24-27 June 2018 BAKERY CONFECTIONERY SNACKS COFFEE CHOCOLATE ICE CREAM INTERNATIONAL PROCESS AND PACKAGING TECHNOLOGY EXHIBITION

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1 BAKERY CONFECTIONERY SNACKS COFFEE CHOCOLATE ICE CREAM INTERNATIONAL PROCESS AND PACKAGING TECHNOLOGY EXHIBITION Network partner event June 2018 Tehran International Permanent Fairgrounds Part of: Organized by:

2 What s new in 2018? iran bakery + confectionery becomes the 5 th dedicated trade show within iran agrofood After the huge success of the Special Showcase iran bakery + confectionery within iran food + bev tec 2017 with 64 exhibitors from 13 countries, iran bakery + confectionery will from 2018 on be held as the 5 th dedicated trade exhibition under the umbrella of iran agrofood. A unique concept: iran agrofood covers the entire value chain, from field to fork.

Why iran bakery + confectionery? 1 Baked goods No.

largest segment within the packaged food category.

Especially packaged bread is gaining popularity in Iran.

3 Why iran bakery + confectionery? 1 Baked goods No.1 in packaged food in Iran Baked goods are by far the largest segment within the packaged food category. Sales in 2015 amounted to 8.6 million tons. Especially packaged bread is gaining popularity in Iran. It is expected that packaged bread will grow by 19 percent until Source: VDMA

4 Why iran bakery + confectionery? 2 Iran is the largest confectionery market in the Middle East Iranian consumers like it sweet. With a total volume of 180,000 tons (2015), Iran is the largest confectionery market in the Middle East and one of the most important sales markets worldwide. It is expected that the demand will rise by 6 percent until Source: VDMA

5 Why iran bakery + confectionery? 3 Iran is investing heavily in bakery & confectionery technology iran agrofood being the only professional food-tec trade exhibition in Iran succeeding to generate trade visitors from the world over, the Baking and Confectionery Machinery Manufacturers Association of Iran is eager to contribute to the success of iran bakery + confectionery for the benefit of its members. Iranian imports of bakery, confectionery, ice cream and coffee technology are sharply rising Iranian exports of bakery and confectionery technology Million Euro 40 Thousand Euro 800 CAGR +14% 30 CAGR +64% Source: VDMA Source: VDMA Main supplier countries : Italy, Germany, China, Turkey, France, Austria, Netherlands, United Kingdom, Belgium, Switzerland, Japan, Denmark, Korea, Slovakia, Sweden, Spain and Russia in this order. Main buyer countries : Germany, Turkey, Australia, India, Russia, Canada, Mexico, Ukraine, United Kingdom, Italy, Slovakia, Sweden, Switzerland, Netherlands, Norway, Spain and Denmark in this order.

6 Why iran bakery + confectionery? 4 Iran is the Middle East s leading industrial nation An energy superpower with the world s largest natural gas supply and the fourth-largest proven oil reserves With 80 million inhabitants the second most populous nation in the Middle East and the 17th most populous in the world Leading industries in the Middle East in car-manufacture and transportation, construction materials, home appliances, food and agricultural goods, armaments, pharmaceuticals, information technology, power and petrochemicals A regional power with major influence in the region A top five producer in the world of apricots, cherries, sour cherries, cucumbers and gherkins, dates, eggplants, figs, pistachios, quinces, saffron, walnuts, and watermelons Geostrategic importance because of its central location in Eurasia and Western Asia, and its proximity to the Strait of Hormuz; a major regional and middle power, exerting considerable influence in international energy security and the world economy Host to Asia s 4th-largest number of UNESCO World Heritage Sites and home to one of the world s oldest civilizations A multicultural nation comprising numerous ethnic and linguistic groups Sustained growth thanks to structural and political reforms Estimated GDP-growth of between 5% and 8% in Foreign trade Billion US $ Billion US $ Dynamic institutions encouraging the establishment of companies thanks to favorable fiscal policy and major economic reforms Source: GTAI * prognosis (20) (40) (60) (80) GDP Source: GTAI Imports Exports Balance *

confectionery and snack production - artisan, wholesale and

and ice cream professionals Bar & café professionals Caterers

7 Exhibitor and visitor profile Exhibitor profile Manufacturers and/or distributors of equipment and supplies for bakery, confectionery and snack production - artisan, wholesale and industrial coffee, chocolate and ice cream production foodservice See full range of exhibits here Visitor profile Artisan, wholesale and industrial bakers and confectioners Chocolate, confectionery and ice cream professionals Bar & café professionals Caterers Executive chefs F & b professionals Hotel & hospitality professionals Restaurant professionals

Great support Institutional Partners in Iran Association of Iranian Confectionery Manufacturing Companies Baking and Confectionery Machinery Manufacturers Association of Iran Confectionery and Pastry

8 Great support Institutional Partners in Iran Association of Iranian Confectionery Manufacturing Companies Baking and Confectionery Machinery Manufacturers Association of Iran Confectionery and Pastry Union Iran Bread Union Mohammad-Reza Nematzadeh Minister of Industry, Mine and Trade Ministry of Industry, Mine and Trade Ministry of Jihad-e-Agriculture TPO-Trade Promotion Organization of Iran IIEC-Iran International Exhibitions Co. Institutional Partners International I know iran agrofood since the 1990 s and whenever possible I have visited the show. This year it is overwhelming in terms of the number of exhibitors, visitors and nationalities represented. But what pleases me the most is the standard of our domestic production which has made good progress during the past few years. iran agrofood really is a great show! Network partner event

2017, a professional trade exhibition also

Will there be a French live bakery at iran

9 French live bakery Photos showing the French live bakery at agrofood Nigeria 2017, a professional trade exhibition also organized by fairtrade. The live bakery was organized by the French association adepta in cooperation with its members Diane, Eurofours, Eurogerm, JAC, Lesaffre & VMI. Will there be a French live bakery at iran bakery + confectionery 2018 as well? First preparatory talks have at least already been started...

10 Groundplan iran bakery + confectionery 2018 will be located in hall 38B. Iranian participation 38A, 40, 40A, 41, 41B, 44/2 International participation 38, 38B Iran. & int. part. 31A, 35 Iran. & int. part. Hall 44/1 Iran. part. 7-15, 25A-E, 27, 31B Int. part. 5, 31B Iran. & int. part. 38B Northgate Hotel Esteghlal Hotel Azadi Westgate A Western Car Park 17 38B 38A B A Chamran Expressway 38 Restaurant 40A /2 44/1 31B 31A Restaurant 43 N Supermarket Copyshop 5 6 Southern Car Park A B C a F E D June 2018 Tehran Permanent International Fairgrounds Southwestgate Southgate

Celebrating 25 years of valuable business contacts AND HERE IS HOW EVERYTHING HAS EVOLVED OVER THE YEARS In 2018, we will celebrate the 25th anniversary of iran agrofood, which, with every single

11 Celebrating 25 years of valuable business contacts AND HERE IS HOW EVERYTHING HAS EVOLVED OVER THE YEARS In 2018, we will celebrate the 25th anniversary of iran agrofood, which, with every single edition, has confirmed its position as Iran s leading international agrofood trade show. 25 years of valuable business contacts between world market leaders from around the globe and professional trade visitors from all over Iran and its neighboring countries. Check out the numbers: 1994 fairtrade and Palar Samaneh organise the first-ever iran agrofood at the Tehran International Fairgrounds, after 18 months of preparations iran agrofood gains confidence of all major Iranian and international stakeholders and becomes Iran s leading international agrofood trade show 2005 To improve the show for visitors and exhibitors alike, the organisers diversify iran agrofood into the three dedicated trade shows iran agro, iran food + bev tec and iran food + hospitality 2009 iran agro, iran food + bev tec and iran food + hospitality are recognised as UFI Approved Events by UFI-The Global Association of the Exhibition Industry, Paris 2013 Launch of the fairtrade interactive agrofood industry portal allowing exhibitors and visitors to connect before, during and after the event 2016 launch of iran food ingredients as a Special Showcase within iran food + bev tec 2017 iran food ingredients becomes the fourth dedicated trade show under the umbrella of iran agrofood. Launch of iran bakery + confectionery as Special Showcase within iran food + bev tec 2018 iran bakery + confectionery becomes the fifth dedicated trade show under the umbrella of iran agrofood, to be held alongside iran food + bev tec, iran food ingredients, iran food + hospitality and iran agro Thank you to all who have contributed

Review special Showcase iran bakery + confectionery 2017 88% 40,000 79% 77% 73% 64 of the exhibitors recommend bakery + confectionery visitors at iran agrofood of the exhibitors are satisfied with

12 Review special Showcase iran bakery + confectionery % 40,000 79% 77% 73% 64 of the exhibitors recommend bakery + confectionery visitors at iran agrofood of the exhibitors are satisfied with bakery + confectionery as a whole of the exhibitors satisfied with the visitor numbers and with their quality exhibitors from 13 countries Check out exhibitors and products: Bakery technology Sweets and snacks production technology Foodservice equipment Bakery raw materials

Top exhibitors bakery, pastry & foodservice at iran food + bev tec 2017 Aasted // AEPI Industrie // Alpine Engineering // Altinbilek // Apex Machinery and Equipment // Aronpak // AVA // AZO // AZO

13 Top exhibitors bakery, pastry & foodservice at iran food + bev tec 2017 Aasted // AEPI Industrie // Alpine Engineering // Altinbilek // Apex Machinery and Equipment // Aronpak // AVA // AZO // AZO Liquids // Baker Perkins // Barth-Thermo Future Box // Bezzera // Bras // Bühler // Carpigiani // Cavanna // Chemtech // Clextral // CMS Compact Milling Systems // CSF Inox // CT Pack // Dongtai Chaoyang Food Machinery // Equipmentimes (Dalian) E-Commerce // Facem - Tre Spade // Faraz Balabar Akam // FIC // Fimar // GEA // Gemni International // Haas Food // Handyware China Engineering // Hayssen (Simionato) Integrated packaging systems // Huapu Food Machinery Manufacturing // Iceteam 1927-Cattabriga // IPS Integrated Packaging Systems // Jinan Darin Machinery // Küppersbusch Großküchentechnik // Mazzoni Mectiles Makina // MINERVA OMEGA // Nemox International // Newsmith Stainless // OCRIM // OPEM // Pallmann // Pisto Maschinenbau // Porteghal Talaee // Rahnamoon // Sangati Berga // SAP // Shandong Luerya Machinery Manufacturing // Shanghai Bokni Refrigeration Equipment // Shanghai Kui Hong Food Machinery Factory // Shanghai Yuyin International Trading // Shantou Xinchuang Food Packing Machinery // SOVIMP // SPAD Superfrost // Technodaghigh // Technogel // TMCI Padovan // Twin Pack // Ugolini // Walterwerk Kiel // Zeppelin Systems // Zumoval

Voices of the exhibitors 2017 Marc-Oliver Schneider, CEO Guido Giesselmann CFSP, Sales Director International Bernd Geiger, Business Development Manager Middle East - Küppersbusch Foodservice

Since over 140 years Küppersbusch produces high quality products - Made in Germany. We offer cooking products for all needs for restaurants, coffee shops, caterers and airports.

The main target is to continue our business in Iran. We are very satisfied with the results we have here at the show.

Unfortunately, this is not how the media portrays the country and this makes it difficult to do business.

Mr Ricardo Fontenelle Technical Sales Consultant - Sangati Berga Until last year we believed the Iranian market would be more open to external companies but the situation isn t advancing as fast

14 Voices of the exhibitors 2017 Marc-Oliver Schneider, CEO Guido Giesselmann CFSP, Sales Director International Bernd Geiger, Business Development Manager Middle East - Küppersbusch Foodservice Equipment We are active in Iran since two years and we made the experience that there is a high demand for robust and reliable foodservice equipment and commercial kitchen appliances. Since over 140 years Küppersbusch produces high quality products - Made in Germany. We offer cooking products for all needs for restaurants, coffee shops, caterers and airports. Mr Reza Yassemipour Head of Project Planning & Technical Services - Franz Haas: Iran is an expanding market with a big population consuming our final products. The main target is to continue our business in Iran. We are very satisfied with the results we have here at the show. Mr Alan Mordue Sales Manager - Baker Perkins: Personally I thoroughly enjoy Iran and the Iranian people who are very friendly. Unfortunately, this is not how the media portrays the country and this makes it difficult to do business. The main purpose here at the show is to meet new customers, as we already know many of the main players, but perhaps not all. Mr Ricardo Fontenelle Technical Sales Consultant - Sangati Berga Until last year we believed the Iranian market would be more open to external companies but the situation isn t advancing as fast as expected. We are continuously searching for alternatives to do business between Brazil and Iran. Our main target is to consolidate the negotiations already completed and to extend our options and contacts in Iran increasing our participation at iran food + bev tec. Mr Michael Pipenbrock Business Unit Manager - Zeppelin Systems GmbH: Our main target for this year s show is to get a lot of orders and up to now we are very satisfied. Read all testimonials here Due to the good result of the past elections Zeppelin is looking optimistically into the future.

15 Impressions 2017

16 2017: Facts and figures The 2017 edition of iran agrofood consisted of iran food + bev tec, iran food ingredients, iran food + hospitality and iran agro. iran agrofood Exhibitors: iran food + bev tec iran food ingredients iran food + hospitality iran agro iran agrofood Countries represented Austria, Belgium, Brazil, Bulgaria, Canada, China, Czech Republic, Denmark, Finland, France, Georgia, Germany, Greece, Hungary, India, Iran, Ireland, Italy, Japan, Korea, Lebanon, Lithuania, Moldova, Netherlands, Norway, Poland, Portugal, Romania, Russian Federation, Singapore, South Africa, Spain, Switzerland, Thailand, Turkey, Ukraine, United Arab Emirates, United Kingdom, USA

17 Check out the agrofood industry portal Your benefits all exhibitors all products all visitors networking & matchmaking - enter the portal - detailed company and product profile - present your ideas to potential business partners - search for product categories - maximum exposure to targeted buyers - find other exhibitors & their products - individual filter search - tool to make appointments for the event - your entry is activated 24/7 all year around - be contacted by visitors & other exhibitors

18 fairtrade events welcome! fairtrade headquarters since 1991 Heidelberg Kiev Algiers Tehran Organized in cooperation with Palar Samaneh Organized in cooperation with Messe Düsseldorf Abidjan Accra Lagos Addis Ababa

19 Grow your business Upcoming Events 4 th agrofood West Africa 5-7 December 2017, Accra 5 th agrofood West Africa November 2018, Abidjan 4 th agrofood Nigeria March 2018, Lagos 25 th iran agrofood June 2018, Tehran 2 nd agrofood Ethiopia 30 November - 2 December 2018 Addis Ababa Registration for Accra open until 15 October 2017 Registration opens in September 2017 Registration opens in October 2017 Registration opens in January 2018 Registration for Abidjan open 12/ /2018

We ll be your back-up team! Part of: fairtrade - valuable business contacts ISO quality management. UFI quality norms. About fairtrade: fairtrade was founded by Martin März in 1991.

20 We ll be your back-up team! Part of: fairtrade - valuable business contacts ISO quality management. UFI quality norms. About fairtrade: fairtrade was founded by Martin März in Since long, fairtrade ranks among the leading organisers of professional international trade shows in emerging markets, especially in the Middle East, Africa and Eastern Europe. Managed by its shareholder and committed to the values of a family business and the team spirit, fairtrade maintains a powerful network of partnerships throughout the world. In Iran, fairtrade - in cooperation with Palar Samaneh organizes international trade fairs of major importance since 1994, namely iran agrofood (iran food+bev tec, iran food+hospitality, iran agro, iran food ingredients and iran bakery + confectionery) and iran telecom innovations. About Palar Samaneh: Founded in 2004 and managed by Shahrooz Shahverdi and Mehrdad Mehraei Headquartered in Tehran Co-organised 50+ international trade fairs of major importance in Iran Playing an important role in the growth of the Iranian trade fair sector Dedicated stand building unit with highly motivated team of tradeshow specialists including architects, engineers, designers and technicians serving individual exhibitors and country pavilions all over the Middle East and the CIS Our management system is ISO 9001: 2008 certified. Being a member of UFI The Global Association of the Exhibition Industry, fairtrade organises events according to the UFI quality norms. Trade fair data such as the number of exhibitors and visitors and the exhibition space are audited and certified by independent auditors. fairtrade GmbH & Co. KG Mr Paul März Kurfürsten-Anlage 36 D Heidelberg, Germany Tel.: Fax: p.maerz@fairtrade-messe.de Palar Samaneh Co Ms Ladan Maleki Apt. 707, No 110, Ayneh Vanak Bldg., Vanak Str. IR Tehran, Iran Tel.: /36 Fax: palarsamaneh@gmail.com ISO 9001:2008 certified

18-21 June th International Food Ingredients Trade Fair. Tehran International Permanent Fairgrounds

18-21 June th International Food Ingredients Trade Fair. Tehran International Permanent Fairgrounds 26 th International Food Ingredients Trade Fair Network partner event 18-21 June 2019 Tehran International Permanent Fairgrounds www.iran-foodingredients.com Part of: Institutional partners Organized by: