INTERNATIONALISATION DIGITIZATION CRAFT AND QUALITY ORGANIC CORPORATE GROWTH AGILITY 6 7

5 HENKELL & CO.-GRUPPE INTERNATIONAL Worldwide, sparkling wines are increasing in popularity. Prosecco in particular is enjoying sustained growth, with the UK, USA and northern Europe at the centre of this development. The growth markets for sparkling wine are North and South America, the UK, Northern and Eastern Europe and Asia. ST. PETERSBURG Henkell & Co. Norge TORONTO Henkell & Co. Suomi Henkell & Co. Sverige Companies of Henkell & Co.-Gruppe Budampex Mionetto USA NEW YORK Partner offices of Henkell & Co.-Gruppe Henkell & Co. Baltic Filipopolis Globally, a long term and steady growth in sparkling wine consumption is to be expected, whereby a stagnating developement in Germany and Europe leads to gradual convergence of the worldwide consumption per capita between countries. Copestick Murray Henkell & Co. Polska Henkell & Co. Henkell & Co. Benelux Sektkellerei, Schloss Johannisberg Bohemia Sekt, Víno Mikulov Alfred Gratien, Gratien & Meyer Germany is the country with the highest market volume for German Sekt and sparkling wine. However, the high diversity of offerings on the market keeps prices low by international standards as well as causing high levels of competition. Internationally, the large Cava producers in Spain and the Henkell & Co.-Gruppe are in the spotlight. Henkell & Co. is the only company with a broad portfolio of renowned areas of origin for German Sekt as well as Champagne, Crémant and Cava right through to Prosecco. Henkell & Co. Österreich Henkell & Co. Schweiz Mionetto SHANGHAI Kiewer Sektkellerei Hubert J.E. THE HENKELL & CO.-GRUPPE TAKES A LEADING POSITION WITHIN THE GLOBAL SPARKLING WINE MARKET. THE GROUP HAS TWO INTERNATIONALLY RENOWNED BRANDS IN THE Törley Sektkellerei, BB FORM OF MIONETTO PROSECCO AND HENKELL. IN GERMANY, S.C. Angelli Spumante & Aperitive THE HENKELL & CO.-GRUPPE LEADS THE PREMIUM SPARKLING WINE MARKET. TÖRLEY IN HUNGARY, BOHEMIA IN THE CZECH REPUBLIC, AND HUBERT IN SLOVAKIA ARE THREE STRONG, MARKET-LEADING EASTERN EUROPEAN SPARKLING WINE Cavas J. Hill PRODUCERS THAT LIKEWISE BELONG TO THE GROUP. BUENOS AIRES 8 9

6 THE FINANCIAL YEAR IN 2017, THE HENKELL & CO.-GRUPPE SAW AN IMPROVEMENT IN ITS PERFORMANCE AT HOME AND ABROAD. OVERALL, IT ACHIEVED REVENUE OF 526.5M AFTER TAX (A 5.0 PERCENT INCREASE). MARKETS IN WESTERN EUROPE AND OVERSEAS DROVE THIS GROWTH. WHILE IN WESTERN EUROPE THE UK, BENELUX, FRANCE, ITALY AND AUSTRIA DEVELOPED PARTICULARLY WELL, IN EASTERN EUROPE IT WAS PRIMARILY THE CZECH REPUBLIC (BOHEMIA) AND HUNGARY (TÖRLEY) THAT LED THE PACK. BUT GERMAN BUSINESS SAW A POSITIVE DEVELOPMENT, DESPITE A STAGNATING MARKET. THE GROUP S SHARE OF THE PREMIUM MARKET IS OVER 50 PERCENT. REVENUE DEVELOPMENT OF HENKELL & CO.-GRUPPE In the German market, the expansion of brands continued. Thus, both HENKELL and MIONETTO PROSECCO grew. The successful spirits WODKA GORBATSCHOW and MANGAROCA BATIDA DE Henkell & Co. s Eastern European business is characterised by its strong subsidiaries BOHEMIA in the Czech Republic, TÖRLEY in Hungary, and HUBERT in Slovakia, each with more than 60% market share REVENUE M ( 702,0 M INCL. CONSUMPTION TAX) CÔCO saw positive development. in their respective countries. The drivers of growth in Western Europe are the Italian Prosecco brand MIONETTO and the international wine brand I HEART WINES. Both brands Non-European business grew again in This was chiefly due to the central business unit HENKELL & CO. GLOBAL, based in Wiesbaden, which bundles GROWTH +5.0 % CURRENCY-ADJUSTED GROWTH +5.6 % are the basis for the rapid growth of the British the export marketing of the entire Henkell & Co.- subsidiary Copestick Murray, which has belonged to the Group since Also in its home market Gruppe. MIONETTO USA is building on its market position as Prosecco provider to become a specialist REVENUE M of Italy, MIONETTO PROSECCO grew, achieving double-digit positive development. for quality European sparkling wines. ( 691,3 M INCL. CONSUMPTION TAX) 10 11

7 THE FINANCIAL YEAR REVENUE DEVELOPMENT BY REGION In the past financial year, the Henkell & Co.- The strongest brand within the German spirits segment is WODKA GORBATSCHOW. The Gruppe further strengthened its position as a globally operating company. The level of revenue generated in international markets has reached above 70% and continues to 2016 (EURO) 2017 (EURO) REVENUE SHARE German market leader for vodka is accompanied by Kuemmerling herbal liqueur, Pott Rum and Fürst Bismarck Doppelkorn. On the rise. While in Germany markets are stagnating at a high level, the Henkell & Co.-Gruppe actively exploits its know-how to push further GERMANY WESTERN EUROPE M M % % M M 29.8 % 28.8 % international market, the coconut liqueur MANGAROCA BATIDA DE CÔCO deserves a expansion of its international market position. EASTERN EUROPE M % M 29.4 % special mention: acquired in 2017, it has been newly set up and is distributed in over 20 GLOBAL 59.9 M % 63.5 M 12.1 % countries now. Major spirits brands include Polish gin market leader LUBUSKI GIN, the leading brandy in Slovakia, KARPATSKÉ BRANDY, as well as the Romanian vermouth ANGELLI. The Group also had good news within the wine segment. The international wine brand I HEART WINES made a disproportionate contribution to the overall growth. Additionally, the wine brands GYÖRGY VILLA and SZENT ISTVÁN (Hungary), HABÁNSKÉ SKLEPY and VÍNO MIKULOV (Czech Republic) and the VITIS WINES from Slovakia. Internationally, SCHLOSS JOHANNISBERG Riesling wines from the Rheingau region also enjoy an outstanding reputation thanks to their exceptional quality

8 QUALITY AND CRAFTSMANSHIP»IT S A SHAME YOU CAN T CARESS THE WINES«,... Kurt Tucholsky wrote. We think you can. Every step in the production process at Henkell & Because only true dedication can yield quality. This Co. is geared towards this: our ingredients are of is especially true for our core business, the production of German Sekt and sparkling wine. Only fied standards with trustworthy quality-assurance, the highest quality, processes according to certi- products that meet the most exacting standards people who understand their craft and demonstrate dedication to their work with passion and a may leave Henkell & Co. s production facilities. We ensure this through a perfect combination healthy portion of openness for innovation. of traditional wine craft and modern production There are three ways to truly understand our philosophy: taste for yourself, read expert critiques, processes. Because artisanal attention to detail determines whether the grape is turned into an or take a look at the data. exquisite sparkling wine. THE SEKTMANUFAKTUR BEHIND THE SCENES We put the craft of premium sparkling wine production on show for all to see in the Sektmanufaktur at our Wiesbaden headquarters. Here, visitors can witness every stage of the traditional bottle-fermentation process for making Sekt, from the tirage filling method up to corking. And gain an appreciation of how contemporary craft unites tradition and modernity. PREMIUM SEKT HIGH MARKET SHARES, MANY AWARDS Experts and consumers alike confirm that the combination of traditional craftsmanship and modern methods yields compelling products, as our products regularly win awards at prestigious national and international competitions. And the demand for our premium products is growing steadily. F r om g r ape PEARLS OF EUROPE TASTE THE PEARLS OF EUROPEAN SPARKLING WINE Our premium products are crafted with the highest levels of passion and expertise. The Pearls of Europe show just how multi-faceted they can be: the collection for true connoisseurs is composed of high-quality European sparkling wines from Sekt to Prosecco, Cava all the way to Champagne, each embodying the national characteristics of its home country. to Gl ass OUR SUCCESS PROVES OUR QUALITY CONCEPT. YOU COULD ALSO SAY THAT IT PROVES OUR APPROACH OF CARESSING THE WINE TOO. WHICH ENSURES OUR PRODUCTS BRING JOY TO ALL WHO DRINK THEM. ISN T IT NICE THAT TUCHOLSKY WAS WRONG? 14 15

9 GENERATING VALUE THROUGH RESPECT THE PEOPLE WE WORK FOR MAKING LIFE SPARKLE IN BERLIN, PARIS, NEW YORK AND SHANGHAI, OR FROM HAMBURG TO LAKE CONSTANCE. THE HENKELL & CO.-GRUPPE S SPARKLING WINES, WINES AND SPIRITS ARE EVERY BIT AS INTERNATIONAL AS THE PEOPLE WHOSE LIVES THEY ADD SPARKLE TO. NO people MATTER WHAT YOUR TASTE IS, WE WANT TO SATISFY IT. WE ARE PROUD TO INSPIRE CONSUMERS AROUND THE GLOBE WITH OUR PRODUCTS AGAIN AND AGAIN. Our recipe for success is passion for QUALITY PRODUCT INNOVATION that never stops whetting people s appetites for indulgence a COMPREHENSIVE RANGE of alcoholic beverages for absolutely any occasion for visitors, WINERY SITES with guided tours, tastings and events that bring viniculture to life 16 17

10 THE PEOPLE WE WORK WITH st aff THE RICHEST SOURCE OF OUR SUCCESS ARE OUR EMPLOYEES. AROUND 2,000 PEOPLE IN 22 COUNTRIES WORK HAND-IN-HAND WITH HENKELL & CO. EACH INDIVIDUAL ENRICHES OUR COMPANY WITH THEIR OWN UNIQUE SKILLS, ABILITIES, SPECIALISATIONS AND INDIVIDUAL CHARACTERISTICS. We can only be as good as our people. And without respect and appreciation on all levels, our international group of companies would never have become as strong and successful as it is today. Humane, fair, honest and constructive collaboration based on mutual respect and appreciation on all working levels An attractive and motivating working place with exciting challenges in an international environment Scope for innovative and creative working and thinking Interesting professional and personal development opportunities through individual support and vocational training Work-life balance as well as supporting voluntary work Active promotion of our employees health in a safe working environment RESPONSIBLE ENJOYMENT WE PRODUCE BEVERAGES THAT ARE SYNONYMOUS WITH PLEASURE. DRINKING CAN ONLY BRING ENJOYMENT IF IT DOES NOT COME AT THE EXPENSE OF OTHERS. IN THE PRODUCTION AND CONSUMPTION OF OUR PRODUCTS, WE ARE COMMITTED TO PROMOTING RESPONSIBLE BEHAVIOUR

11 PROTECTION OF SOCIETY, PEOPLE AND THE ENVIRONMENT SUSTAINABILITY We engage in a great variety of activities to ensure we use all available resources sustainably. We constantly update and monitor our policies in this regard. This inspires us to become even better every day. To this end, we commit ourselves across all locations to: GENTLE PRODUCTION PROCESSES CONTINUOUS MONITORING, EVALUATION AND IMPROVE- MENT OF THE QUALITY OF OUR RAW MATERIALS, PRODUCTS AND PROCESSES STRICT COMPLIANCE WITH APPLICABLE LAWS, REGULATIONS AS WELL AS VOLUNTARY STANDARDS AND GUIDELINES QUALITY MANAGEMENT VIA ENERGY MANAGEMENT AND ENVIRONMENTAL PROTECTION THROUGH TO JOB PROTEC- TION AND MORE INVESTING IN NEW TECHNOLOGIES INDEPENDENT CERTIFICATIONS With strict quality controls and high transparency, we are committed to implementing our sustainability efforts. And we hold our contractors to the same standards we hold ourselves to. So that sparkling wines, wines and spirits bring not only pleasure but full enjoyment. RESPONSIBILITY ENJOYMENT OF ALCOHOLIC BEVERAGES IN MODERATION ALCOHOL CONSUMPTION IS PART OF OUR CULTURE. AS A MANUFACTURER OF ALCOHOLIC BEVERAGES, WE HOLD OURSELVES TO HIGH ETHICAL STANDARDS. WE SUPPORT RESPONSIBLE CONSUMPTION ON THE PART OF ADULT CONSUMERS AND CO-OPERATE WITH OUR PARTNERS IN CATERING AND AT POINTS OF SALE TO ENSURE STRICT COMPLIANCE WITH LEGAL REQUIREMENTS THAT PREVENT ALCOHOL ABUSE: TARGETED PROMOTION OF INFORMATION AND EDUCATION CAMPAIGNS THAT SUPPORT ENJOYMENT OF ALCOHOL IN MODERATION AWARENESS OF CRITICAL SOCIAL TRENDS AND THE DEVELOPMENT OF PREVENTIVE MEASURES ENCOURAGING PEOPLE TO AVOID ALCOHOL DURING CERTAIN LIFE SITU- ATIONS (AT WORK, BEHIND THE WHEEL, DURING PREGNANCY AND BREASTFEEDING OR WHILE TAKING MEDICATION) STRONG INVOLVEMENT IN RELEVANT ORGANISATIONS AND INITIATIVES 20 21

12 B R A N D S B R A N D S THE HENKELL & CO.-GRUPPE OFFERS A WIDE SELECTION OF AUTHENTIC BRAND PERSONALITIES from classic brands, sometimes with traditions going back more than 100 years such as Henkell, or Törley sparkling wine right up to the creation of young brand concepts such as i heart WINES; from regional brands such as Lutter & Wegner (Berlin) via national market leaders such as Fürst von Metternich in the premium segment or Wodka Gorbatschow to international star brands like Henkell and Mionetto Prosecco. For each target group, for every taste, we always have just the thing. MAKING LIFE SPARKLE! 22 23

13 DE henkell.com MAKING LIFE SPARKLE SINCE 1856 MOST EXPORTED GERMAN SPARKLING WINE BRAND (TO OVER 100 COUNTRIES) What the brand represents: Dry sparkling wine to Perfection. As a representative of the best German sparkling wine culture, it is a star on the world sparkling wine stage. Its name emanates glamour, vitality and timeless cultivated enjoyment of sparkling wine. UNIQUE LIAISON BETWEEN FRENCH CUVÉE AND GERMAN CRAFTSMANSHIP INVENTOR OF THE PICCOLO BOTTLE ONE OF THE FIRST BRANDS IN THE GERMAN TRADEMARK REGISTER (1898) 24 25

14 IT mionetto.com THE BEST-SELLING PROSECCO BRAND WORLD- WIDE* Mionet to. MORE THAN JUST A PROSECCO What the brand represents: Mionetto stands for finest Spumanti and Frizzanti from the heart of the protected Prosecco-growing region: Valdobbiadene. Mionetto is a byword for style, design and Italian lifestyle in short, the epitome of Prosecco. ONE OF THE FIRST PROSECCOS ON THE MARKET AND ONE OF THE LEADING BRANDS IN THE USA DESIGN DEL GUSTO FIRST-CLASS TASTE AND ONE-OF-A-KIND DESIGN AVAILABLE IN MORE THAN 70 COUNTRIES * SOURCE: IWSR

15 DE fuerst-von-metternich.de FURST VON METTERNICH. What the brand represents: Of noble origins, with grapes from the best locations all in all, a princely pleasure. Fürst von Metternich has its origins in the first Riesling wine estate in the world, Schloss Johannisberg in Rheingau. With name recognition of 87 percent, it is synonymous with the pinnacle of German sparkling wine culture. GERMANY S LEADING PREMIUM SPARKLING WINE EXCELLENT WINES EXCLUSIVELY FROM GERMAN WINE REGIONS VARIETAL HAS ITS ROOTS IN THE WORLD-FAMOUS SCHLOSS JOHANNISBERG 28 29

16 DE soehnlein-brillant.de SOHNLEIN BRILLANT What the brand represents: Everyday luxury and joie de vivre for every day Söhnlein Brillant makes spontaneous moments memorable. And because pleasure is a matter of taste, the wide range is guaranteed to get everyone s taste buds tingling. ONE OF GERMANY S MOST POPULAR SPARKLING WINE BRANDS LARGE CHOICE WITH TEN EFFERVESCENT VARIANTS CLASSIC FLAVOURS AND INNOVATIVE MIXED-DRINK CREATIONS 30 31

17 DE menger-krug.de HAND- CRAFTED sekt What the brand represents: Craft sparkling wine, characterised by Riesling and Burgundy grapes. Passion from the vineyard to the bottle best German Sekt culture. Burgundy riesl ing PREMIUM CRAFT SPARKLING WINE FROM GERMANY TRADITIONAL BOTTLE FERMENTATION IN THE SEKT- MANUFAKTUR IN WIESBADEN WINES FROM VINEYARDS IN THE PFALZ AND RHEIN- HESSEN WINE REGIONS 6-STAR QUALITY PHILOSOPHY 32 33

18 FR alfredgratien.com What the brand represents: Champagne Alfred Gratien embodies exclusivity for connoisseurs. It begins with the careful selection of wines from hand-picked grapes, continues through production by the fourth generation of a renowned winemaking family and ends with the self-imposed limit on annual production. Masterpieces of Champagne craft. ART OF Champagne ANCESTRAL HOME IN ÉPERNAY, THE HEART OF THE CHAMPAGNE REGION WINEMAKERS FOR FOUR GENERATIONS GRAPES FROM DEFINED GRAND CRU AREAS REJECTION OF MALOLACTIC FERMENTATION STRICTLY LIMITED ANNUAL PRODUCTION 34 35

19 FR gratienmeyer.com What the brand represents: Since it was founded in 1864, Gratien & Meyer s Crémants have been the epitome of elegance and finesse: hand-picked grapes, traditional bottle fermentation, precise craftsmanship and partial oak-barrel ageing. The region around Saumur on the Loire, where the winery is located, provides ideal conditions for winemaking. The fine sparkling wines are created under the patronage of the affiliated company in Champagne, Alfred Gratien. EXCELLENT CUVÉES FOR EXQUISITE CRÉMANTS CRAFT-PRODUCED WITH TRADITIONAL BOTTLE FERMENTATION EXTRAORDINARILY LONG CONDITIONING TIME OF MORE THAN TWO YEARS STORAGE IN TEMPERATURE-CONTROLLED TUFFEAUSTONE CELLARS C rem a n t de l oire 36 37

20 ES cavashill.es What the brand represents: Guaranteed Spanish temperament. The quality sparkling wine Cavas Hill originates in Moja in the Cava stronghold Penedès, southwest of Barcelona. This is where the typical Cava varieties Xarel.lo, Macabeo and Parellada develop their full flavour. PANOT MÉTODO TRADICIONAL MÉTODO TRADICIONAL CLASSIC BOTTLE FERMENTATION PROCESS CONDITIONED FOR AT LEAST NINE MONTHS HIGH-QUALITY, ATTRACTIVE DESIGN, STYLISH AND CLEAN APPEARANCE PENEDÈS 38 39

21 CZ bohemiasekt.cz What the brand represents: Passion, elegance and style Bohemia says it all. The brand has established itself as a national symbol for living life to the full with its wide assortment of sparkling wines and sparkling cocktails for those who want to savour the moment. ELEGANCE SPARKLING WINE BRAND THAT LEADS THE MARKET BY A LONG WAY A POPULAR CLASSIC FOR DECADES: BOHEMIA SEKT DEMI SEC NOW AVAILABLE IN 30 COUNTRIES ENORMOUSLY SUCCESSFUL, INCLUDING YOUNGER CONSUMERS LONG-TIME EXCLUSIVE SUPPLIER OF PRAGUE CASTLE 40 41

22 SK hubertsekt.sk What the brand represents: Sparkling wine has been produced from local wines from the area around the Carpathian Mountains according to the original French procedure for nearly 200 years, resulting in Hubert. That s the tradition as for the bridge to modernity, the brand achieves this with its continuous presence at social and cultural events. It always has its finger on the pulse and maintains its appeal to younger consumers. LARGEST AND BEST-KNOWN SPARK- LING WINE PRODUCER IN SLOVAKIA ALWAYS A REASON TO CELEBRATE ASSORTMENT FOR ALL QUALITY REQUIREMENTS ACROSS ALL PRICE RANGES HUBERT DE LUXE SETS THE TONE IN THE PREMIUM SEGMENT INTENSIVE PROMOTION WITHIN THE BAR AND DINIG-OUT SCENE 42 43

23 HU torley.hu GRAPES FROM et yek What the brand represents: Grapes from the traditional Hungarian wine region Etyek, punchy sparkling wines, high-quality design and a tradition of success. This is the way to celebrate with finesse in Hungary and far beyond! HUNGARY S LEADING SPARKLING WINE BRAND WINES FROM OWN VINEYARDS ALSO POPULAR AMONG INTERNATIONAL SPARKLING WINE FANS PRESENTED ALONGSIDE CULTURAL AND POPULAR TV EVENTS 44 45

24 RO angelli.ro f resh + you n g What the brand represents: Angelli awakens enthusiasm, especially among the younger generation this is the only explanation for the rapid success of the relatively new brand. Founded as recently as the 1990s, it has found its place not only in revellers glasses but in their hearts too. ADVANCED TO ROMANIAN MARKET LEADER WITHIN JUST A FEW YEARS QUALITY SPARKLING WINE AND APERITIFS FRESH, YOUTHFUL IMAGE PRESENCE AT TOP EVENTS FROM MUSIC TO FASHION 46 47

25 DE iheartwines.co.uk Share the love What the brand represents: For i heart WINES, providing indulgence is a real labour of love. Funky, trendy and with strong imagery this is how the brand inspires new generations of young wine fans across cultural divides. HIGH-QUALITY VARIETAL WINES FROM ACROSS THE WORLD UNIQUE, YOUNG BRAND CONCEPT RESERVED, EASILY MEMORABLE DESIGN WITH ICONIC HEART LOGO AVAILABLE IN MORE THAN 30 COUNTRIES 48 49

26 DE schloss-johannisberg.de What the brand represents: 900 years of winemaking tradition, 300 years of Riesling expertise; modern, quality-driven viticulture the result speaks for itself. The name Schloss Johannisberg combines exquisite Riesling wines that are renowned for their quality across the world. Schloss Johannisberg Silberlack (Silver Seal) is a wine restaurateurs swear by. Prädikatsweingut G.H. von Mumm also belongs to Schloss Johannisberg, which characterises itself as wine from the 50th parallel. Its focus is on conservation of classic grape varieties, especially Riesling grapes. Here in Rheingau, they make the authentic and unique wines that are the hallmark of the famous wine-growing region. WINE PRODUCTION IN A REGION WITH EXCEPTIONAL SOIL AND IDEAL CLIMATIC CONDITIONS MULTIFACETED RIESLING WINES FOR THE HIGHEST STANDARDS FIRST RIESLING VINEYARD IN THE WORLD PIONEERS OF LATE-HARVEST WINE AND ICE WINE 900 YEARS RIESLING 50 51

27 CZ habanskesklepy.cz What the brand represents: The Czech Republic is home to wines for connoisseurs. For almost 400 years, the Haban Cellars have embodied the best of South Moravian wine culture. Wine experts around the world regularly honour Habánské Sklepy with glowing reviews. ONLY THE BEST HAND- PICKED GRAPES INDIVIDUAL, DISTINCTIVE WINES POPULAR IN PREMIUM RESTAU- RANTS INTERNATIONAL AWARDS tradition HAS WON MANY INTERNATIONAL AWARDS 52 53

28 DE batida.com What the brand represents: Sweet, yummy... and simply emotional this is the taste of Brazil. Mangaroca Batida de Côco, the coconut liqueur with a seductive shot of exoticism, has long been a cult drink. Neat on ice, or as a mixed drink, however you like it. THE KISS OF THE COCONUT ORIGINAL BRAZILIAN RECIPE DISTINCTIVE EMBOSSED GLASS BOTTLE WITH COCKATOO EMBLEM A CLASSIC AMONG SPIRITS AND AN INTEGRAL PART OF MANY COCKTAILS AND LONG DRINKS 54 55

29 DE wodka-gorbatschow.de THE TRUE SPIRIT OF VODKA What the brand represents: Pure enjoyment guaranteed. The brand Wodka Gorbatschow is held in great affection and has adhered to a traditional recipe since Appreciated for its exceptional purity, popular for its soft and mild flavour a real icebreaker at parties. GERMAN VODKA-MARKET LEADER PARTICULARLY CLEAR AND MILD DUE TO QUADRUPLE COLD FILTRATION STRIKING ONION DOME BOTTLE WITH HIGH RECOGNITION VALUE ALSO AVAILABLE IN A VARIETY OF CANNED, PRE-MIXED DRINKS 56 57

30 DE kuemmerling.de ICONIC BRAND WITH HIGHEST AWARENESS LEVELS What the brand represents: Herbs with attitude! True to the motto Do Your Thing. Kuemmerling., Kuemmerling celebrates people who stick to their guns. Its ingredients are mixed like a colourful circle of friends: the original recipe dates back to the 1930s, combining herbs and spices from around the world. DO YOUR IS AMONGST THE TOP 3 IN THE SMALL- BOTTLE SEGMENT STRIKING RECTANGULAR BOTTLE WITH AN EYE-CATCHING DESIGN LARGE FANBASE THING KUEMMERLING. HERBS WITH ATTITUDE

31 PL lubuskibrand.pl What the brand represents: Pleasantly mild, harmoniously combined herbs this is what people love about Lubuski Gin. The juniper spirit is the leading Polish gin brand. With a youthful image and in demand in the cutting edge bar and restaurant scene, it is a true pioneer of Polish bar culture. A CLASSIC WITH A YOUNG IMAGE 50 PER CENT MARKET SHARE IN POLAND LUBUSKI GIN LIME FOR MIXED DRINKS TRENDY READY-MIXED LUBUSKI GIN & TONIC 60 61

32 SK karpatskebrandy.sk What the brand represents: Slovakian masterpieces, carefully matured in oak barrels that s what is behind the name Karpatské Brandy. The distilled fine wine offers inspiration to admirers of the finest brandy. True connoisseurs will take pleasure in the exclusive special editions and premium packaging. MATURED IN OAK BARRELS NUMBER ONE ON THE SLOVAKIAN BRANDY MARKET CAREFULLY AGED IN OAK BARRELS FINE FRUIT AND VANILLA FLAVOUR LIMITED EDITIONS: KARPATSKÉ BRANDY SPECIAL AND KARPATSKÉ BRANDY EXCLUSIVE 62 63

33 DIGITAL CORK-POPPING AND MUCH MORE: ALL ONLINE INFORMATION AND NEWS ABOUT EVERYTHING TO DO WITH HENKELL & CO. COMPACT INFORMATION, VIRTUAL JOURNEYS OF INDULGENCE, ENTERTAINING DISCUSSIONS HOW CAN WE HELP TODAY? EVERYTHING WORTH KNOWING ABOUT THE GROUP AND ITS BRANDS, ANSWERS TO ALL YOUR QUESTIONS ABOUT EVERYTHING TO DO WITH SPARKLING WINE THIS AND MUCH MORE IS EASY TO FIND AT OUR DIGITAL ADDRESSES, AND QUICK TO ACCESS. FACEBOOK TWITTER (HenkellGruppe), YOUTUBE (Henkell & Co.-Gruppe): whenever our company is in the spotlight, you are informed straight away. Whether important company news, events, prize draws or lifestyle topics our social media channels inform you in real time. HENKELL & CO. Our corporate website contains facts and figures not only on the Group but also its international subsidiaries. This is where you can find information about brands, events and cellar tours in the headquarters and also about Henkell & Co. as an employer. Last but not least, the press area contains current press releases, images, brochures and more for downloading. DIGITAL is the first address you should visit when looking for answers to questions, inspiration, entertainment or background information relating to sparkling wine. A colourful mix of lifestyle and product-related topics including recipes, travel advice, and information that is always up-to-date can be found here. It s very fresh and multi-faceted and presented in a sparkling design

34 COMPANIES OF HENKELL & CO.-GRUPPE COPESTICK MURRAY WINE SOLUTIONS LTD. Copestick Murray has been responsible for Henkell & Co. s UK business since The UK wine importer s successful brand i heart WINES, established in the UK, has belonged to the Group since the full acquisition in It contributes significantly to the Group s success within the European and international wine segment. Moreover, Copestick Murray runs a subsidiary in Ireland. CHAMPAGNE ALFRED GRATIEN SAS The Alfred Gratien Champagne cellar and Gratien & Meyer Crémant cellars source wines from the top vineyards and maintain their traditional production method to this day. The fine Champagnes and Crémants are popular worldwide and regularly receive awards at prestigious international competitions. SC ANGELLI SPUMANTE & APERITIVE SRL The Angelli winery was founded in 1994 in compliance with the highest standards. Within a short time, the company became the Romanian market leader in sparkling wine. Today, Angelli has the highest awareness levels within the country and is a highly successful exporter. The young, fresh brand s products are very popular in many EU countries. BOHEMIA SEKT, S. R. O. Bohemia Sekt, together with its subsidiary Víno Mikulov, stands for an extensive product range of classics as well as creations that reflect current trends. Aspiring to offer best quality for every budget has made the company a prestigious, recognised manufacturer of sparkling wine and wine throughout Europe. Bohemia Sekt is a Czech sparkling wine and wine market leader and exports to many countries worldwide. BUDAMPEX AS The Estonian import and distribution company Budampex became part of Henkell & Co. in Since then, it has been distributing the Group s top brands from all over Europe within the Baltic markets. The leading Hungarian sparkling wine brand Törley quickly rose to become one of the most popular brands in Estonia. But even in the (non-sparkling) wine and spirits segment, the international Group s brands have become firmly rooted in Estonia and the Baltic region. FILIPOPOLIS The newest addition to the Henkell & Co.-Gruppe is the distribution specialist, Filipopolis, Lithuania s leading importer of alcoholic beverages. Since April 2018, the company, headquartered in Kaunas, has been marketing the Group s product portfolio on the Lithuanian market. The company closes the Henkell & Co.-Gruppe s distribution gap in the Baltic region following the acquisition of Budampex in Estonia (2008) and the founding of Henkell & Co. Baltic in Latvia (2011). HENKELL & CO. BALTIC SIA Since the beginning of 2011, Henkell & Co. has been represented by a distribution company in the Latvian capital Riga. It works in close cooperation with Budampex in Estonia. The Group s strong European import brands are now an integral part of the Latvian sparkling wine, wine and spirits market. HENKELL & CO. BENELUX B. V. A strong presence for German and Italian products in the Netherlands: the subsidiary in Rijswijk near Den Haag distributes Henkell & Co. s most popular products within the domestic market. HENKELL & CO. GLOBAL Since 2016, Henkell & Co. Global has bundled all the Group s export and sales activities outside Europe. The new division is responsible not only for marketing the entire product portfolio but also for duty-free. This is where we co-ordinate all our worldwide activities whether in North America, Central and South America, Africa, Asia or Australia. CAVAS J. HILL SL HENKELL & CO. NORGE AS Cavas J. Hill traditional Cava production since The Spanish sparkling wine from the traditional winery has been successfully integrated into the Group s product range, confidently positioning itself on the Polish and Canadian markets, among others. The company also distributes the Group s international brands in Spain. Since February 2013, Henkell & Co. has continued to strengthen its operations within the Nordic market: the Norwegian distribution company can take credit for successful domestic launches of numerous brands from the Group s portfolio

35 HENKELL & CO. SEKTKELLEREI GES. M. B. H. KIEWER SEKTKELLEREI STOLICHNIY PAT Based in Vienna, Henkell & Co. s first subsidiary has been successfully distributing the Group s products, including Henkell, Mionetto and Söhnlein Brillant, in Austria for many years. Products from the Group s spirits division have also become firmly established within the domestic market. Ukrainian sparkling wine company Stolichniy is one of the Ukraine s foremost companies. Its traditional sparkling wines from its premium brand Ukrainskoye and Krimsekt Krimgrad inspire sparkling wine lovers at home and abroad. HENKELL & CO. SCHWEIZ GMBH MIONETTO S. P. A. Founded in 2012, the subsidiary bundles the Group s Swiss business activities and marketing for Henkell s top sellers from across Europe. The products on the Swiss market include Henkell, Söhnlein Brillant and Wodka Gorbatschow. The Mionetto brand s Spumanti and Frizzanti from the traditional Veneto Prosecco-growing region are guarantors of controlled origin and quality. The Italian sparkling wines, produced in accordance with traditional processes, have successfully established themselves around the world and lead the Prosecco market in many countries. They are among Henkell & Co. s international top sellers. HENKELL & CO. SUOMI OY MIONETTO USA INC. Since 2013, Henkell & Co. Suomi has overseen the distribution of European sparkling wine, wine and spirits brands from within the Henkell & Co. portfolio in Finland. With brands such as Henkell, Mionetto and Törley, the Finnish subsidiary is continually extending the Group s Nordic presence. The strong US business is managed by Mionetto USA Inc. in New York, founded in One of the leading brands in the Prosecco segment and winner of multiple Importer of the Year awards, the company has for some time also enjoyed success importing Prosecco and wine from independent Italian wineries. HENKELL & CO. SVERIGE AB TÖRLEY SEKTKELLEREI KFT. The Swedish distribution company has become a permanent fixture in the domestic market, with numerous Henkell & Co. brands such as Chapel Hill, Henkell, Mionetto and Törley. The Törley Sparkling Wine Cellar Kft. acts as the holding company for Hungarovin AG, Budapest and BB AG, Balatonbolgár. Hungarovin AG, part of Henkell & Co.-Gruppe since 1992, it has renowned Hungarian sparkling wine brands in its portfolio, which look back on a century of tradition. With products from the local wine region Etyek, Törley leads the national wine and sparkling wine market and is also successful internationally, especially in north-eastern Europe and North America. HENKELL & CO. POLSKA SP. Z O.O. With its sparkling wine, wine and spirits, Henkell & Co. Polska enjoys success far beyond Poland. High-quality spirits are a core strengths of the subsidiary, which was founded in Successful brand development and best quality ensure it maintains its strong position: Lubuski Gin is the clear market leader in Poland. HUBERT J. E., S. R. O. SCHLOSS JOHANNISBERG Several centuries of experience in wine production and the maintenance of traditional varieties yield authentic and individual wines that are typical for the region and are a permanent fixture in top restaurants. The products of the premium wineries Schloss Johannisberg and G.H. von Mumm have a worldwide reputation and regularly receive international awards from industry experts. In 2008, the Slovakian subsidiary Hubert J.E. joined forces with Vitis Pezinok, Slovakia s largest wine producer, whose range also includes successful spirits such as Karpatské Brandy. This allowed it to take the lead in the domestic wine and sparkling wine market. Since 1825, the brand Hubert has been synonymous with French-style sparkling wine production. Today, the company successfully distributes its product range of sparkling wines for all tastes and in all price ranges

36 Images: 21 Shutterstock / g-stockstudio Fotolia / Monkey Business 55 Shutterstock / Anton Gvozdikov Henkell & Co. Sektkellerei KG Biebricher Allee 142, Wiesbaden Germany Postfach 30 40, Wiesbaden Germany Phone Fax global@henkell-gruppe.com 71

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