Chasing the Cherry Trail

Transcription

1 Sunterra Market JULY 2014 FRESH PICK Cherries Cherry season is here! Follow the cherry trail with Sunterra and find out where we get our cherries. Read inside.

2 FEATURE STORY Much of Sunterra s produce is sourced from Alberta and the Okanagan during summer. We sat down with Sunterra Market produce buyer Arturo to talk cherries, his food buying philosophy and how often you should really shop. Chasing the Cherry Trail BY NATASHA GLEISER Arturo sits in a sunny corner of the Sunterra Market head office sourcing, sampling and buying produce all day. He s a fruit and vegetable authority. Whether we re talking micro greens, local corn, heirloom tomatoes, purple cauliflower, limequats you name it, he knows all about it and he knows when and where to buy it. And while we get excited every time he tells us what the Fresh Pick of the month will be, cherries, without a doubt, win the popularity contest around here. With cherry season being so short (and sweet), we revel in anticipation as the trees in B.C. begin to sprout their cherished cherries. Our excitement is largely thanks to our supplychain partner Jason, who travels from orchard to orchard and keeps Arturo updated with pictures and videos on how the crops are doing. We literally watch our cherries grow. Welcome to the cherry trail. Some years you re able to start picking early, some years you have to wait, says Arturo, explaining that the decidedly short cherry season is entirely dependent on weather and elevation. That s why we source our cherries from as far south as Osoyoos, B.C. at the start of the season, and follow the trail up the sides of the valley all the way to Vernon, catching the last ripening cherries in the northern hemisphere, sometimes even into September. It s hyper-seasonality. Jason, who also manages Chongo s Market, spends every Monday and Tuesday in B.C., visiting the orchards and snapping those pictures and videos he sends to Arturo. The cherries are selected by size, colour and sweetness. We size cherries by row, says Jason. The bigger the cherries, the fewer fit into a row in a box. We are definitely looking for the largest and sweetest variety of cherry available thoughout the season. When Jason and Arturo are satisfied with the cherries, Jason fills his truck and the cherries are in Sunterra Market the next day. We work with the best, says Arturo. We really have strong relationships with farmers and suppliers, that s how we re able to offer this calibre of fruit. If you haven t tasted cherries at Sunterra yet, make sure you pop in and give them a try. If the weather has behaved itself, when you bite into a cherry from Sunterra you won t even reach the pit! Arturo says that supplying really good food is a cool way to connect with people, something he is always striving for. We re always trying to give our customers the most enjoyable experience, he says. When things are in season, that s when they taste the best. That s why we do the Fresh Pick program, to give our customers the very best taste experience. Arturo adds that Sunterra gets small orders of produce multiple times a week so instead of buying enough produce to last you the whole week, he recommends buying only what you need for today and tomorrow. That way everything you cook is as fresh as possible. Want to learn more? Follow us on We ll be posting delicious pictures from the orchards to our markets all summer, using #cherrytrail. See you on the trail!

3 LEFT TO RIGHT Kelowna B.C., Bing cherries, Arturo inspecting the cherry trees, Rainier cherries, sizing ruler for cherries, Jason picking cherries, cherry orchard, cherries being washed. Pay with points! It s as easy as pie. Use your Fresh Rewards points at a cashier s till to take home many of the items below. Sunterra gift cards, cooking classes and catered meals can be paid with points, just not at the till. Ask a cashier for a redemption form or fill one out online at sunterramarket.com Bakery Single cookie ($0.99) pts Muffin, scone, or sliced loaf pts Square or brioche cinnamon bun pts Scone or muffin 2-pack pts Full square pan pts All fruit pies (9 in.) pts Juice Fresh squeezed juice (470mL) pts Fresh squeezed juice (940mL) pts Deli Yogurt & granola cup pts Greek yogurt parfait pts Soup of the day pts All sandwiches pts Grab n Go Meal ($5.99) pts Grab n Go Pizza (uncooked) pts Boxed Salad pts Grab n Go Meal ($8.49) pts Grab n Go Dinner ($15.99) pts Friday Night Feast for Two (1 pack)... 1,200 pts July stockboy specials Ferrarelle Sparkling Water (375 ml) pts Mash Fruit Beverage (591 ml) pts Ferrarelle Sparkling Water (750 ml) pts Falafel Chips (227 g) pts De Nigris Balsamic Ketchup (310 ml) pts Stonewall Kitchen Mustard ( g) pts Stonewall Kitchen Aioli (290 g) pts Ferrarelle Sparkling Water (12 x 750 ml)... 1,080 pts Mash Fruit Beverage (15 x 591 ml)... 1,200 pts Ferrarelle Sparkling Water (24 x 375 ml)... 1,600 pts July FEATURES Saint Agur (100g) pts Dalmatia Fig Spread (240g) pts The following items can only be redeemed by filling out a redemption form. Ask a cashier or fill one out online at sunterramarket.com Gift Cards $ pts $ ,000 pts $ ,400 pts $ ,000 pts $ ,000 pts $ ,000 pts Cooking Classes Sunterra Lunch n Learn Cooking Class for 2 (Calgary Only)... 1,360 pts Sunterra Private Cooking Class for ,200 pts Catered Meals Sunterra Catered In-home Dinner for 10 (Standard Menu)... 23,200 pts Sunterra Catered In-home Dinner for 10 (Premium Menu)... 28,000 pts

4 FEATURE RECIPE Sweet Cherry Smoothie serves 2 to 3 2 cups Fresh cherries 1 cup Crushed ice 2 cups Fruit juice, apple orange 1 scoop Cherry sorbet (optional) 1/4 cup Plain yogurt 1 tbsp Honey or maple syrup (optional) 1. Wash and pit the cherries. Freeze them overnight or at least three to four hours until they are partially frozen. 2. Combine all ingredients in a blender. 3. Blend until smooth & frothy. TIP For an extra boost, try adding kale, spinach, hemp or chia.

5 Trendspotting Refreshing smoothies with boosters, blue cheese from France and sun-drenched fig spread from Croatia are some of our favourite things this month. SAINT AGUR This smooth, creamy blue cheese is practically begging to be slathered on a fresh baguette, sliced on a burger or added to a summer salad. Or any vessel that gets this cheese to your mouth. Regular Price $6.29/100g July Stockboy Special $5.29/100g FRUIT BOOST Smoothie season is in full swing, and we ve added fresh new boosters to liven up your taste buds. Try adding chia, hemp, swiss chard, kale or spinach for added benefit. DALMATIA FIG SPREAD Adriatic figs just sound good, don t they? Well, they are good, so Dalmatia uses figs that have been handpicked and sun-dried by local farmers from the Dalmatian coast of Croatia. Regular Price $6.99/240g July Stockboy Special $5.99/100g DE NIGRIS BALSAMIC KETCHUP For balsamic lovers. This ketchup is made with 100% Italian tomatoes and genuine Italian Balsamic Vinegar of Modena. Your burger will never be the same. Regular Price $6.99 July Stockboy Special $5.89 STONEWALL KITCHEN MUSTARD Inspiring flavours like bourbon molasses, traditional pub style and wasabi mustard will take your coleslaw, hot dogs, vinaigrettes or potato salad to another level this summer. Regular Price $7.99 July Stockboy Special $6.79 July Cooking Class Schedule CALGARY* call July 16 Social Kitchen: Local Meats and Produce 6 p.m. I $49.99 July 17 Perfectly Paired Beer & Sliders 5 p.m. I $24.99 July 20 Kid s Kitchen: Smoothies 1 p.m. I $14.99 July 23 Social Kitchen: French Riviera 6 p.m. I $49.99 July 24 Perfectly Paired Summer Cocktails 5 p.m. I $24.99 July 25 Lunch n Learn: Vine-ripened tomato salad and shoyu salmon skewers 12 p.m. I $15.99 July 27 Kid s Kitchen: Wraps and Rolls 1 p.m. I $14.99 July 29 Lunch n Learn: Maui short ribs and summer berry salad 12 p.m. I $15.99 July 29 Social Kitchen: Chilies and Curries 6 p.m. I $49.99 July 31 Perfectly Paired Reds 5 p.m. I $24.99 *Calgary classes held at Sunterra Market, Keynote. Visit sunterramarket.com for more information.

6 FEATURE FRIDAY NIGHT FEAST JULY 4 Mediterranean brined chicken FRIDAY NIGHT FEAST 1,200 pts PAY WITH POINTS We don t mind slaving over a hot stove all day, really. Enjoy a three-course meal prepared from scratch - just reheat and eat, simple as that. Finally, a meal worthy of the best night of the week. JULY 4 (AS SHOWN) Tomato, artichoke and feta salad Mediterranean brined chicken with roasted potatoes and seasonal vegetables Strawberry short cake Friday Night Feast Schedule JULY 18 Black bean soup Alberta lamb barbacoa with tomato salsa, long grain rice and roasted vegetables Fresh cherry flan JULY 11 Asparagus and sun-dried tomato pasta salad Pesto salmon with asparagus and white & wild rice Mini blueberry cheesecake JULY 25 Traditional Caesar salad Barbeque half-rack Sunterra Farms pork ribs with garlic roasted potatoes and seasonal vegetables Strawberry napoleon $14.99 per person. Each bag contains two dinners for $29.98 or 1,200 Fresh Rewards points Our Friday Night Feast menus change weekly, find the schedule at sunterramarket.com